Birdseye - Now entering the dog food market
Discussion
All the Birdseye instant meals I have tried this year have been abominably dire.
Chicken tikka, a curry, a prawn curry. Utterly bland. Watery. Rubbish meals.
Never rich, creamy or full of flavour or decent ingredients like some other instant meals.
My Birdseye microwave meal contained a pool of water in it today. I ate half then binned it!
Economy value flavour at its very worst, with only the cheapest ingredients, it seems.
Fit for the dog at best. Will never buy a Birdseye instant meal again.
Even the kids dont like Birdseye. They pull faces if you ask their opinion, and much prefer other brands. And do not want Birdseye again.
Spot the prawn in the Birdseye Prawn Curry. Its hardly much bigger than a single grain of rice

Question is, wasnt Birdseye once regarded as a manufacturer of half decent convenience/frozen/instant food, once upon a time? Fit for children, even?
Chicken tikka, a curry, a prawn curry. Utterly bland. Watery. Rubbish meals.
Never rich, creamy or full of flavour or decent ingredients like some other instant meals.
My Birdseye microwave meal contained a pool of water in it today. I ate half then binned it!
Economy value flavour at its very worst, with only the cheapest ingredients, it seems.
Fit for the dog at best. Will never buy a Birdseye instant meal again.
Even the kids dont like Birdseye. They pull faces if you ask their opinion, and much prefer other brands. And do not want Birdseye again.
Spot the prawn in the Birdseye Prawn Curry. Its hardly much bigger than a single grain of rice

Question is, wasnt Birdseye once regarded as a manufacturer of half decent convenience/frozen/instant food, once upon a time? Fit for children, even?
mu0n said:
Seriously, I don't eat ready meals... if I do, I buy stuff I can see and usually the higher end. I'd never buy this sort of s
t. :/
If you buy at the higher end, you'll agree some of the instant meals are superb. If you disagree, I will chop you up and send you to the Birdseye factory for processing.
t. :/Mobsta said:
If you buy at the higher end, you'll agree some of the instant meals are superb. If you disagree, I will chop you up and send you to the Birdseye factory for processing.
Tbh when I shop I am pretty careful about what food I’m buying – however, I am prone to a deal on the Reggae Reggae meals which are generally pretty tasty! I think the portions are a bit mean, but I’ll chuck on some cottage cheese or extra veg etc. I do try and stay away from Ready Meals as they make me feel lazy + I can sometimes get a good deal on raw meat through work.mu0n said:
Tbh when I shop I am pretty careful about what food I’m buying – however, I am prone to a deal on the Reggae Reggae meals which are generally pretty tasty! I think the portions are a bit mean, but I’ll chuck on some cottage cheese or extra veg etc. I do try and stay away from Ready Meals as they make me feel lazy + I can sometimes get a good deal on raw meat through work.
What do you get cheaply (curious where you work).Been meaning to try the reggae reggae stuff. Some of the tesco's finest meals are sublime too.
Mobsta said:
calibrax said:
There's no such thing as a good quality frozen ready meal...
Actually, there is.Its just not Birdseye.
Try it some time. Your kids may thank you for it later in life.
Pferdestarke said:
Maybe there is when compared to Birdseye, but there isn't when compared to simple, good quality ingredients cooked with a bit of care and love.
Try it some time. Your kids may thank you for it later in life.
A) I dont have kids.Try it some time. Your kids may thank you for it later in life.
B) I guarantee you have seen photos of food, in misc publications, books, apps, games, on magazines covers, in text books, on restaurant menus or shop facias that were using photos of food I have prepared myself, to advertise their own business. Unless you have been locked in a broom cupboard for several years.
Im no stranger to the kitchen, so no need for your high horse or big boots fella.
You could always pop round and cook for 'her' kids on those evenings where we cant get to the kitchen before 7 or 8 pm.
Kids don't like waiting till 9 to eat. More importantly, nor does she.
And we all enjoy (certain) instant meals - just not Birdseye.
Instant meals are for convenience, not just for proud folk who feel their culinary skills are beyond the realm of the microwave meal.
Pferdestarke said:
Mobsta said:
calibrax said:
There's no such thing as a good quality frozen ready meal...
Actually, there is.Its just not Birdseye.
Try it some time. Your kids may thank you for it later in life.
calibrax said:
Mobsta said:
Actually, there is.
Its just not Birdseye.
Care to share?Its just not Birdseye.
Tesco's finest range of instant meals are well above and beyond the average person's ability to cook up something nice.
At £6 a pop for some of them, Im not a fan of buying 4 for nearly £25. On principle.
Try some. They aren't half bad!
Pferdestarke said:
Are you serious? There's absolutely no need for anyone to eat this s
t - ever.
What do you expect if you eat food produced on an industrial scale on a production line with operatives paid little more than minimum wage?
If you can't afford anything else, there might be.
t - ever. What do you expect if you eat food produced on an industrial scale on a production line with operatives paid little more than minimum wage?
And - although I didn't work for the supplier - I know of a time when Tesco sold ready meals at 5 for £1 20p per meal. Find me a cash poor, time poor mother / father who can feed their family for that using "healthy" and "fresh" ingredients.
Mobsta said:
Pferdestarke said:
Maybe there is when compared to Birdseye, but there isn't when compared to simple, good quality ingredients cooked with a bit of care and love.
Try it some time. Your kids may thank you for it later in life.
A) I dont have kids.Try it some time. Your kids may thank you for it later in life.
B) I guarantee you have seen photos of food, in misc publications, books, apps, games, on magazines covers, in text books, on restaurant menus or shop facias that were using photos of food I have prepared myself, to advertise their own business. Unless you have been locked in a broom cupboard for several years.
Im no stranger to the kitchen, so no need for your high horse or big boots fella.
You could always pop round and cook for 'her' kids on those evenings where we cant get to the kitchen before 7 or 8 pm.
Kids don't like waiting till 9 to eat. More importantly, nor does she.
And we all enjoy (certain) instant meals - just not Birdseye.
Instant meals are for convenience, not just for proud folk who feel their culinary skills are beyond the realm of the microwave meal.
If that's the case with time with 'her' kids then do what many do and cook in bulk and freeze. At least you're in control of what ingredients are used unlike the Extra Special and Taste the Difference ranges you claim are so good. How do you know what's in them?
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