People whinging about adverts, get a grip!

[Pothole]

I hate the latest meme, but this truly is a first world problem.

[rossub]

Wonder how long it will be before Top Gear and 5th Gear are banned due to making reference to power and performance.

This country really has turned to st.

Sick fed up up of driving at fking 40 mph everywhere.

[Buff Mchugelarge]

Anal tts said:

The CAP Code required that marketers must not make speed or acceleration the main message of their marketing communications.

The ASA noted that the claim "Shortens Straights. Straightens Corners" was featured in large text as the main strap-line of the ad. Although we considered that "Straightens Corners" was likely to be seen by readers simply as a claim about the car's handling, we considered that the claim "Shortens Straights" would be interpreted to mean that the car made straight stretches of road shorter by covering them more quickly. We therefore considered that, by making speed the main message, the ad breached the Code and condoned irresponsible driving.

The ad breached CAP Code (Edition 12) rules 1.3 (Social responsibility) and 19.2, 19.3 and 19.4 (Motoring).

Pathetic.
It's a 240+bhp car, what do they think people will do with the bloody thing!
What happened to this country?

[nottyash]

Another example of the nanny state of this pathetic country.

[otolith]

I must have missed the vote when we were consulted about whether we want car adverts censored by simpering milksops.

[Hackney]

Pints said:

Number of complaints: 1

This.

I have a feeling that ASA must investigate each compalint (whether one person or a thousand) and their verdict is based on analysis of the ad, without weighting per number of complaints.

[Silent1]

Pothole said:

I hate the latest meme, but this truly is a first world problem.

Latest meme?

[Pothole]

Silent1 said:

Pothole said:

I hate the latest meme, but this truly is a first world problem.

Latest meme?

http://www.urbandictionary.com/define.php?term=meme

[Silent1]

Pothole said:

Silent1 said:

Pothole said:

I hate the latest meme, but this truly is a first world problem.

Latest meme?

http://www.urbandictionary.com/define.php?term=meme

No, i know what i meme is, i'm one of the /b/tards that corrupted this place, but what the latest meme was, i didn't read the end and realise that was it!!

[AndyBrew]

Social responsibility, what utter bks what about all the casino adverts showing the 37/1 shots flooding in, every pull of the one arm bandit results in a cascading flood of cash, maybe doing something about these ads would come into the category of "doing something useful" which probably contravenes an ASA internal directive!

[DaveST]

I think this has proven a way to get those annoying moonwalking pony adverts off the tv...complain people will dress their ponies up and feel its a danger to their health, could work

[rossub]

Never said this before, but I wish we were back in the late eighties/early nineties when the hot hatches and cosworths of this world were celebrated in adverts and aspired to by the general population.

Now, all the drones genuinely aspire to own are the diesel s-line badged washing machines that do the most mpg possible.

Sad, sad times

[Mojocvh]

The thing is though, it's accurate!

[Pothole]

Silent1 said:

Pothole said:

Silent1 said:

Pothole said:

I hate the latest meme, but this truly is a first world problem.

Latest meme?

http://www.urbandictionary.com/define.php?term=meme

No, i know what i meme is, i'm one of the /b/tards that corrupted this place, but what the latest meme was, i didn't read the end and realise that was it!!

it's clearly not affected you too much yet...I think its time is past, TG!

[750turbo]

Hackney said:

This.

I have a feeling that ASA must investigate each compalint (whether one person or a thousand) and their verdict is based on analysis of the ad, without weighting per number of complaints.

Yep. Ling Valentine (I know!!!) was having a rant on twitter as someone had reported her De Loreon joke, was pure comedy gold as she posted the complaint and her replies.

[Hackney]

Just found that and read it. Very funny.
Didn't realise the complainant had posted on PH. Numpty.

[anonymous-user]

Hackney said:

Just found that and read it. Very funny.
Didn't realise the complainant had posted on PH. Numpty.

Linky?

[Funk]

I've noticed that what some manufacturers seem to be doing to 'get around' the whole advertising crap about 'not making the car look exciting/fun' is to post up videos to Youtube.

Ford's recent video of the ST highlights this perfectly; if this were included in an advert on TV for example, it would be banned...

http://www.youtube.com/watch?feature=player_embedd...

However, it shows 'testing' and isn't any form of advert. Wink, wink.

[tinoproductions]

Wow. It's not even a video of the car moving and it's banned.

At least other countries still have a sense of fun in their adverts:
(an oldie but a goodie. God bless the Italians)

http://www.youtube.com/watch?v=MnuQS2-7Ezk

[trickywoo]

Pothole said:

Silent1 said:

Pothole said:

Do you know the rules governing car ads? Did you read the assessment? If so, it's probably you who should get a grip.

Yes but the rules shouldn't be that way, it's pathetic, it stinks of health and safety bks.

So your gripe is with the ASA, not really people asking them to enforce their rules?

And this is why pedants get so far in life.