RE: Production Focus RS Breaks Cover

RE: Production Focus RS Breaks Cover

Author
Discussion

Talksteer

4,933 posts

235 months

Saturday 5th July 2008
quotequote all
Re: Engineers.

I can only assume these comments from people about what Ford Engineers would and would not like to do and accountants stopping them have never actually worked in an engineering company.

Firstly accountants would not have anything to do with a product design decision. Accountants will be involved in big investment decisions where the company is concerned about affordability of programs in terms of available numbers of people and plant which is fair as there is no point starting a program if you are going to run out of money half way through. The project has gone a head so the accounting department were indeed in favour of it.

I'm a design engineer, I have never met an accountant professionally in my company.

Product cost decisions will be made by the project, the project don't need an accountant to tell them that the total cost of delivering a vehicle should be less than the amount you plan to sell it at.

What the people on this thread are being is the marketing department. The marketing department will have gone away and established that the Ford badge and heritage could carry a sports car with a price of £25k. They will have wanted it to be 4WD and feature ceramic brakes and a carbon fibre roof.

It is the engineering department that will have gone away and said, fine it can be 4WD but it will weigh 100kg more, arrive a year later (and consquently have a year less time to pay for the additional design work) and require twice as many man hours. Can we increase the price to get the profit margin back? Answer from marketing, No people won't pay any more for it.

Decision made.

As an aside it was an engineer who had sufficient authority to ride roughshod over any advice from marketing that brought FWD cars on to the market in the first place. BMWs are rear wheel drive because the marketing department say they should be not because the engineers want them to be apart from the larger engined variants most of their models don't really gain anything from being RWD.

TaylotS2K

1,964 posts

209 months

Saturday 5th July 2008
quotequote all
For a hot hatch it does look quite good. Still can't help but think MAXPOWER though.

Jespin

174 posts

193 months

Saturday 5th July 2008
quotequote all
dgboxer123 said:
Jespin said:
The hot hatch reported by Sutcliffe to lap the Ring in 8m 17s is supposedly not the new RS but actually the Megane R26-R. Seems it's going to break the records for a hot hatch by all accounts...
Not saying you are wrong but how did you get that - I'd heard it referred to the Focus . . ?
There's a post over on Meganesport.net discussing this, I could be wrong but Sutcliffe has been involved in the development of the R26-R for some time and has made various comments over the past few months suggesting it will surprise a few things. Also, the Autocar article states the car is on sale from 2008 and I thought the Focus RS isn't on sale until next year.

sjt28

30 posts

209 months

Saturday 5th July 2008
quotequote all
Talksteer said:
Re: Engineers.

I can only assume these comments from people about what Ford Engineers would and would not like to do and accountants stopping them have never actually worked in an engineering company.

Firstly accountants would not have anything to do with a product design decision. Accountants will be involved in big investment decisions where the company is concerned about affordability of programs in terms of available numbers of people and plant which is fair as there is no point starting a program if you are going to run out of money half way through. The project has gone a head so the accounting department were indeed in favour of it.

I'm a design engineer, I have never met an accountant professionally in my company.

Product cost decisions will be made by the project, the project don't need an accountant to tell them that the total cost of delivering a vehicle should be less than the amount you plan to sell it at.

What the people on this thread are being is the marketing department. The marketing department will have gone away and established that the Ford badge and heritage could carry a sports car with a price of £25k. They will have wanted it to be 4WD and feature ceramic brakes and a carbon fibre roof.

It is the engineering department that will have gone away and said, fine it can be 4WD but it will weigh 100kg more, arrive a year later (and consquently have a year less time to pay for the additional design work) and require twice as many man hours. Can we increase the price to get the profit margin back? Answer from marketing, No people won't pay any more for it.

Decision made.

As an aside it was an engineer who had sufficient authority to ride roughshod over any advice from marketing that brought FWD cars on to the market in the first place. BMWs are rear wheel drive because the marketing department say they should be not because the engineers want them to be apart from the larger engined variants most of their models don't really gain anything from being RWD.
Whatever you want to call the person who budgets how much a car costs to produce is irrelevant. The fact of the matter is Ford is no where near as profitable as it once was hence it sold Range Rover and Jag to TATA, therefore had to cut cost with the RS = FWD.

Other car companies can design their own 4WD system and still sell cars at 25k and make profit. I understand why Ford chose FWD in their position but it doesn’t change the fact that it is just a compromise in a 300hp car.

Anyway this FWD vs 4WD is getting boring. If your happy getting a 300hp FWD car just go and buy one!

Edited by sjt28 on Saturday 5th July 20:16

Polarbert

17,923 posts

233 months

Saturday 5th July 2008
quotequote all
rjkm said:
300bhp in a FWD car isnt too much really ive got well over that in a car that weighs a lot less. i know of someone who has a fwd astra gsi turbo with 700 bhp. FWD is fun.
rofl

martinlloyd

8 posts

193 months

Saturday 5th July 2008
quotequote all
TaylotS2K said:
For a hot hatch it does look quite good. Still can't help but think MAXPOWER though.
I can't help but think WRC though...

pbirkett

18,127 posts

274 months

Saturday 5th July 2008
quotequote all
I cant help but feel that this 4WD v FWD argument is largely irrelevant in some ways. The question should be, is it going to be any good. You never know, it might actually be genuinely very good, although I realise that might be hard for some of the anti-FWD snobs on here to admit.

Fact is nobody knows yet whether this is any good or not. I agree on the surface 300 bhp with FWD seems like it may be a compromise but you just never know. It wasnt so long ago people were saying more than 200 bhp in a FWD car is totally unusable, and there has now been many FWD cars with a lot more than that...

NightDriver

1,080 posts

228 months

Saturday 5th July 2008
quotequote all
Talksteer said:
Re: Engineers.

I can only assume these comments from people about what Ford Engineers would and would not like to do and accountants stopping them have never actually worked in an engineering company.

Firstly accountants would not have anything to do with a product design decision. Accountants will be involved in big investment decisions where the company is concerned about affordability of programs in terms of available numbers of people and plant which is fair as there is no point starting a program if you are going to run out of money half way through. The project has gone a head so the accounting department were indeed in favour of it.

I'm a design engineer, I have never met an accountant professionally in my company.

Product cost decisions will be made by the project, the project don't need an accountant to tell them that the total cost of delivering a vehicle should be less than the amount you plan to sell it at.

What the people on this thread are being is the marketing department. The marketing department will have gone away and established that the Ford badge and heritage could carry a sports car with a price of £25k. They will have wanted it to be 4WD and feature ceramic brakes and a carbon fibre roof.

It is the engineering department that will have gone away and said, fine it can be 4WD but it will weigh 100kg more, arrive a year later (and consquently have a year less time to pay for the additional design work) and require twice as many man hours. Can we increase the price to get the profit margin back? Answer from marketing, No people won't pay any more for it.

Decision made.

As an aside it was an engineer who had sufficient authority to ride roughshod over any advice from marketing that brought FWD cars on to the market in the first place. BMWs are rear wheel drive because the marketing department say they should be not because the engineers want them to be apart from the larger engined variants most of their models don't really gain anything from being RWD.
Well said that man!


Supervet

143 posts

209 months

Saturday 5th July 2008
quotequote all
minimoog said:
@ Plotters



Stripes are too tricky when I'm supposed to be doing proper work smile
Didn't quite get it until I saw it in black, yessssssssssssss.

EDLT

15,421 posts

208 months

Saturday 5th July 2008
quotequote all
Why do they keep coving cars if they are only going to break it.

dtrump

2,121 posts

193 months

Saturday 5th July 2008
quotequote all
hahahaaa na.....bereight!

Ford like that = chavi f__k

In a few years tho maybe, when it becomes a classic?

dgboxer123

254 posts

196 months

Sunday 6th July 2008
quotequote all
Jespin said:
dgboxer123 said:
Jespin said:
The hot hatch reported by Sutcliffe to lap the Ring in 8m 17s is supposedly not the new RS but actually the Megane R26-R. Seems it's going to break the records for a hot hatch by all accounts...
Not saying you are wrong but how did you get that - I'd heard it referred to the Focus . . ?
There's a post over on Meganesport.net discussing this, I could be wrong but Sutcliffe has been involved in the development of the R26-R for some time and has made various comments over the past few months suggesting it will surprise a few things. Also, the Autocar article states the car is on sale from 2008 and I thought the Focus RS isn't on sale until next year.
Thanks for that. The mention of 2008 does seem to point to the Megane I suppose. Would love to try that too, having used an ex Clio Cup racer on track for a couple of years . . Renault certainly can make a car handle.

rjkm

11 posts

191 months

Sunday 6th July 2008
quotequote all
Polarbert said:
rjkm said:
300bhp in a FWD car isnt too much really ive got well over that in a car that weighs a lot less. i know of someone who has a fwd astra gsi turbo with 700 bhp. FWD is fun.
rofl
look here then, 740 actually! http://www.migweb.co.uk/forums/projects-restoratio... that must be an absolute animal!

Chadwiko

41 posts

192 months

Sunday 6th July 2008
quotequote all
NightDriver said:
Talksteer said:
Re: Engineers.

I can only assume these comments from people about what Ford Engineers would and would not like to do and accountants stopping them have never actually worked in an engineering company.

Firstly accountants would not have anything to do with a product design decision. Accountants will be involved in big investment decisions where the company is concerned about affordability of programs in terms of available numbers of people and plant which is fair as there is no point starting a program if you are going to run out of money half way through. The project has gone a head so the accounting department were indeed in favour of it.

I'm a design engineer, I have never met an accountant professionally in my company.

Product cost decisions will be made by the project, the project don't need an accountant to tell them that the total cost of delivering a vehicle should be less than the amount you plan to sell it at.

What the people on this thread are being is the marketing department. The marketing department will have gone away and established that the Ford badge and heritage could carry a sports car with a price of £25k. They will have wanted it to be 4WD and feature ceramic brakes and a carbon fibre roof.

It is the engineering department that will have gone away and said, fine it can be 4WD but it will weigh 100kg more, arrive a year later (and consquently have a year less time to pay for the additional design work) and require twice as many man hours. Can we increase the price to get the profit margin back? Answer from marketing, No people won't pay any more for it.

Decision made.

As an aside it was an engineer who had sufficient authority to ride roughshod over any advice from marketing that brought FWD cars on to the market in the first place. BMWs are rear wheel drive because the marketing department say they should be not because the engineers want them to be apart from the larger engined variants most of their models don't really gain anything from being RWD.
Well said that man!
Agreed. Well said. At last some practicle, realistic comment, rather than some un informed
views. At least you wrote your own commentary too, and didnt just cut and paste the techincal details of the new RS into your comment, trying to sound knowledgable.....doh!!!

chris_w666

22,655 posts

201 months

Sunday 6th July 2008
quotequote all
300BHP, fords chassis design, torque steer smile, Black paint, lightly smoked windows, and that agressive styling.

I do hope I can manage to reduce my daily mileage by next year because this looks like a recipie for a great Hot Hatch. At the risk of being flamed 4wd is for girls, if they decide which 2 wheels to drive and make it good I'm a happy bunny.

STASH1

192 posts

193 months

Sunday 6th July 2008
quotequote all
If front wheel drive is so great how come you never see it used in super cars or formula one for that matter ?

jonm01

817 posts

239 months

Combover

3,009 posts

229 months

Sunday 6th July 2008
quotequote all
STASH1 said:
If front wheel drive is so great how come you never see it used in super cars or formula one for that matter ?
Fitness for purpose.

In the same way you'd be hard pushed to find RWD on a sub £10k hatch. rolleyes

Are people losing their in-built logic and common sense when they enter this thread or something?

STASH1

192 posts

193 months

Sunday 6th July 2008
quotequote all
Combover said:
STASH1 said:
If front wheel drive is so great how come you never see it used in super cars or formula one for that matter ?
Fitness for purpose.

In the same way you'd be hard pushed to find RWD on a sub £10k hatch. rolleyes

Are people losing their in-built logic and common sense when they enter this thread or something?
well you just said it yourself my friend and i quote (FITNESS FOR PURPOSE )therefore you are saying fwd is no good in a high performance machine.thank you there ends the debate !

Combover

3,009 posts

229 months

Sunday 6th July 2008
quotequote all
Where does it say that in what I said?

Supercars by definition have the engine in the middle (generally) and have a lot more than 300Bhp, making FWD redundant.

In a 2.5 litre hatch, FWD more than has its place.