RE: Aston Martin releases Centenary Edition models

RE: Aston Martin releases Centenary Edition models

Tuesday 15th January 2013

Aston Martin releases Centenary Edition models

100-year milestone is celebrated with a squirt of paint and a smattering of special leather



Evidently our little retrospective on models past wasn’t quite enough of a celebration for Aston Martin of its 100th year in business, as the company’s just announced a quartet of special editions to mark the occasion.

'Graduated' paint finish. No, we're not sure either.
'Graduated' paint finish. No, we're not sure either.
A Centenary Edition of the V8 Vantage, DB9, Rapide and Vanquish will all be available, with just 100 examples of each to be sold. Changes won’t be expansive – they’ll amount to a ‘unique graduated’ paint finish, whatever that means, as well as sterling silver Aston Martin wing badges on the outside. Meanwhile, inside the Centenary Editions will get ‘Deep Soft black leather’, which previously only featured in the One-77, as well as contrast silver stitching and embroidery in the headrests and a sterling silver sill plaque.

What’s more, if you order one, you’ll get a unique presentation box containing a number of gifts, such as glass keys, bespoke key pouches, solid silver cufflinks, a Rollerball pen and Bang & Olufsen headphones. All of which is lovely, but perhaps a little less trinketry and a little more oomph wouldn’t have gone amiss, as would befit Aston’s illustrious past? Not that it will matter too much; these Centenary Editions are sure to be snapped up, at any cost. Which is handy, because prices are strictly on application.

Author
Discussion

TheOrangePeril

Original Poster:

778 posts

179 months

Tuesday 15th January 2013
quotequote all
To be honest, I'm loving the 'graduated' paint look. It highlights the lines nicely, much akin to airbrushing Kiera Knightly's cheekbones for a Chanel ad...

Dazed & Confused

202 posts

203 months

Tuesday 15th January 2013
quotequote all
"just 100 examples of each to be sold"

I don't think that'll be due to intentionally limited availability, though....

TaylotS2K

1,964 posts

206 months

Tuesday 15th January 2013
quotequote all
Agreed. The graduated paint looks nice.

The Pits

4,289 posts

239 months

Tuesday 15th January 2013
quotequote all
It's pretty obvious what graduated paint means, it's what's on the bonnet of the Vanquish in the pictures.

It leads me to wonder where Alex Robbins graduated, if at all!

biggrin

possibletowel

65 posts

146 months

Tuesday 15th January 2013
quotequote all
love how the paint looks on the back...not so sure about on the bonnet though

CampDavid

9,145 posts

197 months

Tuesday 15th January 2013
quotequote all
Another special edition.


kambites

67,461 posts

220 months

Tuesday 15th January 2013
quotequote all
Silver wing badges? How long until they get nicked then? hehe

DIW35

4,145 posts

199 months

Tuesday 15th January 2013
quotequote all
kambites said:
Silver wing badges? How long until they get nicked then? hehe
That's the exact thought that went through my mind as well. Sad sign of the times.

SuperVM

1,098 posts

160 months

Tuesday 15th January 2013
quotequote all
When a sports/super car manufacturer releases its special centenary models with special paint, fancy leather and a few trinkets in a box, there's something a bit amiss. Perhaps they just don't have the money to do anything slightly more special, but strapping a great bit supercharger to something would have been a nice start.

LotusOmega375D

7,580 posts

152 months

Tuesday 15th January 2013
quotequote all
Roger Daltrey of The Who fame had a special graduated paint silver/grey Ferrari 308GTS back in the early 1980s. Maybe it was a 100th birthday present to himself!

Anyway it subsequently got vandalized with paint stripper and eventually repainted in regular silver. frown

Mind you that was in the days before the magicians at "Chips Away" existed laugh

yeti

10,523 posts

274 months

Tuesday 15th January 2013
quotequote all
CampDavid said:
Another special edition.

Vantage is old but Vantage S freshened it up nicely. The Vanquish II is completely new, The Rapide S is about to be heavily updated and the DB9.2 has changed hugely from the original car, all three just started production.

So... what's your point? Let me guess, don't actually have one? confused

Cactussed

5,292 posts

212 months

Tuesday 15th January 2013
quotequote all
Aside from the fact that the current crop are undeniably pretty, I've never really 'got' Astons.
That said, I do understand they have a long racing and motoring pedigree and carry a high degree of cache and credibility.
Plus, there cannot be many sports car manufacturers that get to ceelbrate a centenary, let alone a name like Aston Martin.

So how do you mark the occasion?

A new model? A limited edition run with special engines, design features, materials and maybe invitation only for long standing customers? Something that had been years in the planning (its not like a centenary sneaks up on you)?

No.

You issue the same car with some tat.

What a wasted opportunity.

Zod

35,295 posts

257 months

Tuesday 15th January 2013
quotequote all
yeti said:
CampDavid said:
Another special edition.

Vantage is old but Vantage S freshened it up nicely. The Vanquish II is completely new, The Rapide S is about to be heavily updated and the DB9.2 has changed hugely from the original car, all three just started production.

So... what's your point? Let me guess, don't actually have one? confused
No, but he can be relied upon to turn up and say the same thing in every Aston thread in GG.

blackchrome917

69 posts

147 months

Tuesday 15th January 2013
quotequote all
How much for just the cuff links and B&O headphones?

yeti

10,523 posts

274 months

Tuesday 15th January 2013
quotequote all
Cactussed said:
So how do you mark the occasion?

A new model? A limited edition run with special engines, design features, materials and maybe invitation only for long standing customers? Something that had been years in the planning (its not like a centenary sneaks up on you)?

No.

You issue the same car with some tat.

What a wasted opportunity.
100% agree weeping

There are a lot of events for owners and AMOC members, but if this truly is it, then that is a poor attempt. Perhaps the V12 Vantage Roadster should have been released as the 'Centenary car', there are only 101 of them being made so it effectively is just that... It just was not marketed as such which is a mistake.

V8 FOU

2,970 posts

146 months

Tuesday 15th January 2013
quotequote all
tumbleweed

Yawn.......

I can see the used ads in a year or two. "Comes complete with cufflinks and headphones" So we are asking an extra £20K for the car.....

Speedraser

1,656 posts

182 months

Tuesday 15th January 2013
quotequote all
yeti said:
Cactussed said:
So how do you mark the occasion?

A new model? A limited edition run with special engines, design features, materials and maybe invitation only for long standing customers? Something that had been years in the planning (its not like a centenary sneaks up on you)?

No.

You issue the same car with some tat.

What a wasted opportunity.
100% agree weeping

There are a lot of events for owners and AMOC members, but if this truly is it, then that is a poor attempt. Perhaps the V12 Vantage Roadster should have been released as the 'Centenary car', there are only 101 of them being made so it effectively is just that... It just was not marketed as such which is a mistake.
The new Vanquish is new and the new DB9 is very thoroughly revised. They're both superb. Why isn't there more of an effort being made promoting these cars as what they're doing for the Centennary?confused

PhilJames

234 posts

192 months

Tuesday 15th January 2013
quotequote all
If only the Lotus Evora was so pretty.

Ali_T

3,379 posts

256 months

Tuesday 15th January 2013
quotequote all
I don't mind admitting that I have soiled my pants. Gorgeous. Absolutely gorgeous.

anonymous-user

53 months

Tuesday 15th January 2013
quotequote all
yeti said:
CampDavid said:
Another special edition.

Vantage is old but Vantage S freshened it up nicely. The Vanquish II is completely new, The Rapide S is about to be heavily updated and the DB9.2 has changed hugely from the original car, all three just started production.

So... what's your point? Let me guess, don't actually have one? confused
I think he drives an old BMW barge from his profile.