Incredibly annoying drop-down ad !
Discussion
It appears to have gone for me, but the way the adverts turn up on the site really need to be looked at. It was only a few weeks ago another Nissan pop up was appearing on the classifieds and making it completely unusable as you couldn't close the pop up on a tablet or mobile.
Adverts are all well and good but stuff blocking the sites you're trying to view isn't any use for the user, website, or the advertiser.
Adverts are all well and good but stuff blocking the sites you're trying to view isn't any use for the user, website, or the advertiser.
anonymous said:
[redacted]
I've really lost faith in PH tbh.I emailed Garlick a little while back, about an issue that was and is fairly important to me, zero response even after following it up with a thread on here.
I get the impression that the experience of users simply isn't a priority anymore and Haymarket are milking PH for all it's worth - hence the complete barrage of ads on the site.
Paul.B said:
TheJimi said:
I get the impression that the experience of users simply isn't a priority anymore and Haymarket are milking PH for all it's worth - hence the complete barrage of ads on the site.
Maybe leading to the sale of PH and wanting to maximise it's value?? Just a thought!!!TheJimi said:
Paul.B said:
TheJimi said:
I get the impression that the experience of users simply isn't a priority anymore and Haymarket are milking PH for all it's worth - hence the complete barrage of ads on the site.
Maybe leading to the sale of PH and wanting to maximise it's value?? Just a thought!!!Podie said:
Unlikely. Print revenues dropping, they need to keep digital.
Funny thing is. I'm just about to cancel my subscription of Autocar. It is not the mag it was and just not relevant to me anymore. I've had the subscription since 1987!!!!So they have lost me in one format (print) and alienating me in the new one? Oh the irony!!
TheJimi said:
I've really lost faith in PH tbh.
I emailed Garlick a little while back, about an issue that was and is fairly important to me, zero response even after following it up with a thread on here.
I get the impression that the experience of users simply isn't a priority anymore and Haymarket are milking PH for all it's worth - hence the complete barrage of ads on the site.
Try emailing Eybic, as he's Garlick's assistant.I emailed Garlick a little while back, about an issue that was and is fairly important to me, zero response even after following it up with a thread on here.
I get the impression that the experience of users simply isn't a priority anymore and Haymarket are milking PH for all it's worth - hence the complete barrage of ads on the site.
I do agree with others about the lack of response from PH Towers. With Lee not being online, and Garlick out of the office most times, it's only Eybic that's left to hold the fort. What I liked about PH, was that Garlick and Stuart used to have a heavy presence on the Forums, but since Stuart has left, there's been a noticeable lack of presence, and like most members I don't like it. So please PH listen to your members. We want a presence like we had before.
paulrussell said:
I do agree with others about the lack of response from PH Towers. With Lee not being online, and Garlick out of the office most times, it's only Eybic that's left to hold the fort. What I liked about PH, was that Garlick and Stuart used to have a heavy presence on the Forums, but since Stuart has left, there's been a noticeable lack of presence, and like most members I don't like it. So please PH listen to your members. We want a presence like we had before.
Agreed, however when someone from the PH Team post on a thread in this very forum 3 times in an hour but this one is left unanswered it raises more questions I feel.With the amount of intrusive ads recently you would think the ad partner would have had a rocket up them, but no response and no change with threads being ignored surely points to a change in practice that they are unwilling to acknowledge in the hope it quietly goes away or a willfull ignorance of their customer base
MattDell said:
anonymous said:
[redacted]
As that's undoubtedly directed at me, I'd like to chime in and say I'm in this forum to answer questions about tech problems. I don't get a say in what ads are shown on PH so I can't really give you an explanation. I enjoy seeing them as much as you do.anonymous said:
[redacted]
I can entirely understand why the tech team wouldn't like to get involved (I wouldn't in their position either), perhaps a better solution would be for one of the advertising team to have a forum presence - that way there would be someone to report these issues to and they might get a better idea of how get the best advertising return from PH, after all, driving people to ad blockers will cost Haymarket money.maffski said:
I can entirely understand why the tech team wouldn't like to get involved (I wouldn't in their position either), perhaps a better solution would be for one of the advertising team to have a forum presence - that way there would be someone to report these issues to and they might get a better idea of how get the best advertising return from PH, after all, driving people to ad blockers will cost Haymarket money.
I agree if the tech team didn't have a forum presence, but when you do have a presence whether it's your job or not surely rather than just watching the users get irate a small comment is better service Agree on your point about the ad team having representation
Lee here,
Thanks for the feedback. Here is the background on online display ads:
1. Volume of Ads
On the advertising front we have actually reduced the number of display ads being presented by over 25%, specifically the number of on page ads in the classifieds - home results and vehicle details pages which now runs at two ads. This, strong visitor numbers, and the new classifieds implementation has resulted in the volume of tracked enquiries (emails and calls) to our dealers rising by over 30% in February. This is really good news for buyers and sellers alike.
2. Ad Formats
The online advertising industry is trending to larger formats. We are therefore trialling new ad formats from agencies and are working hard on the targeting and frequency of these ads. Interestingly these ads are getting good response and engagement from PHers, particularly Jaguar and Sky. A number we have tested, we have removed, despite the revenue offered to us. We do review feedback and the performance of the advertising.
We have ring-fenced the forum not to display the take-over formats. Occasionally they do break through and active monitoring by our team and the community means we do respond reasonably well.
3. Ad Quality
Overall ad quality has improved. We have minimised the Google exchange ads which presented a lot of display and AdWords of mixed quality such as ‘European brides’, and the vast majority of ads are now from recognised brands.
You will be seeing more motoring related ads. We’ve rolled out really attractive packages to the dealer and aftersales market. Already, there are over 50 running right now from Porsche dealers to specific insurance offerings. Results are looking good and you will see many more motoring ads that are really interesting to in relation to your favourite cars.
In summary we are moving with the market, running less ads, albeit with occasional larger formats, with improving content relevancy. This will continue to improve.
Point taken on posting more often on the activity coming up from PistonHeads. There’s lot’s of website development and features coming, Paul and I will ensure communication is regular.
Thanks for the feedback. Here is the background on online display ads:
1. Volume of Ads
On the advertising front we have actually reduced the number of display ads being presented by over 25%, specifically the number of on page ads in the classifieds - home results and vehicle details pages which now runs at two ads. This, strong visitor numbers, and the new classifieds implementation has resulted in the volume of tracked enquiries (emails and calls) to our dealers rising by over 30% in February. This is really good news for buyers and sellers alike.
2. Ad Formats
The online advertising industry is trending to larger formats. We are therefore trialling new ad formats from agencies and are working hard on the targeting and frequency of these ads. Interestingly these ads are getting good response and engagement from PHers, particularly Jaguar and Sky. A number we have tested, we have removed, despite the revenue offered to us. We do review feedback and the performance of the advertising.
We have ring-fenced the forum not to display the take-over formats. Occasionally they do break through and active monitoring by our team and the community means we do respond reasonably well.
3. Ad Quality
Overall ad quality has improved. We have minimised the Google exchange ads which presented a lot of display and AdWords of mixed quality such as ‘European brides’, and the vast majority of ads are now from recognised brands.
You will be seeing more motoring related ads. We’ve rolled out really attractive packages to the dealer and aftersales market. Already, there are over 50 running right now from Porsche dealers to specific insurance offerings. Results are looking good and you will see many more motoring ads that are really interesting to in relation to your favourite cars.
In summary we are moving with the market, running less ads, albeit with occasional larger formats, with improving content relevancy. This will continue to improve.
Point taken on posting more often on the activity coming up from PistonHeads. There’s lot’s of website development and features coming, Paul and I will ensure communication is regular.
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