Incredibly annoying drop-down ad !

Incredibly annoying drop-down ad !

Author
Discussion

Kiltie

7,504 posts

248 months

Tuesday 1st April 2014
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eybic said:
I am led to believe it is frequency capped so you see it no more than twice ...
My inference here is that PH think that displaying this ad twice is ok.

Is that right?

birdcage

2,844 posts

207 months

Wednesday 2nd April 2014
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I was tempted by an Integrale this morning, no longer after trying to negotiate this shambles

anonymous-user

56 months

Wednesday 2nd April 2014
quotequote all
Kiltie said:
eybic said:
I am led to believe it is frequency capped so you see it no more than twice ...
My inference here is that PH think that displaying this ad twice is ok.

Is that right?
That's how I read it too, but it flies in the face of this from Lee

LeePH said:
Podie / Keyser

For clarification in the forum there should be no automated take/over, expansion or noise ads.
In classifieds and news we are testing drop down at very low frequency with relevancy being the focus.

Lee

eybic

9,212 posts

176 months

Wednesday 2nd April 2014
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anonymous said:
[redacted]
I don't believe the Santander ad appears on the forums. But yes the frequency of the ad is as per Lee's message quoted above.

eybic

9,212 posts

176 months

Wednesday 2nd April 2014
quotequote all
In addition to my previous post, I'll (hopefully) explain this a bit better.

We are trialing drop down ads on the main site, these shouldn't be appearing on the forums so if people are seeing them on the forums then please let me know and I'll get that sorted.

The Santander ad is limited to 300,000 views (out of 5m visitors per month) and should only be seen by each one of those 300k once (I thought it was twice but it's actually once) on the main page but not the forums.

I do understand how frustrating it can be to have the screen taken over by an advert but they are a necessary evil to help pay for the running of the site, we have said the forums will not be included in these ads and that is something we plan on sticking to.

I hope this helps clear things up a bit but if you do have any questions, please do let me know.

Thank you

Nathan

Zebrano

820 posts

217 months

Wednesday 2nd April 2014
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Please don't continue once the trial is over.

MysteryLemon

4,968 posts

193 months

Wednesday 2nd April 2014
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I dunno what's funnier... The fact that Pistonheads think sticking ads like this on their site is a good idea, or that the Moustachio app for Chrome made it look like this...


porridge

1,109 posts

146 months

Wednesday 2nd April 2014
quotequote all
eybic said:
In addition to my previous post, I'll (hopefully) explain this a bit better.

We are trialing drop down ads on the main site, these shouldn't be appearing on the forums so if people are seeing them on the forums then please let me know and I'll get that sorted.

The Santander ad is limited to 300,000 views (out of 5m visitors per month) and should only be seen by each one of those 300k once (I thought it was twice but it's actually once) on the main page but not the forums.

I do understand how frustrating it can be to have the screen taken over by an advert but they are a necessary evil to help pay for the running of the siteHaymarkets profit goals, we have said the forums will not be included in these ads and that is something we plan on sticking to.

I hope this helps clear things up a bit but if you do have any questions, please do let me know.

Thank you

Nathan
To keep in the PH Spirit- EFA biggrin

PH has hundreds of millions of page impressions monthly along with a few million unique visitors. It does not need these intrusive ads to run itself.

Why annoy the golden goose's food source.

Rs2oo

Original Poster:

2,196 posts

200 months

Thursday 3rd April 2014
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eybic said:
I do understand how frustrating it can be to have the screen taken over by an advert but they are a necessary evil to help pay for the running of the site.
Nathan
I'm sorry but its not a necessary evil. The Sky ad I'm looking at now as I type is perfectly ok. Ads like the Sky ad pays the bills. It is not dropping down and covering the screen and its not flashing at me annoyingly. No-one minds this type of ad. Judging by the response of this thread, its obvious that no-one likes them and they wind people up. End of trial ?

smileymikey

1,446 posts

228 months

Thursday 3rd April 2014
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I'm now getting Nivea for men adds...and when I scroll down an article, the brand name on either side of it drops down (at an annoyingly slightly slower speed than the text of the feature)....which for some reason is as distracting as trying to read text written on a chubby girls breasts whilst she is trampolining topless....without all the positive sides!!

surveyor

17,910 posts

186 months

Friday 4th April 2014
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It's very odd. These adverts are so disruptive that if the noisy adds did not, people are going to head to addblock.

PH are strangling the golden goose.

slk 32

1,493 posts

195 months

Sunday 6th April 2014
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I have been aph user since 2008 but these ads make the site unworkable. I understand the need to make money but it's a matter of balance. All you are doing is succeeding in alienating users and i will use ph less ( if at all)

As has been stated a website without traffic is worth very little and the Debenham ad has made browsing the classifieds impossible with the full page ad popping up every time I go to view a car. I would be piss ed off if I had paid for car ad that ph had made it nigh on impossible to view


jakeb

281 posts

196 months

Saturday 12th April 2014
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The stupid scrolling ads makes the news articles very difficult to speed read. Incredibly distracting when scrolling down the page

Just because some stupid ad agency says this is the latest, greatest thing, doesn't make it a good idea.

Oh yes, and then some stupid video starts playing by itself. I gave up looking at Auto Express when they went down that route a year or so ago....

I dont mind ads as it is what makes it free, but this will eventually drive users to another site

MissChief

7,157 posts

170 months

Saturday 12th April 2014
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No more ads, pistonheads closes/charges a membership? How does that sound? Page impressions without clicks are pennies per thousand impressions. That will certainly NOT pay for a site like this.

smileymikey

1,446 posts

228 months

Sunday 13th April 2014
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MissChief said:
No more ads, pistonheads closes/charges a membership? How does that sound? Page impressions without clicks are pennies per thousand impressions. That will certainly NOT pay for a site like this.
I agree all operations need an income stream... However they don't need to be quite as intrusive as the formats currently being used. The Nivea add in particular is getting right on my tits and I wont use it on principle now.

jakeb

281 posts

196 months

Sunday 13th April 2014
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Quite happy with having ads, just not ones that scroll down the page whilst i am trying to read it!