EVO Magazine finally get their hands on a One-77
Discussion
Magazine leads with the full works on an arab registered 1-77 this month .....
and.....
Absolutely love it, full 5 stars and euphoric words.
So the question is, were Aston being clever to add to the mystique by denying access to the press (knowing it was inevitable in the end) or lacking in confidence?
Surely a range of fantastic press reports does nothing but good for the brands reputation.
and.....
Absolutely love it, full 5 stars and euphoric words.
So the question is, were Aston being clever to add to the mystique by denying access to the press (knowing it was inevitable in the end) or lacking in confidence?
Surely a range of fantastic press reports does nothing but good for the brands reputation.
It is a halo car, a showcase for the marque.
I don't know what the development budget is for the car , more than the 92m revenue they generated in sales , less the cost of making each one, I'd hope.In order for it to be worthwhile doing it needs to produce benefits either financially or in terms of brand goodwill.
I think its great that the car is so good. I honestly believe that Aston have fine engineers and are capable of great things.
My point was, in attempting to prevent the press from driving them what are Aston trying to achieve. If its good then let people drive them and tell others.
I didn't see Top Gears report, it's not a mag I read. Was that an official car?
I don't know what the development budget is for the car , more than the 92m revenue they generated in sales , less the cost of making each one, I'd hope.In order for it to be worthwhile doing it needs to produce benefits either financially or in terms of brand goodwill.
I think its great that the car is so good. I honestly believe that Aston have fine engineers and are capable of great things.
My point was, in attempting to prevent the press from driving them what are Aston trying to achieve. If its good then let people drive them and tell others.
I didn't see Top Gears report, it's not a mag I read. Was that an official car?
F1 NDW said:
Absolutely brilliant video. That guy was really enjoying his day. I now know there is another Aston I want!
Love Harrys pieces to camera. He's getting better and better at it and the genuine enthusiasm always shows through.Also recognize all the roads featured in and around Snowdon , gods own drivers paradise.
But its a jewel of a thing, beautiful, menacing and the sound is amongst the very best of any car. This or a 1.4m Veyron? No Contest.
Gassing Station | Aston Martin | Top of Page | What's New | My Stuff