Why is my BMW not selling?
Discussion
The car looks ok and I love the interior but the wording of the add is the problem here.
First. Lose the shots of the carbon fibre close up. People are not gonna buy the car just because it has those extras.
Second. Definitely lose the part about wanting a fun car - it makes your car seem boring. Just come up with a different reason for sale like work forces sale or change of circumstances or new child etc and say its a regrettable sale.
Third. No need to mention the stone chips (I would get Chips Away in to repair them).
Forth. Again no need to even mention the rear lights. Show the buyer when the come to look at the car but even mentioning 'World Touring Car' in the advert would put me right off.
Fifth. The price should be ono. don't state that you will take offers and definitely lose the £200 reward bit as it smacks of desperation.
Sixth. Take some new photos in the sun with green fields or maybe a stately house as a background but make them bright.
Seventh. Try to word the advert in the form of a story. rather that titles. I mean saying the engine is sweet as a nut is fine when you are selling a 10 year old car but not this new.
Eighth. No need to put delivery is free. People don't come to buy cars if they cant drive them away plus would you really fancy taking it to a strangers house and picking up 15k and calling a taxi ?
Finally be patient as its a buyers market at the moment. Good luck with the sale.
Russ
First. Lose the shots of the carbon fibre close up. People are not gonna buy the car just because it has those extras.
Second. Definitely lose the part about wanting a fun car - it makes your car seem boring. Just come up with a different reason for sale like work forces sale or change of circumstances or new child etc and say its a regrettable sale.
Third. No need to mention the stone chips (I would get Chips Away in to repair them).
Forth. Again no need to even mention the rear lights. Show the buyer when the come to look at the car but even mentioning 'World Touring Car' in the advert would put me right off.
Fifth. The price should be ono. don't state that you will take offers and definitely lose the £200 reward bit as it smacks of desperation.
Sixth. Take some new photos in the sun with green fields or maybe a stately house as a background but make them bright.
Seventh. Try to word the advert in the form of a story. rather that titles. I mean saying the engine is sweet as a nut is fine when you are selling a 10 year old car but not this new.
Eighth. No need to put delivery is free. People don't come to buy cars if they cant drive them away plus would you really fancy taking it to a strangers house and picking up 15k and calling a taxi ?
Finally be patient as its a buyers market at the moment. Good luck with the sale.
Russ
Edited by M5 Russ on Saturday 9th August 13:10
Edited by M5 Russ on Saturday 9th August 13:11
Edited by M5 Russ on Saturday 9th August 15:31
M5 Russ said:
The car looks ok and I love the interior but the wording of the add is the problem here.
First. lose the shots of the carbon fibre close up. People are not gonna buy the just because it has those.
Second. Definitely lose the part about wanting a fun car - it makes your car seem boring. Just come up with a different reason for sale like work forces sale or change of circumstances or new child etc and say its a regrettable sale.
Third. No need to mention the stone chips (I would get Chips Away in to repair them).
Forth. Again no need to even mention the rear lights. Show the buyer when the come to look at the car but even mentioning 'World Touring Car' in the advert would put me right off.
Fifth. The price should be ono. don't state that you will take offers and definitely lose the £200 reward bit as it smacks of desperation.
Sixth. Take some new photos in the sun with green fields or maybe a stately house as a background but make them bright.
Seventh. Try to word the advert in the form of a story. rather that titles. I mean saying the engine is sweet as a nut is fine when you are selling a 10 year old car but not this new.
Eighth. No need to put delivery is free. People don't come to buy cars if they cant drive them away plus would you really fancy taking it to a strangers house and picking up 15k and calling a taxi ?
Finally be patient as its a buyers market at the moment. Good luck with the sale.
Russ
some very good words of advice there.First. lose the shots of the carbon fibre close up. People are not gonna buy the just because it has those.
Second. Definitely lose the part about wanting a fun car - it makes your car seem boring. Just come up with a different reason for sale like work forces sale or change of circumstances or new child etc and say its a regrettable sale.
Third. No need to mention the stone chips (I would get Chips Away in to repair them).
Forth. Again no need to even mention the rear lights. Show the buyer when the come to look at the car but even mentioning 'World Touring Car' in the advert would put me right off.
Fifth. The price should be ono. don't state that you will take offers and definitely lose the £200 reward bit as it smacks of desperation.
Sixth. Take some new photos in the sun with green fields or maybe a stately house as a background but make them bright.
Seventh. Try to word the advert in the form of a story. rather that titles. I mean saying the engine is sweet as a nut is fine when you are selling a 10 year old car but not this new.
Eighth. No need to put delivery is free. People don't come to buy cars if they cant drive them away plus would you really fancy taking it to a strangers house and picking up 15k and calling a taxi ?
Finally be patient as its a buyers market at the moment. Good luck with the sale.
Russ
Edited by M5 Russ on Saturday 9th August 13:10
Edited by M5 Russ on Saturday 9th August 13:11
guyh said:
thanks for the advice gents, had 7 enquiries since the price drop, I'll edit the add tonight though.
Next problem is CSL, CLS 55, M5 or E92 M3!?
To save on depreciation go for the CSL. That will depreciate the least out of all of those cars.Next problem is CSL, CLS 55, M5 or E92 M3!?
CLS55 will be fast but offer less driver involvement.
M5 Russ said:
The car looks ok and I love the interior but the wording of the add is the problem here.
First. Lose the shots of the carbon fibre close up. People are not gonna buy the car just because it has those extras.
Second. Definitely lose the part about wanting a fun car - it makes your car seem boring. Just come up with a different reason for sale like work forces sale or change of circumstances or new child etc and say its a regrettable sale.
Third. No need to mention the stone chips (I would get Chips Away in to repair them).
Forth. Again no need to even mention the rear lights. Show the buyer when the come to look at the car but even mentioning 'World Touring Car' in the advert would put me right off.
Fifth. The price should be ono. don't state that you will take offers and definitely lose the £200 reward bit as it smacks of desperation.
Sixth. Take some new photos in the sun with green fields or maybe a stately house as a background but make them bright.
Seventh. Try to word the advert in the form of a story. rather that titles. I mean saying the engine is sweet as a nut is fine when you are selling a 10 year old car but not this new.
Eighth. No need to put delivery is free. People don't come to buy cars if they cant drive them away plus would you really fancy taking it to a strangers house and picking up 15k and calling a taxi ?
Finally be patient as its a buyers market at the moment. Good luck with the sale.
Russ
pretty much what I was going to say.First. Lose the shots of the carbon fibre close up. People are not gonna buy the car just because it has those extras.
Second. Definitely lose the part about wanting a fun car - it makes your car seem boring. Just come up with a different reason for sale like work forces sale or change of circumstances or new child etc and say its a regrettable sale.
Third. No need to mention the stone chips (I would get Chips Away in to repair them).
Forth. Again no need to even mention the rear lights. Show the buyer when the come to look at the car but even mentioning 'World Touring Car' in the advert would put me right off.
Fifth. The price should be ono. don't state that you will take offers and definitely lose the £200 reward bit as it smacks of desperation.
Sixth. Take some new photos in the sun with green fields or maybe a stately house as a background but make them bright.
Seventh. Try to word the advert in the form of a story. rather that titles. I mean saying the engine is sweet as a nut is fine when you are selling a 10 year old car but not this new.
Eighth. No need to put delivery is free. People don't come to buy cars if they cant drive them away plus would you really fancy taking it to a strangers house and picking up 15k and calling a taxi ?
Finally be patient as its a buyers market at the moment. Good luck with the sale.
Russ
Edited by M5 Russ on Saturday 9th August 13:10
Edited by M5 Russ on Saturday 9th August 13:11
Edited by M5 Russ on Saturday 9th August 15:31
dxb335d said:
guyh said:
thanks for the advice gents, had 7 enquiries since the price drop, I'll edit the add tonight though.
Next problem is CSL, CLS 55, M5 or E92 M3!?
To save on depreciation go for the CSL. That will depreciate the least out of all of those cars.Next problem is CSL, CLS 55, M5 or E92 M3!?
CLS55 will be fast but offer less driver involvement.
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