Bauer Millett closes down..........

Bauer Millett closes down..........

Author
Discussion

TA14

12,722 posts

258 months

Sunday 28th December 2014
quotequote all
The main reason does appear to be pricing:
PistonheadRob said:
Rang up for a quote for my partners Alfa mito 1.3jtdm last year for the 2nd service and they wanted £450 for it, .... serviced at an independent garage using genuine parts and castrol correct spec oil for £130 all in and the service book stamped ... if it was up to say up to £250 we would have had it done to retain the full dealer history for resale value/out of warranty goodwill claims etc. But at that difference it was pure greed.
Nickyboy said:
This is the key, we all know their £70k+ Corvettes can be bought stateside for a mere £37k or so even by factoring in importing it and paying all the associated fees/taxes etc you're still saving nearly £20k. There's plenty of specialists in the country now who will not only do all the work for you but will take care of the SVA and servicing without the need for huge showroom and dozens of staff. A place near me has a small unit with 3 staff and will happily import whatever car you like.
Why were they so far off the mark on servicing and sales? With the Corvettes it makes you wonder who was pocketing the extra £20K - manufacturer or dealer? If the extra was less say £5K they might have had some sales.

The buildings situation was an odd one. They had at least three different services/spares building out of the centre, just off the A56 and in that time they watched BMW MINI, VW, Honda and Vauxhall all open showrooms on the A56. I wonder why they kept the expensive city centre showroom that wasn't selling cars.

Also a pity for them (and us) that Alfa offer a joke range of cars. (No 5 door Mito, no convertable Mito, no convertable Guilietta, no 159 replacement, no Brera replcement, no 166 replacement, no GTA models...)

berlintaxi

8,535 posts

173 months

Sunday 28th December 2014
quotequote all
bencollins said:
Shyte logo, typeface, graphics cant have helped.
Yeah, 'cause that's what we all base our decision to use a dealer on.rolleyes

Wacky Racer

Original Poster:

38,162 posts

247 months

Sunday 28th December 2014
quotequote all
Blown2CV said:
as a franchised dealer you are at the mercy of the manufacturer. They set the standards required to have a franchise, and they can change them whenever they wish. They only get more stringent over time. If you have multiple franchises, you are very exposed. The mfrs are probably even on at them to buy the standard desks, chairs, fixtures and fittings... it's an expensive game to play. If you run an unusual business model involving lots of oddball individual imports then you will find it hard to keep a consistent cashflow, and that's in addition to the franchise business. I think they just tried to do too much, in an age where you can no longer just say "yea i am a fiat dealer now", and that's all you need to do. As far as I know when they lost Alfa, they decided to just stick with the imports business... not sure it was the right move.
Might have been bullst, but I was talking to a salesman in an exclusive Audi showroom near me, and he said the manufacturer sometimes sends plain clothed "inspectors" to check up on the state of the plush showroom, and even if there is one single light bulb out it is seriously frowned upon.

vikingaero

10,334 posts

169 months

Sunday 28th December 2014
quotequote all
swerni said:
berlintaxi said:
bencollins said:
Shyte logo, typeface, graphics cant have helped.
Yeah, 'cause that's what we all base our decision to use a dealer on.rolleyes
I find myself ostentatiously agreeing with you.
What a load of old bks.
:
Actually I agree with Ben. If you use a shiite font and/or have a less than professional name then I'm not likely to use you - Krazy Kars etc

berlintaxi

8,535 posts

173 months

Sunday 28th December 2014
quotequote all
vikingaero said:
swerni said:
berlintaxi said:
bencollins said:
Shyte logo, typeface, graphics cant have helped.
Yeah, 'cause that's what we all base our decision to use a dealer on.rolleyes
I find myself ostentatiously agreeing with you.
What a load of old bks.
:
Actually I agree with Ben. If you use a shiite font and/or have a less than professional name then I'm not likely to use you - Krazy Kars etc
Not really relevant to Bauer Millet though, imo.

Gixer

4,463 posts

248 months

Sunday 28th December 2014
quotequote all
TA14 said:
The main reason does appear to be pricing:
PistonheadRob said:
Rang up for a quote for my partners Alfa mito 1.3jtdm last year for the 2nd service and they wanted £450 for it, .... serviced at an independent garage using genuine parts and castrol correct spec oil for £130 all in and the service book stamped ... if it was up to say up to £250 we would have had it done to retain the full dealer history for resale value/out of warranty goodwill claims etc. But at that difference it was pure greed.
Nickyboy said:
This is the key, we all know their £70k+ Corvettes can be bought stateside for a mere £37k or so even by factoring in importing it and paying all the associated fees/taxes etc you're still saving nearly £20k. There's plenty of specialists in the country now who will not only do all the work for you but will take care of the SVA and servicing without the need for huge showroom and dozens of staff. A place near me has a small unit with 3 staff and will happily import whatever car you like.
Why were they so far off the mark on servicing and sales? With the Corvettes it makes you wonder who was pocketing the extra £20K - manufacturer or dealer? If the extra was less say £5K they might have had some sales.

The buildings situation was an odd one. They had at least three different services/spares building out of the centre, just off the A56 and in that time they watched BMW MINI, VW, Honda and Vauxhall all open showrooms on the A56. I wonder why they kept the expensive city centre showroom that wasn't selling cars.

Also a pity for them (and us) that Alfa offer a joke range of cars. (No 5 door Mito, no convertable Mito, no convertable Guilietta, no 159 replacement, no Brera replcement, no 166 replacement, no GTA models...)
When I bought my Z06, I was originally looking for one in the US. Then Mitch got one in. I did the maths and the difference in price was so small, it wasn't worth the extra hassle and wait.

Yes they weren't the cheapest around but those making claims of the huge savings from buying from the US are mistaken. Firstly an official euro spec car is not a base US car, so stop comparing them to each other. Then factor in the shipping, handling, insurance, duty on all that, Vat on all of that, then getting it on the road over here and it is far from being 20k cheaper.


mwyatt82

87 posts

123 months

Sunday 28th December 2014
quotequote all
sounds like a shame, I never used them personally but did manage to haggle a discount on servicing from my Alfa dealer after I used their service pricing offers (they had just added Alfa) on the phone with my existing dealer. Definitely agree the pitiful Alfa range hasn't helped, Whitequay and SGT which were my locals have now either gone or ditched the franchise.

Blown2CV

28,815 posts

203 months

Monday 29th December 2014
quotequote all
Wacky Racer said:
Blown2CV said:
as a franchised dealer you are at the mercy of the manufacturer. They set the standards required to have a franchise, and they can change them whenever they wish. They only get more stringent over time. If you have multiple franchises, you are very exposed. The mfrs are probably even on at them to buy the standard desks, chairs, fixtures and fittings... it's an expensive game to play. If you run an unusual business model involving lots of oddball individual imports then you will find it hard to keep a consistent cashflow, and that's in addition to the franchise business. I think they just tried to do too much, in an age where you can no longer just say "yea i am a fiat dealer now", and that's all you need to do. As far as I know when they lost Alfa, they decided to just stick with the imports business... not sure it was the right move.
Might have been bullst, but I was talking to a salesman in an exclusive Audi showroom near me, and he said the manufacturer sometimes sends plain clothed "inspectors" to check up on the state of the plush showroom, and even if there is one single light bulb out it is seriously frowned upon.
they do. Even Citroen do it. About ten years ago there was near mutiny in the dealer network because Citroen decided to tighten their corporate identity standards, taking in furniture, signage, fitments etc to quite a level of detail. There was a single supplier (obvs) and the salesman desks alone were £2k a piece. Facing a bill of tens of thousands, i think some dealers 'chose' to exit the franchise. It's a way the mfr can rid themselves of undesirables, and effectively ensures that smaller, family-run businesses are nonviable franchises by raising the barriers to entry. Not sure why they'd rather deal only with bigger chains as they are able to exert more influence on the mfr.

900T-R

20,404 posts

257 months

Monday 29th December 2014
quotequote all
berlintaxi said:
vikingaero said:
swerni said:
berlintaxi said:
bencollins said:
Shyte logo, typeface, graphics cant have helped.
Yeah, 'cause that's what we all base our decision to use a dealer on.rolleyes
I find myself ostentatiously agreeing with you.
What a load of old bks.
:
Actually I agree with Ben. If you use a shiite font and/or have a less than professional name then I'm not likely to use you - Krazy Kars etc
Not really relevant to Bauer Millet though, imo.
Ben's initial remark was fair enough I thought - 'can't have helped'. Not a problem in itself, but when combined with the building it is attached to it does give a first impression of a somewhat run-down business that has been stuck in a timewarp from the early 1990s - not as bad as those quaint old ex- Austin Rover dealerships with Rover 100 brochures and trade-in Cavaliers with things like '5-SPEED' and 'INJECTION' plastered all over their windscreens of which you see photo reports on websites, but sort of like the same thing.

The new car market - especially at the premium end - is fickle like that, and for every hardcore petrolhead like us who'd order their £70K specialist car from a hole in the wall if that means they'd get the car they wanted there will be a hundred 'aspirational buyers' who want the glitz and slickness of their local friendly OPC/Audi/AM dealer.

berlintaxi

8,535 posts

173 months

Monday 29th December 2014
quotequote all
900T-R said:
berlintaxi said:
vikingaero said:
swerni said:
berlintaxi said:
bencollins said:
Shyte logo, typeface, graphics cant have helped.
Yeah, 'cause that's what we all base our decision to use a dealer on.rolleyes
I find myself ostentatiously agreeing with you.
What a load of old bks.
:
Actually I agree with Ben. If you use a shiite font and/or have a less than professional name then I'm not likely to use you - Krazy Kars etc
Not really relevant to Bauer Millet though, imo.
Ben's initial remark was fair enough I thought - 'can't have helped'. Not a problem in itself, but when combined with the building it is attached to it does give a first impression of a somewhat run-down business that has been stuck in a timewarp from the early 1990s - not as bad as those quaint old ex- Austin Rover dealerships with Rover 100 brochures and trade-in Cavaliers with things like '5-SPEED' and 'INJECTION' plastered all over their windscreens of which you see photo reports on websites, but sort of like the same thing.

The new car market - especially at the premium end - is fickle like that, and for every hardcore petrolhead like us who'd order their £70K specialist car from a hole in the wall if that means they'd get the car they wanted there will be a hundred 'aspirational buyers' who want the glitz and slickness of their local friendly OPC/Audi/AM dealer.
I assume you never visited Bauer Millet? Inside was all the slickness and glitz, if not the over made up useless receptionists, whilst the forecourt would always make you pause if passing.
People seem to have the impression it was some run down garage operating from the railway arches, it certainly never felt like that in my experience, as for AM dealers, Wilmslow always looks like a car jumble sale whenever I pass it.

Fidd

285 posts

219 months

Tuesday 30th December 2014
quotequote all
In better times they had been Ranked number 1 UK dealer by Alfa Romeo ( 2011 )

" Ranked number one in the country for customer satisfaction, Bauer Millett is the place to go to buy Alfa Romeo, Abarth, Cadillac, Corvette and Chevrolet Camero cars in Manchester "

" In Alfa Romeo's ongoing national survey of its entire dealer network the dealership achieved a maximum possible score for the month of April which propelled them to the top of the rankings from their previous position of second place "

900T-R

20,404 posts

257 months

Tuesday 30th December 2014
quotequote all
berlintaxi said:
I assume you never visited Bauer Millet?
Sadly not. frown Fair enough, from the picture the newspaper was using it did look a bit quaint/old style urban (which I personally prefer to the faceless glass palace style of premises, but then I'm not a high net worth individual... ).

AlexAnderson

3 posts

112 months

Tuesday 30th December 2014
quotequote all
Hello, I am new to the Piston Heads Forum and this is my first post.

I've just heard about the closing of Bauer Millett and was preparing to have my 2006 Hummer H3 shipped over there (I am based in Guernsey and am having an electrical problem that requires the GM proprietary Hummer software to resolve) for some servicing and possible sale.

I am wondering if any forum members here know of an alternative dealership that handles Hummer H3 Sales and Service?

Thanks in advance, your help would be much appreciated.

Blown2CV

28,815 posts

203 months

Tuesday 30th December 2014
quotequote all
AlexAnderson said:
Hello, I am new to the Piston Heads Forum and this is my first post.

I've just heard about the closing of Bauer Millett and was preparing to have my 2006 Hummer H3 shipped over there (I am based in Guernsey and am having an electrical problem that requires the GM proprietary Hummer software to resolve) for some servicing and possible sale.

I am wondering if any forum members here know of an alternative dealership that handles Hummer H3 Sales and Service?

Thanks in advance, your help would be much appreciated.
maybe contact the manufacturer?

red_slr

17,234 posts

189 months

Wednesday 31st December 2014
quotequote all
The only other UK approved is
STRATSTONE PDI CENTRE
Cranfield Road
Wavendon
MK17 8LQ
Milton Keynes
Tel. +44 (0) 19 082 88 658

MRPULLHARD

318 posts

131 months

Friday 2nd January 2015
quotequote all
really sad to see bauer millett go but things seemed to go bad for them since millennium . when there was a surge in sales in US vehicles and independents with low overheads were opening up all over the country BM lost the niche they had.

Lawrence Millett seemed to run the business like a hobby rather than business and they were always pricey with their stock. But Mitch much more sensible with how he bought stock - not paying in old Rolls royces that would sit in stock for ages

surely they owned the Albion st. premises as they were using it just for storage in the mids 00's ?? so were not paying steep rent ?

its a pity to think that BM would probably survive if located in South / london

Wacky Racer

Original Poster:

38,162 posts

247 months

Friday 2nd January 2015
quotequote all
Lawrence Millett was a typical old school car dealer and was a real character, wish there were more of his type around.

Very sorry for Mitch though, and of course all the employees.

Blown2CV

28,815 posts

203 months

Friday 2nd January 2015
quotequote all
Wacky Racer said:
Lawrence Millett was a typical old school car dealer and was a real character, wish there were more of his type around.
problem with the above is that as much as characters are interesting, nearly everyone would rather buy from someone businesslike, professional, reliable than a 'character'. I am not saying Lawrence was unprofessional, I have no idea, but people tend to value other things above an unusual personality.