Brew Dog

Author
Discussion

Rosscow

8,773 posts

163 months

Thursday 15th January 2015
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I nice little Amazon Local deal if anyone is close enough to take advantage:

http://local.amazon.co.uk/National-UK/B00PK2JRIE

prand

5,916 posts

196 months

Thursday 15th January 2015
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I don't mind Brew Dog, I've been to a couple of their bars and they make a change to usual city bars, and it's nice to have them beer focussed.

Have been given a couple of their beers in bottles, which went down fine. I'd probably be happier spending a bit less on a good local ale in a local pub, but BrewDog suit being in the city, so good luck to them.

I wasn't aware of their anti CAMRA marketing, which seems a bit harsh as there'd probably be little traditional brewing around or a market to drink it without them, but then isn't that what punk is all about, biting the establishment hand that feeds you? And I mean that it's not a good thing.

I feel very lucky in this country today with the explosion of small indie beer and cider makers, there is a lot of very good beer around nowadays compared to 20 years+ ago.

Variety is a good thing, but growth is also a bad thing for companies who start out being the radical new young kids on the block. How long will it be that Bewdog turns into another chain of Firkin bars, absolutlely brilliant mould breaking brew pubs originally, but then grew into a grotty chain with the original ethos and atmosphere (and on site brewing) removed.

okgo

38,058 posts

198 months

Thursday 15th January 2015
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SpeckledJim said:
Anyone who discovered IPA thanks to Brewdog would enjoy just about every IPA available. Which is hundreds. They've always ignored those hundreds of beers because they weren't targeted towards Superdry iPlonkers.
Er no.

Greene King IPA tastes awful in comparison. As does much of the room temperature crap you find in old mans pubs.

illmonkey

18,205 posts

198 months

Thursday 15th January 2015
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okgo said:
SpeckledJim said:
Anyone who discovered IPA thanks to Brewdog would enjoy just about every IPA available. Which is hundreds. They've always ignored those hundreds of beers because they weren't targeted towards Superdry iPlonkers.
Er no.

Greene King IPA tastes awful in comparison. As does much of the room temperature crap you find in old mans pubs.
A bit swooping fella. Beer is a personal taste. I enjoy old man pub stuff more than GK.

Saying that, I had a "peachy" ale last night, rank it was.

SpeckledJim

31,608 posts

253 months

Thursday 15th January 2015
quotequote all
okgo said:
SpeckledJim said:
Anyone who discovered IPA thanks to Brewdog would enjoy just about every IPA available. Which is hundreds. They've always ignored those hundreds of beers because they weren't targeted towards Superdry iPlonkers.
Er no.

Greene King IPA tastes awful in comparison. As does much of the room temperature crap you find in old mans pubs.
Brewdog were on-target with you then!

Would you confess to being a Superdry iPlonker?

smile

truck71

2,328 posts

172 months

Thursday 15th January 2015
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okgo said:
Er no.

Greene King IPA tastes awful in comparison. As does much of the room temperature crap you find in old mans pubs.
Greene King IPA is hardly any barometer of a good ale (or anything else they brew).. All personal taste, nothing more.

DeuxCentCinq

14,180 posts

182 months

Thursday 15th January 2015
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truck71 said:
Greene King IPA is hardly any barometer of a good ale (or anything else they brew).. All personal taste, nothing more.
I don't understand how they can call it IPA. IPA should be heavily heavily hopped and high alcohol so it stays fresh in transit. Their "IPA" is neither.

truck71

2,328 posts

172 months

Thursday 15th January 2015
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DeuxCentCinq said:
I don't understand how they can call it IPA. IPA should be heavily heavily hopped and high alcohol so it stays fresh in transit. Their "IPA" is neither.
Quite.

I really like Bengal Lancer which is brewed up the road from me, 5% plus and a cracking pint on a summers day.

SpeckledJim

31,608 posts

253 months

Thursday 15th January 2015
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truck71 said:
okgo said:
Er no.

Greene King IPA tastes awful in comparison. As does much of the room temperature crap you find in old mans pubs.
Greene King IPA is hardly any barometer of a good ale (or anything else they brew).. All personal taste, nothing more.
I may think Brewdog are villains, but that's nothing as to how I feel about Greene King!

prand

5,916 posts

196 months

Thursday 15th January 2015
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SpeckledJim said:
I may think Brewdog are villains, but that's nothing as to how I feel about Greene King!
Agree. As a regular ale drinker, my heart usually sinks when I pop into what seems like a nice pub and find it's owned by Greene King. However, my nearest pub is owned by them and always have a half decent guest ale on instead of IPA or Abbott so it's not all bad.

okgo

38,058 posts

198 months

Thursday 15th January 2015
quotequote all
SpeckledJim said:
Brewdog were on-target with you then!

Would you confess to being a Superdry iPlonker?

smile
Probably they were, they marketed something that I previously had not even tried, and I found I liked it, since then I've tried other IPA that are more traditional and I don't like them. I don't own anything from superdry but I am probably younger than you.

However I prefer to buy Meantime stuff if I can, through their brand I've tried all sorts of things, I am a big fan of their IPA and Yakima Red, this is now what I drink if there is a choice.

I fail to see what your problem is with brands marketing something that wasn't previously even touched by huge swathes of the market due to various reasons. Surely anything that broadens people's horizons is good. I previously would drink lager and that would be it.


Edited by okgo on Thursday 15th January 16:30

Seight_Returns

1,640 posts

201 months

Friday 16th January 2015
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okgo said:
Probably they were, they marketed something that I previously had not even tried, and I found I liked it, since then I've tried other IPA that are more traditional and I don't like them. I don't own anything from superdry but I am probably younger than you.

However I prefer to buy Meantime stuff if I can, through their brand I've tried all sorts of things, I am a big fan of their IPA and Yakima Red, this is now what I drink if there is a choice.

I fail to see what your problem is with brands marketing something that wasn't previously even touched by huge swathes of the market due to various reasons. Surely anything that broadens people's horizons is good. I previously would drink lager and that would be it.
I think that sums up my thoughts very well.

I developed a taste for "craft IPA" both in the States and the supposedly US East Coast inspired Pale Ale that my local microbrewary pub/restaurant started selling about 10 years ago (Zero Degrees Blackheath).

After this, whenever I went to a pub or supermarket I'd try whatever traditionally brewed IPA was available (Green King, Caledonian, St Austell, Fullers etc) and was always dissapointed - I found them weak and with little/none of the hoppy/citrus taste that I enjoyed - I'd much prefer a lager or a Guinness.

Brewdog Punk IPA was the first beer I discovered that had this same style. Since then I've discovered more niche brewers that have the same style that I enjoy as much or more - Thornbridge, Meantime, Oakham Ales all good - Oakham Ales Citra stocked by Waitrose and M&S my current favourite. Imported IPAs that have the same taste are starting to appear in pubs and restaurants too - I quite like Lagunitas. Some of the traditional brewers have copied this style - I've enjoyed Fullers Wild River both on draught and in bottle, but it's not often available even in Fullers pubs.

I don't know if the taste I've acquired is akin to the more tradidinal style of IPA formed out of necessity to produce a beer that would survive the journey to the temperate colonies - or because of the use of innovative (often GM modified) hops like Citra and Chinook. Maybe a bit of both.

Maybe I am a Superdry iPlonker and have been suckered in by the marketing (although I own no Superdry items either and I dislike Brewdog's marketing and branding) - but I've worked my way along the bar in many real ale pubs and invariably failed to find the taste I enjoy. Maybe my attempt to learn to enjoy traditional ale has been flawed in which case I would be genuinely grateful for some guidance, but in my experience these "craft IPAs" are genuinely different and to my personal taate more enjoyable.



Edited by Seight_Returns on Friday 16th January 12:36

R11ysf

1,936 posts

182 months

Friday 16th January 2015
quotequote all
SpeckledJim said:
Brewdog were on-target with you then!

Would you confess to being a Superdry iPlonker?

smile
Every one of your comments on this thread says so much more about you and your preconceptions than it does about Brew Dog.

otolith

56,154 posts

204 months

Friday 16th January 2015
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Seight_Returns said:
Oakham Ales Citra stocked by Waitrose and M&S my current favourite.
Had a bottle of that last night - very nice!

Parsnip

3,122 posts

188 months

Friday 16th January 2015
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I don't mind Brewdog, I like a few of their beers and have been to their pub in Aberdeen a few times. Not my favorite by any means, but far from my least favorite beer. I also like drinking old man ale and even lager!

The people who generally look down on lager/anything that isn't CAMRAfied with twigs and wool in are massively ignorant - shock horror - people like different things.

I am currently waring a Superdry Hoodie and I am going to listen to some loud dubstep while driving like an ASBO youth on the way home from work #spoilersupfriday #sideways #flat6 etc. Up yours granddad!

SpeckledJim

31,608 posts

253 months

Friday 16th January 2015
quotequote all
Parsnip said:
I don't mind Brewdog, I like a few of their beers and have been to their pub in Aberdeen a few times. Not my favorite by any means, but far from my least favorite beer. I also like drinking old man ale and even lager!

The people who generally look down on lager/anything that isn't CAMRAfied with twigs and wool in are massively ignorant - shock horror - people like different things.

I am currently waring a Superdry Hoodie and I am going to listen to some loud dubstep while driving like an ASBO youth on the way home from work #spoilersupfriday #sideways #flat6 etc. Up yours granddad!
hehe

mizx

1,570 posts

185 months

Friday 16th January 2015
quotequote all
Seight_Returns said:
I developed a taste for "craft IPA" both in the States and the supposedly US East Coast inspired Pale Ale that my local microbrewary pub/restaurant started selling about 10 years ago (Zero Degrees Blackheath).

After this, whenever I went to a pub or supermarket I'd try whatever traditionally brewed IPA was available (Green King, Caledonian, St Austell, Fullers etc) and was always dissapointed - I found them weak and with little/none of the hoppy/citrus taste that I enjoyed - I'd much prefer a lager or a Guinness.

Brewdog Punk IPA was the first beer I discovered that had this same style. Since then I've discovered more niche brewers that have the same style that I enjoy as much or more - Thornbridge, Meantime, Oakham Ales all good - Oakham Ales Citra stocked by Waitrose and M&S my current favourite. Imported IPAs that have the same taste are starting to appear in pubs and restaurants too - I quite like Lagunitas. Some of the traditional brewers have copied this style - I've enjoyed Fullers Wild River both on draught and in bottle, but it's not often available even in Fullers pubs.

I don't know if the taste I've acquired is akin to the more tradidinal style of IPA formed out of necessity to produce a beer that would survive the journey to the temperate colonies - or because of the use of innovative (often GM modified) hops like Citra and Chinook. Maybe a bit of both.
These are more towards American IPAs, which the more heavily hopped character is to style for. I'd say you're are right, these are more akin to 'traditional' IPA. The best English IPAs today are still to style, but what makes it an English IPA has changed over time; I'm sure I remember reading that going back to Victorian times, IPAs were usually well over 100 IBU.

I can find 'ordinary' IPA a too weak at times too, stuff like Bengal Lancer and Harviestoun Wild Hop are really good but it's not the same as something properly hoppy. St.Austel Big Job is another, I don't see how that is a DIPA at all, not even as flavoured as another good US IPA Widmer Double MAC at only 4.8%. It's good that more UK brewers are getting more adventurous; I've never actually tried Oakham citra for some reason, but Thornbridge (Halcyon, Jaipur and Wild Raven) are easily up with likes of Odell and Founders Centennial.

Haven't had any incling yet to try anything from Brewdog for some reason.

Edited by mizx on Friday 16th January 15:28


Edited by mizx on Friday 16th January 15:29

bicycleshorts

1,939 posts

161 months

Wednesday 22nd April 2015
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Equity for punks 4 was released today. Anyone thinking of investing? I bought in a few years ago, not sure it's worth me upping my share as there's still no timeline for being able to cash out.

Read on here that Adnams have a similar shareholder scheme - does anyone know what it costs to get involved in this?

Also, anyone heading up for the AGM? Living in Scotland I'd likely drive but thanks to the new drink driving law, don't particularly fancy my chances the next day. Think I'll give it a miss this time.

Truckosaurus

11,305 posts

284 months

Wednesday 22nd April 2015
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They are suggesting there will be another sales window later this year (even while the EfP4 is still open).

trickywoo

11,807 posts

230 months

Wednesday 22nd April 2015
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Possibly slightly off topic and I'm by no means a brewing or beer connoisseur but I recently home brewed a Youngs American IPA kit and was more than a little impressed with the results. Tastes as good as the 'high end' IPAs I've bought from shops / bars.

Think mine came out at 7% ish and you can hop it as much or as little as you like. Trial and error is half the fun.