Meaningless company slogans
Discussion
5-Oh said:
Hard-Drive said:
So who the hell is this product aimed at?
Regular toilet roll is pretty efficient at it's job. Professional toilet roll is designed to be so uncomfortable and useless that people simply avoid using the toilet at work. Twenty futile minutes spent smearing cak all over your backside followed by the rest of the day with a raw bum crack soaked in arse vinegar, you'll only do it once.
I worked for a charity - charity!! - who spent almost £500k on 'rebranding'. The arguments throughout the place when we had to have training on which colour green to use ("its a corporate thing, people understand and engage with it") were biblical, but not a patch on the uproar caused when we had to make many people redundant due to lack of funding!
Ironically, my final piece of work there was to cut their printing bills by 2/3rds (saving about £25k p.a) by tendering for and installing brand new printers. Unfortunately, no new machine could print that specific green (something to do with wax ink?!) so they ended up sticking with the 15 year old machines and having to pay more for them too.
Ironically, my final piece of work there was to cut their printing bills by 2/3rds (saving about £25k p.a) by tendering for and installing brand new printers. Unfortunately, no new machine could print that specific green (something to do with wax ink?!) so they ended up sticking with the 15 year old machines and having to pay more for them too.
DervVW said:
RobinBanks said:
DervVW said:
RobinBanks said:
Birmingham City Council
"We don't f
king care mate!"
At least that's what I assume it is.
You maybe mean "Thats not this department, you should ring another department. We don't deal with that""We don't f
king care mate!"At least that's what I assume it is.
NO matter who you ring.
"You should be talking to another department about that."
"Right...could you tell me which one?"
"How would I know?"
"Right, thanks."
And then you phone someone else who tells you to go to the one you started at. They then tell you to phone someone else.
Anyway - this morning slightly O/T but a Krispy Creme van this morning "No doughnuts are left in this van overnight"
Silver Smudger said:
It's not just Birmingham Council - All councils I have had the pleasure of dealing with have had the same 'wrong department' problem - All they need is a receptionist on the phone who knows which department does what, but no
All local council offices have two receptionists, but they only deal with one enquiry at once.Not a slogan as such but I was following a lorry with one of those "How's my driving" stickers with a phone number on it. Got my girlfriends 11 year old to ring and when answered she told the operator that the lorry was nice and clean and the driver indicated well.
The operator thanked her and said she would pass the info on.
Doubt she did but it was funny at the time.
The operator thanked her and said she would pass the info on.
Doubt she did but it was funny at the time.
The Crack Fox said:
The Mayor had the hump with me when, on live telly, I asked him if it was pure co-incidence that the pork-pie factory was so close to the petfood factory.
Doesn't it make perfect sense that Melton Mowbray, which is is a town that makes a lot of cheese, and creates a lot of by-product that can be consumed by pigs to make pies, and pig by-product can then used to make pet food?Best of all keep it all in one place so nobody else has to live next door to what must be a gigantic stinking pigsty/abbatoir/stinky cheese factory!
Thankyou4calling said:
I enjoy this type of topic, gives me a chance to blow off a bit if steam.
I'm guilty of having worked at a reasonably senior level for a few businesses and have sat in on and cntributed to the discussion often with an expensive PR company and Brand expert as we all waffled on about the merits of one slogan or another.
We literally obsessed for hours over whether we should include an exclamation mark, the font to use, whether to put a smiley face in the dot over the letter I. That kind of thing.
I played my part being positive and creative but all the while I really was looking out the window, eating the nibbles ( whilst nodding my head to look like I was interested) and thinking................
Does anybody, other than us really care!
Slogans are mostly nonsense dreamt up by non job people.
some are good, intel jingle for example.I'm guilty of having worked at a reasonably senior level for a few businesses and have sat in on and cntributed to the discussion often with an expensive PR company and Brand expert as we all waffled on about the merits of one slogan or another.
We literally obsessed for hours over whether we should include an exclamation mark, the font to use, whether to put a smiley face in the dot over the letter I. That kind of thing.
I played my part being positive and creative but all the while I really was looking out the window, eating the nibbles ( whilst nodding my head to look like I was interested) and thinking................
Does anybody, other than us really care!
Slogans are mostly nonsense dreamt up by non job people.
I used to work for Standard Bank of South Africa. They changed their slogan every few years. And to their credit they managed to plumb the depths of banality further and further every time.
Looking ahead so you're not left behind.
Inspired. Motivated. Involved.
Moving forward.
Why not cut to the chase and say "st at marketing but we can give you a current account"
The corp logo can be quite easily modified into a cock and balls too.
Looking ahead so you're not left behind.
Inspired. Motivated. Involved.
Moving forward.
Why not cut to the chase and say "s
t at marketing but we can give you a current account"The corp logo can be quite easily modified into a cock and balls too.
hidetheelephants said:
mikefacel said:
t ones?Whilst discussing our limited company names at work, mines is MTB design, short for my username on every forum since I was 16.
A chap told us of his mates company.
he called it burns slant drilling company and co, stealing the name from the simpsons. he did work in oil and gas but not the drill side.
A chap told us of his mates company.
he called it burns slant drilling company and co, stealing the name from the simpsons. he did work in oil and gas but not the drill side.
A certain girls' independent boarding and day school spent quite a lot of money on rebranding and producing a lot of material with the rather unfortunate strap line...
'Our girls go further!'
Needless to say, someone was given the boot - I never did discover if it was a joke that got out of hand, or they genuinely didn't think it through
'Our girls go further!'
Needless to say, someone was given the boot - I never did discover if it was a joke that got out of hand, or they genuinely didn't think it through
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