Dealership VIP Sales Event
Discussion
Local dealer who we currently have a car from, and use for servicing, have, over the last couple of weeks, written, emailed and texted me about their upcoming VIP sales event.
As it happens, I'd like to buy another of their cars for a family member.
So I emailed them at the advised email address. Bounced.
Emailed a reply to their email (it was from a named person). No response.
Phoned them on the "hotline". Rang for ages then went to answerphone.
Generally, how popular are events like this? The communications all insist it's a closed event. If I just turn up will they continue to ignore me?
As it happens, I'd like to buy another of their cars for a family member.
So I emailed them at the advised email address. Bounced.
Emailed a reply to their email (it was from a named person). No response.
Phoned them on the "hotline". Rang for ages then went to answerphone.
Generally, how popular are events like this? The communications all insist it's a closed event. If I just turn up will they continue to ignore me?
Sheepshanks said:
Am I going to be disappointed?
Almost certainly.It's just an angle to get people through the door. 'Exclusivity' makes folk feel important and valued as a 'special' customer. I'm in marketing so wouldn't call it b
ks but it's not going to be A list, put it that way.Unless it's a Ferrari dealership? In which case ignore what I just said.
Sheepshanks said:
The timing is co-incidental, really.
I'm motivated by the letter which tell me that this will be no ordinary event - it's a VIP event!
Am I going to be disappointed?
IMO avoid VIP events, there's probably going to be loads of people there and as a consequence the sales guys have less time to spend with you.I'm motivated by the letter which tell me that this will be no ordinary event - it's a VIP event!
Am I going to be disappointed?
Thing I've wondered about these events is if you actually turned up on VIP day without an appointment but told them you wanted to place an order on a new car today but today ONLY would they turn you away?
The way they black out all the windows and stuff is most amusing though I have to say but if the customer likes the VIP treatment and it sells cars then I guess its all good business!
The way they black out all the windows and stuff is most amusing though I have to say but if the customer likes the VIP treatment and it sells cars then I guess its all good business!
These events are ok if the dealer has the exact car you want, they want to sell, you want to buy it.
A dealer I worked at had an event, and i got paid to do test drives for it
run and managed by http://www.rhinovipevent.co.uk/
closed event is rubbish, turn up unannounced and "we'll see if we can get you in" (really, go grab a vip pass out of the spare pass box)
appointments is because they try to operate the event like a production line, 45 mins with the salesman, 15 mins test drive with a driver
you'll receive a call before the event pre-qualifying you and your requirements, budget, part ex etc which is all passed to the salesman before you arrive.
the cars, well, discounts were genuine, its a unit shifting event more than a profit smasher. but expect little movement on the price
as said, ok if you know they have the car you want, not so good for browsing or haggling
A dealer I worked at had an event, and i got paid to do test drives for it
run and managed by http://www.rhinovipevent.co.uk/
closed event is rubbish, turn up unannounced and "we'll see if we can get you in" (really, go grab a vip pass out of the spare pass box)
appointments is because they try to operate the event like a production line, 45 mins with the salesman, 15 mins test drive with a driver
you'll receive a call before the event pre-qualifying you and your requirements, budget, part ex etc which is all passed to the salesman before you arrive.
the cars, well, discounts were genuine, its a unit shifting event more than a profit smasher. but expect little movement on the price
as said, ok if you know they have the car you want, not so good for browsing or haggling
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