RE: Pay per view: PH Blog
Discussion
allgonepetetong said:
I'll admit I know very little about advertising but 2m hits generates £9.6k and 3.6m hits generates 18.4k in advertising revenue.
I'd say you need a new sales manager as this seems pathetically low income from such a high number of hits.
Based on my experience with having ads on my youtube vids, you can expect about a 4% conversion rate of hits to ad views. So 3.6m hits is about 150k conversions. And you get about 8 to 12cent per converted hit (maybe drive as a way bigger channel gets a better rate), which amounts to about $15k (which is about the 10k GBP). You can try to increase the ad revenue with having ads for the channel etc, but I am not sure how that will improve the picture).I'd say you need a new sales manager as this seems pathetically low income from such a high number of hits.
Been said plenty of time before, but Patreon is the model Drive needs to adopt and pronto.
From being an avid Wednesday viewer I've almost forgotten Drive exists, and from the comments it seems that I made the right choice in not subbing.
Fingers crossed it's just managing the extrication from Google's grasp that's slowing things down, 'cos it sure don't look like YT is working out for them...
Nice to see CH is still reading though.
From being an avid Wednesday viewer I've almost forgotten Drive exists, and from the comments it seems that I made the right choice in not subbing.
Fingers crossed it's just managing the extrication from Google's grasp that's slowing things down, 'cos it sure don't look like YT is working out for them...
Nice to see CH is still reading though.
Well, well... look what we have here. If that isn’t Google admitting that paid subscriptions on Youtube won't work then I don't know what it is. Seems to me that /Drive was the unfortunate test-balloon for paid subscriptions.
http://gizmodo.com/fan-funding-lets-you-directly-d...
more info:
http://www.androidpolice.com/2014/09/01/youtube-no...
It seems unlikely that they will continue the subscription model with all the trouble (piracy, international legal problems, youtube taking 40%, etc.)
http://gizmodo.com/fan-funding-lets-you-directly-d...
gizmodo said:
Very, very few YouTube video creators make any real money off of those pre-roll ads, but that might soon change. Google has launched Fan Funding, a new way to tip your favorite YouTube stars directly from the video.
Here's how it works: when you play a video from a channel that accepts donations, you'll see a little icon in the top left corner of the video. Hovering over it will reveal a banner, in some cases, like the image below.
Or you might see a pop-up directly on top of the video where you will be asked how much money you wish to donate.
The donation system would also fix the whole international content right problem because the content itself is still free.Here's how it works: when you play a video from a channel that accepts donations, you'll see a little icon in the top left corner of the video. Hovering over it will reveal a banner, in some cases, like the image below.
Or you might see a pop-up directly on top of the video where you will be asked how much money you wish to donate.
more info:
http://www.androidpolice.com/2014/09/01/youtube-no...
androidpolice said:
If you do offer up a donation, YouTube will take a small cut to handle the transaction. Just how much the company takes varies by country. In the US, it keeps 5% plus 21 cents. In Japan, it's 5% plus ¥22.
So if an American makes a donation of $10, YouTube will pocket 71 cents of that for its effort. Fortunately, the vast majority goes straight to the content creator. Donations are processed using Google Wallet.
much better. The only problem for /Drive is that they have knowingly and willingly pissed off a large percentage of their fanbase and this might come back to haunt them.So if an American makes a donation of $10, YouTube will pocket 71 cents of that for its effort. Fortunately, the vast majority goes straight to the content creator. Donations are processed using Google Wallet.
It seems unlikely that they will continue the subscription model with all the trouble (piracy, international legal problems, youtube taking 40%, etc.)
Edited by EricE on Tuesday 2nd September 09:12
t about anyone on the other side of their screen, sadly. Just to clarify, I would personally donate, as I love the content and want to support it.
But 99% of the plebs out there who are 'into cars' wouldn't, I guarantee it. They'd rather spend it on a 99p burger.
Plus I think the numbers for Wiki donations are somewhat larger than what Drive would (unfortunately) get.
All IMO of course, and I would love to be proven wrong.
But 99% of the plebs out there who are 'into cars' wouldn't, I guarantee it. They'd rather spend it on a 99p burger.
Plus I think the numbers for Wiki donations are somewhat larger than what Drive would (unfortunately) get.
All IMO of course, and I would love to be proven wrong.
Truckosaurus said:
loudlashadjuster said:
... Patreon is the model Drive needs to adopt and pronto.
Yes, because the solution to not having enough paying subscribers for exclusive content is to ask for subscribers to pay so that others may watch for free.There's no shortage of people on here who would pay the right amount for content that doesn't involve them jumping through account hoops or emigrating to a country more favourable to YT's payment scheme. Patreon would allow them to support Drive in the way that suits them, and at a level they deem acceptable.
Wikipedia and many open source projects exist because the 0.1% contribute for the benefit of the whole community, not just themselves. The 0.1% know that they underwrite the thing for everybody, but they're OK with that.
Drive has, I think, the kind of interest and content that would allow them to carve out a niche like that I'm sure, whilst still retaining the wider exposure and advertising revenue (from non-patrons) that an open platform allows.
I'm not going ramble, just a few points.
+ Points
I love most of the drive content.
I'm happy to pay for drive+ content (and have).
I will continue to support them because I enjoy their videos.
- Points
Communication between drive and subscribers is poor.
No clarity on scheduling.
What happened to Leo Parente? I really enjoyed his racing analysis and odd humour.
When's the NBC stuff going to appear on Drive+, I really enjoyed the 1st Monaco show.
I hope all the issues get sorted soon, I would hate to see what has become a great network go down the pan like this.
PS I still can't understand why people are so angry that they have to pay for content?!?!
+ Points
I love most of the drive content.
I'm happy to pay for drive+ content (and have).
I will continue to support them because I enjoy their videos.
- Points
Communication between drive and subscribers is poor.
No clarity on scheduling.
What happened to Leo Parente? I really enjoyed his racing analysis and odd humour.
When's the NBC stuff going to appear on Drive+, I really enjoyed the 1st Monaco show.
I hope all the issues get sorted soon, I would hate to see what has become a great network go down the pan like this.
PS I still can't understand why people are so angry that they have to pay for content?!?!
Edited by sagarich on Tuesday 2nd September 14:18
Beefmeister said:
Just to clarify, I would personally donate, as I love the content and want to support it.
But 99% of the plebs out there who are 'into cars' wouldn't, I guarantee it. They'd rather spend it on a 99p burger.
I think you're spot on, I'm in exactly the same camp when it comes the donation/tips model.But 99% of the plebs out there who are 'into cars' wouldn't, I guarantee it. They'd rather spend it on a 99p burger.
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