A couple of questions for SEO's

A couple of questions for SEO's

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Transmitter Man

Original Poster:

4,253 posts

225 months

Saturday 13th September 2014
quotequote all
I'm trying to improve my site's meta titles & meta descriptions as a recent site analysis picked up that I need to have more descriptive titles and descriptions.

Here is one product on the manufacturers site:

http://www.aphex.com/products/320d-compellor/

My current meta title reads: Aphex 320D Compellor

My meta description reads: Get the guaranteed lowest price on the Aphex 320D Compellor at Transmitters 'R' Us. Nobody has more new and used radio broadcast equipment.

I have not added anything in the meta keywords field as I have read the major search engines no longer pick up on these.

I'd like to ask if I'm at least in the ball-park or way off base?

I appreciate people pay you for this info but I'd really like to do as much work as possible myself leaving the coding and bug fixing for the professionals.

Thanks.

Phil

cuneus

5,963 posts

243 months

Saturday 13th September 2014
quotequote all
Not an expert!

Meta description:

You want to limit to about 155 chars

It does little (nothing?) for search engine rankings

It's what people see in the listing so you've got to think from their point of view what is going to make them click on it

I would try and focus that a bit more on the product rather than the "kerpow" (tm) buy message which people tend to filter as noise

Edited by cuneus on Saturday 13th September 20:12

0a

23,902 posts

195 months

Saturday 13th September 2014
quotequote all
cuneus said:
It's what people see in the listing so you've got to think from their point of view what is going to make them click on it
Exactly - write the description to maximise clickthrough for your keywords.

User definable elements such at this are close to unimportant nowadays as a direct input to ranking compared to who links to you, your content, and whether users click on you and engage with your site

I have been told several times that keywords are not looked at and I should take them out - I'm leaving them in for non google search engines for the moment

mikef

4,885 posts

252 months

Saturday 13th September 2014
quotequote all
I don't think I've ever googled for "guaranteed lowest price widget". Maybe I have for "cheap widget"

Transmitter Man

Original Poster:

4,253 posts

225 months

Sunday 14th September 2014
quotequote all
OK, food for thought.

Regarding the 'guaranteed lowest price...'text. I picked up on that from a similar site who had good ranking on the first page of Google but as I think you are pointing out here I need to think as a visitor to the results page.

I think I'll spend some time searching for some of my products to build up a better picture and get some ideas before I start constructing some of my own wording.

Thank you.

Phil





Edited by Transmitter Man on Sunday 14th September 06:01

cuneus

5,963 posts

243 months

Sunday 14th September 2014
quotequote all
Assuming I have the right site smile

This message for that product will not help frown


Transmitter Man

Original Poster:

4,253 posts

225 months

Sunday 14th September 2014
quotequote all
Hi David,

6 SEAC's, my god, I've temporarily run out of funds rebuilding my 1.

Not sure what site you looked at but the above product is displayed on my site ok.

Which site did you look at?

I have started to over write my meta titles & descriptions to read better in a search engine results page.

Phil


cuneus

5,963 posts

243 months

Sunday 14th September 2014
quotequote all
Phil

I have sent you a PM

cuneus

5,963 posts

243 months

Sunday 14th September 2014
quotequote all
Phil

fairly sure PM system is bust again

Does your site name end in ttersrus.com ?

Transmitter Man

Original Poster:

4,253 posts

225 months

Sunday 14th September 2014
quotequote all
pm is bust.

Search for me on Skype: transmitterman

Phil