New business advice please - Farm Shop

New business advice please - Farm Shop

Author
Discussion

mikef

4,873 posts

251 months

Wednesday 21st February
quotequote all
Our local farmshop was run by a farmer friend - he really knew good produce and who to source it from. When he retired, two others opened up and frankly the produce was poor, which is the kiss of death for a farm shop. We all started shopping further away, and the farm shops went into rapid decline.

Both shops now have new owners, one of whom is related to the original farmer and again they can source outstanding local produce. Both seem to generate more traffic from newly opened cafés and attached flower/garden shops than the farm shop themselves.

If you source everything from a wholesaler, you have a low barrier to entry for competitors - and if/when they start shipping you poor produce, do you have a plan B?

Upinflames

Original Poster:

1,705 posts

178 months

Wednesday 21st February
quotequote all
mikef said:
Our local farmshop was run by a farmer friend - he really knew good produce and who to source it from. When he retired, two others opened up and frankly the produce was poor, which is the kiss of death for a farm shop. We all started shopping further away, and the farm shops went into rapid decline.

Both shops now have new owners, one of whom is related to the original farmer and again they can source outstanding local produce. Both seem to generate more traffic from newly opened cafés and attached flower/garden shops than the farm shop themselves.

If you source everything from a wholesaler, you have a low barrier to entry for competitors - and if/when they start shipping you poor produce, do you have a plan B?
The wholesaler for starters will be these guys, they seem passionate about their produce. There are others should this go wrong but I've been there to see them and I'm happy with what I've seen. https://www.organicnorth.co.uk/

Wacky Racer

38,162 posts

247 months

Wednesday 21st February
quotequote all
Upinflames said:
We have a nice life already
Google The Mexican fisherman's tale.

Upinflames

Original Poster:

1,705 posts

178 months

Wednesday 21st February
quotequote all
Wacky Racer said:
Google The Mexican fisherman's tale.
I know it lol.

That's what I won't be doing.

Wacky Racer

38,162 posts

247 months

Wednesday 21st February
quotequote all
Upinflames said:
Wacky Racer said:
Google The Mexican fisherman's tale.
I know it lol.

That's what I won't be doing.
I was serious. I've just retired after fifty years of running a successful business, when I was younger I had visions of expanding all over the place, then I thought, do I want the aggro, extra staff, red tape etc?

I'm certainly not saying there is anything wrong with ambition, but when you get to the stage where you are happy with your lot, have a couple of decent cars and holiday several times a year...you can only eat three meals a day. (Unless you want to be a fat bd) biggrin

Hammersia

1,564 posts

15 months

Wednesday 21st February
quotequote all
Wacky Racer said:
Upinflames said:
We have a nice life already
Google The Mexican fisherman's tale.
Try The Old Man and the Sea for actual literature.

21TonyK

11,533 posts

209 months

Wednesday 21st February
quotequote all
Upinflames said:
lizardbrain said:
It would basically just cost a day of your time to try it out. Go to waitrose buy a bunch of fancy veg. Put it on a table. Stick a sign up.

Of course you will probably annoy a handful of people, which does matter as reputation comes into play longer term. But the value is clear net positive I think - you would learn a lot from that one day, perhaps enough to extrapolate what space you need.

It's common to set up a market stall to test out shop products.
One of the best comments I've had. Thank you
Try it. Test the market. I'm sure you are familiar with Riverford, if not spend some time looking at them. It can only cost a few quid and some time to see what does and doesn't work.

IMO there will be a reason the successful shop opposite does not retail organic produce. It might be misplaced on their part but organic is a niche and premium market.

You need sufficient regular local custom to make it work as a retail business, even more so if you are not free labour yourself.

Hammersia

1,564 posts

15 months

Wednesday 21st February
quotequote all
MustangGT said:
rlg43p said:
But why do so may people feel compelled to comment in such a smug smartarse why. Why not try and make a contructive and helpful comment rather than behave that way?

This place is full of smug know-it-alls.
Neither of your comments on this thread have anything to do with the subject, so fails your own standard.

I think the OP should try a limited set up for a long weekend and see if it is viable.
I said that yesterday

tumble dryer

2,017 posts

127 months

Thursday 22nd February
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'I live on a farm in the country on a busy trunk road'.

Forgive my negativity, please, I'm not meaning to be that person, but, y'know... 'Planning'.
('Horsebox' permission not being quite the same as anything remotely resembling a retail traffic generator of organic seeking lifestyle peeps.) (For personal gain. As explained to the Labour Council.)

Beyond month two.

Actually, my head's frazzled by the naivety of those encouraging him.

Upinflames

Original Poster:

1,705 posts

178 months

Thursday 22nd February
quotequote all
tumble dryer said:
'I live on a farm in the country on a busy trunk road'.

Forgive my negativity, please, I'm not meaning to be that person, but, y'know... 'Planning'.
('Horsebox' permission not being quite the same as anything remotely resembling a retail traffic generator of organic seeking lifestyle peeps.) (For personal gain. As explained to the Labour Council.)

Beyond month two.

Actually, my head's frazzled by the naivety of those encouraging him.
It's a livery yard. I have 40 stables and already 40 horse owners coming in each morning and evening to look after their horses. At the weekends it's even busier with horse boxes coming and going to events all over the north west as well as coming here to events we run.

I have permission for the building I propose to start with to be a café but I've never used it as such, it's been a 'make yourself a brew' room for a few years but I've relocated that facility. There's parking easily for 100 cars as well as staff facilities ready to use.

And I didn't do the clever accent on café all by myself, it auto corrected!

Red9zero

6,858 posts

57 months

Thursday 22nd February
quotequote all
We went here - https://jollynicefarmshop.com/ a couple of times while in the Cotswolds on holiday last summer. It was the most sorted farm shop I have ever seen, it even had a drive through cafe. They had evening activities, car meets, kids areas. It was on the pricey side, but everything was so good, you really didn't mind.

SmithCorona

614 posts

29 months

Thursday 22nd February
quotequote all
It's improved even more since then with much expanded indoor bar and music venue. My regular Saturday afternoon haunt for a pint and pheasant burger!

Though it's far beyond a scale the OP could achieve - its taken them years to get this far.

OP, Riverside, up on a hill near Northwich, is a great example of how to do organic food at a smallish scale. Also local to you I assume. And great breakfasts!

Upinflames

Original Poster:

1,705 posts

178 months

Thursday 22nd February
quotequote all
SmithCorona said:
It's improved even more since then with much expanded indoor bar and music venue. My regular Saturday afternoon haunt for a pint and pheasant burger!

Though it's far beyond a scale the OP could achieve - its taken them years to get this far.

OP, Riverside, up on a hill near Northwich, is a great example of how to do organic food at a smallish scale. Also local to you I assume. And great breakfasts!
Yeah I know the place, I think I've been to every farm shop in Cheshire in the last couple of months! That's the kind of scale I'm thinking of.

BigBen

11,641 posts

230 months

Tuesday 27th February
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hidetheelephants said:
Upinflames said:
hidetheelephants said:
CRB checks to run a shop? You're overthinking.
Was answering post about a kids play area
The parents/guardians are in charge of their little darlings, not you or any shop assistants; there's no expectation of in loco parentis.
I can confirm this having owned an indoor play area, absolutely no requirment to CRB check your staff. Furthermore the staff should have almost no interaction with the kids, that is the parent's job.

gotoPzero

17,238 posts

189 months

Tuesday 27th February
quotequote all
I think staff is going to be your biggest issue to profitability.

48k

13,088 posts

148 months

Tuesday 27th February
quotequote all
Upinflames said:
tumble dryer said:
'I live on a farm in the country on a busy trunk road'.

Forgive my negativity, please, I'm not meaning to be that person, but, y'know... 'Planning'.
('Horsebox' permission not being quite the same as anything remotely resembling a retail traffic generator of organic seeking lifestyle peeps.) (For personal gain. As explained to the Labour Council.)

Beyond month two.

Actually, my head's frazzled by the naivety of those encouraging him.
It's a livery yard. I have 40 stables and already 40 horse owners coming in each morning and evening to look after their horses. At the weekends it's even busier with horse boxes coming and going to events all over the north west as well as coming here to events we run.

I have permission for the building I propose to start with to be a café but I've never used it as such, it's been a 'make yourself a brew' room for a few years but I've relocated that facility. There's parking easily for 100 cars as well as staff facilities ready to use.

And I didn't do the clever accent on café all by myself, it auto corrected!
Guessing you haven't watched Clarkesons Farm smile

A livery yard would have had its own planning permission (it doesn't come under agriculture or livestock). To open a farm shop on the land would be a change of use and need planning permission. It's worth at least getting some advice from your local planning authority before accidentally landing yourself in a world of pain like JC did when he "repurposed" a building for a restaurant.

Seventyseven7

867 posts

69 months

Tuesday 27th February
quotequote all
100% GO FOR IT.

People waste their whole life waiting on the perfect time, or perfect situation to start a business. Go for it. If it fails, so what, you’ll learn a lot.

gotoPzero

17,238 posts

189 months

Tuesday 27th February
quotequote all
Is it the hollies farm shop that you are near?

Dr Interceptor

7,788 posts

196 months

Tuesday 27th February
quotequote all
gotoPzero said:
Is it the hollies farm shop that you are near?
He ain’t heavy…

Ean218

1,965 posts

250 months

Wednesday 28th February
quotequote all
48k said:
It's worth at least getting some advice from your local planning authority before accidentally landing yourself in a world of pain like JC did when he "repurposed" a building for a restaurant.
There was nothing "accidental" about what JC got up to.