opinion on logo / business card please:
Discussion
On the logo front:
- The two stripe logo works, but the white border and matching-colour drop shadow are essential to that. Check it works in all applications.
- ict in a box, particularly a blue box does not work - says NHS.
On colours, I think the claret works well (the bluer shade, as on the top right), both on the logo and as a contrast to the black and white. I would play more with the execution, but this colour has legs - fresh, "honest", but serious.
Blue, as already stated, says NHS in this design. The lairy mauve (second on left) is lairy, and I can't see it working well in print or on screen. Black is a bit too sombre. Royal Mauve (bottom left) has possibilities as a slightly mmore serious version of the claret, and should be kept in reserve.
Layout:
- On the top two, "independent ict" is subordinate to your name - it looks more like a qualification than a company name. This might be resolved by knocking up the size.
- The solid bar at the bottom has merit. But be aware that white out of is a pain to read (and deliver). If you stick with it, take great care with typeface, size and weight. Worth pursuing though.
- I like the symbols, by the way.
- Typeface is pretty close, I think, though I agree with capitalising. Modern, sans serif is clean and goes with the colours. You might test small caps in a couple of places (perhaps your name or company name)
So I'm tending to left side, first or third, with tweaks.
- The two stripe logo works, but the white border and matching-colour drop shadow are essential to that. Check it works in all applications.
- ict in a box, particularly a blue box does not work - says NHS.
On colours, I think the claret works well (the bluer shade, as on the top right), both on the logo and as a contrast to the black and white. I would play more with the execution, but this colour has legs - fresh, "honest", but serious.
Blue, as already stated, says NHS in this design. The lairy mauve (second on left) is lairy, and I can't see it working well in print or on screen. Black is a bit too sombre. Royal Mauve (bottom left) has possibilities as a slightly mmore serious version of the claret, and should be kept in reserve.
Layout:
- On the top two, "independent ict" is subordinate to your name - it looks more like a qualification than a company name. This might be resolved by knocking up the size.
- The solid bar at the bottom has merit. But be aware that white out of is a pain to read (and deliver). If you stick with it, take great care with typeface, size and weight. Worth pursuing though.
- I like the symbols, by the way.
- Typeface is pretty close, I think, though I agree with capitalising. Modern, sans serif is clean and goes with the colours. You might test small caps in a couple of places (perhaps your name or company name)
So I'm tending to left side, first or third, with tweaks.
WOWO thats so creative... he he
Or you could stand out from the crowd.
http://www.arigatou3.com/english/index.htm
http://inventorspot.com/articles/business_cards_in...
Or you could stand out from the crowd.
http://www.arigatou3.com/english/index.htm
http://inventorspot.com/articles/business_cards_in...
Edited by superkartracer on Thursday 6th March 14:31
griffgrog said:
Just my 2p worth, purple type colours are a nightmare. They look bad on websites and printers hate them. When I agreed with our graphics people that we could move away from our own purpleness, they looked liked they'd just one the lottery.
Then they must have been crap, cadburys do ok.You've only shown one side to the card, whats on the reverse ? Personally I think single sided cards are very 'amatuer'.
I'd be tempted to stick your requirements on a 'competition' site like www.sitepoint.com & see what the designers come up with. Its a cheapish way of getting excellent designs done, however you'll need to offer a decent amount to get the good designers interested in entering.
Obviously it would be in your best interest to get the whole range sorted at one, ie letterhead, cards, compliment slips, envelopes(?).
You'll honestly regret not getting them done properly in no time & overall it will cost more to change again so get it spot on first time.
I'd be tempted to stick your requirements on a 'competition' site like www.sitepoint.com & see what the designers come up with. Its a cheapish way of getting excellent designs done, however you'll need to offer a decent amount to get the good designers interested in entering.
Obviously it would be in your best interest to get the whole range sorted at one, ie letterhead, cards, compliment slips, envelopes(?).
You'll honestly regret not getting them done properly in no time & overall it will cost more to change again so get it spot on first time.
superkartracer said:
griffgrog said:
Just my 2p worth, purple type colours are a nightmare. They look bad on websites and printers hate them. When I agreed with our graphics people that we could move away from our own purpleness, they looked liked they'd just one the lottery.
Then they must have been crap, cadburys do ok.Any colour can reproduce well as a special (economical on Cadbury scales) but it's a different game when you're dealing with CMYK, which I'm almost positive is how the OP will be printing.
While I'm here I'll also warn against using those icons. You might be able to see them on the screen but once they've been printed the thinner lines will disappear completely.
While I'm here I'll also warn against using those icons. You might be able to see them on the screen but once they've been printed the thinner lines will disappear completely.
what you selling?
what do you need the card to do?
have you already established enough for the card to convey what it needs to...
my original card had scruffy [PhD] on it, and maybe it didn't need to... (it impressed the germans though...) - i had already bored the fekkers stupid with geek before the card came out...
if it needs to come out for the japs first then maybe some blingy corporate crap, other than that;
leave enough white to scribble stuff on when you're pissed, ...sorry networking...
what do you need the card to do?
have you already established enough for the card to convey what it needs to...
my original card had scruffy [PhD] on it, and maybe it didn't need to... (it impressed the germans though...) - i had already bored the fekkers stupid with geek before the card came out...
if it needs to come out for the japs first then maybe some blingy corporate crap, other than that;
leave enough white to scribble stuff on when you're pissed, ...sorry networking...
Edited by scruffy on Friday 7th March 23:13
griffgrog said:
superkartracer said:
griffgrog said:
Just my 2p worth, purple type colours are a nightmare. They look bad on websites and printers hate them. When I agreed with our graphics people that we could move away from our own purpleness, they looked liked they'd just one the lottery.
Then they must have been crap, cadburys do ok.Yes it's says graphics expert, I could write the ICC profiles and design a color workflow for you if you want... it'll cost you ££££ tho.
Try getting game content to match over 100' of graphics cards F**k knows how many different viewing devices and resolutions and then match printed box and advertising content, now that's hard, matching a purple is piss easy....
Edited by superkartracer on Saturday 8th March 18:17
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