Iphone 7 ?

Author
Discussion

GarryDK

5,670 posts

158 months

Thursday 29th September 2016
quotequote all
HoHoHo said:
Initial impressions?
Still waiting for the sim swap, but the front face camera is a huge jump up from the 6. the new home button is definitely going to take some getting used to, it almost feels like your bending the phone when you touch it.

Digitalize

2,850 posts

135 months

Thursday 29th September 2016
quotequote all
The new home button feels like the entire lower bezel is clicking. If it feels like it's bending you're pressing too hard!

With regards to the profit thing, most other phones are similar mark ups, and yes it's only actual hardware cost and estimated labour.

ZesPak

24,428 posts

196 months

Thursday 29th September 2016
quotequote all
Digitalize said:
With regards to the profit thing, most other phones are similar mark ups, and yes it's only actual hardware cost and estimated labour.
Not to delve deeper into this, but that's a lie.

Take a guess at Apple's market share and then at their profit share.

Digitalize

2,850 posts

135 months

Thursday 29th September 2016
quotequote all
If only comparing direct competitors I imagine it's pretty close. Obviously if you include lower end phones then that all changes.

At the end of the day though, Apple are a company who's main purpose is to make money.

ZesPak

24,428 posts

196 months

Thursday 29th September 2016
quotequote all
Digitalize said:
If only comparing direct competitors I imagine it's pretty close. Obviously if you include lower end phones then that all changes.

At the end of the day though, Apple are a company who's main purpose is to make money.
I don't know if there have been any recent COG breakdowns for the samsung phones, but they used to have twice the cost of components (mainly due to high-res AMOLED being a LOT more expensive than relatively low-res IPS). They still can get acceptable margins by producing nearly everything themselves but not like the iphones.
Also, there will probably be a big jump in profit between a 256GB and a 32GB phone.

Edit: just found a more recent one pitching the previous note (5, they skipped 6 didn't they?) against the iP6 and it's a close battle in Cost of Goods in these devices:
http://www.techinsights.com/teardown.com/samsung-g...

The starting price of the iPhone + is usually a bit higher (20-50), even with half the memory.

And that's samsung, with known to have the best profits of any Android manufacturer.
It's a good phone but you're kidding yourself if you think the competition can calculate in similar margins.

Edited by ZesPak on Thursday 29th September 10:55

Digitalize

2,850 posts

135 months

Thursday 29th September 2016
quotequote all
ZesPak said:
Agreed, doesn't make your initial statement less false.

That said, I don't know if there have been any recent COG breakdowns for the samsung phones, but they used to have twice the cost of components (mainly due to high-res AMOLED being a LOT more expensive than relatively low-res IPS). They still can get acceptable margins by producing nearly everything themselves but not like the iphones.
Also, there will probably be a big jump in profit between a 256GB and a 32GB phone.
If wanting to be pedantic, yes my original statement was false. I doubt anyone was actually thinking that I was saying a $200 phone has a $600 markup though.

ZesPak

24,428 posts

196 months

Thursday 29th September 2016
quotequote all
Digitalize said:
If wanting to be pedantic, yes my original statement was false. I doubt anyone was actually thinking that I was saying a $200 phone has a $600 markup though.
Sorry, edited my post afterwards with more up to date info. Even relatively, other manufacturers can only dream of the iPhone markup.

GarageQueen

2,295 posts

246 months

Thursday 29th September 2016
quotequote all
Quick straw poll:

Do you use:

one thumb or
two thumbs

to type on the 4.7 inch iPhone, i'm fairly new to this crazy size phone world!

K12beano

20,854 posts

275 months

Thursday 29th September 2016
quotequote all
GarageQueen said:
Quick straw poll:

Do you use:

one thumb or
two thumbs

to type on the 4.7 inch iPhone, i'm fairly new to this crazy size phone world!
Neither. Nice though I find the opposable thumb, preference is to use an index finger.......


You might find the quick double tap (it's more of a double-brush) bringing the top of the screen down might be useful for you - it's a "marmite" thing though, I reckon.

Digitalize

2,850 posts

135 months

Thursday 29th September 2016
quotequote all
One thumb for the 4.7" unless in pen of rage mode. So far I have to use two on the 5.5"

Craikeybaby

10,411 posts

225 months

Thursday 29th September 2016
quotequote all
GarageQueen said:
Quick straw poll:

Do you use:

one thumb or
two thumbs

to type on the 4.7 inch iPhone, i'm fairly new to this crazy size phone world!
One thumb. You can do a douple tap (lightly) on the home button to bring the screen content down for easier reach if that helps.

survivalist

5,663 posts

190 months

Thursday 29th September 2016
quotequote all
ZesPak said:
Digitalize said:
If only comparing direct competitors I imagine it's pretty close. Obviously if you include lower end phones then that all changes.

At the end of the day though, Apple are a company who's main purpose is to make money.
I don't know if there have been any recent COG breakdowns for the samsung phones, but they used to have twice the cost of components (mainly due to high-res AMOLED being a LOT more expensive than relatively low-res IPS). They still can get acceptable margins by producing nearly everything themselves but not like the iphones.
Also, there will probably be a big jump in profit between a 256GB and a 32GB phone.

Edit: just found a more recent one pitching the previous note (5, they skipped 6 didn't they?) against the iP6 and it's a close battle in Cost of Goods in these devices:
http://www.techinsights.com/teardown.com/samsung-g...

The starting price of the iPhone + is usually a bit higher (20-50), even with half the memory.

And that's samsung, with known to have the best profits of any Android manufacturer.
It's a good phone but you're kidding yourself if you think the competition can calculate in similar margins.

Edited by ZesPak on Thursday 29th September 10:55
All the studies/teardowns looking at hardware miss the point. Any of the big producers can use foxcon or similar to produce an item at a small premium over the cost of raw materials. The other costs are R&D, software development and ecosystem support; and marketing of course.Based on the last numbers I looked at apple accounts for something like 17% of the smartphone market in terms of revenue but 91% of profit, with Samsung and a few others filling the remaining 9%. - frightening number of manufacturers make a loss.

People inevitably put this down to evil marketing and brainwashed followers. But in reality apple are the only company delivering an integrated software and hardware product that delivers a consistent and well supported offering. Everyone
else is reliant on google android and,in most cases, a load of crappy bloatware - half of it added by Samsung in a failed attempt to add value and the other half added for kickbacks from software companies paying to be included in the vain hope that their services will be seen as invaluable and will see people subscribe in droves.

Despite the fact that apple as a company really p1ss me off, the product is actually very polished. Having had a variety of top end Samsung phones for work I'm amazed that people pay the asking price as they seem to be running a buggier version of Vanilla android. On face value they are at an apple price point withou much (if any) of the value. Speaking to the guy who negotiates our phone contracts at work however, it makes perfect sense. To get iPhones the cost is hardly better than getting a sim and buying iPhone direct from apple.
Discounts are single digits. Choose a Samsung and the discounts on a phone contact are massive. Assuming this is true for
Most mobile companies it goes a very long way to explain how 2
Companies selling a similar product can make such different profit margins - Samsung discount to telecoms
Providers and apple don't.

ETA

Apologies for the typos using Siri to dictate this


Edited by survivalist on Thursday 29th September 20:08

Digitalize

2,850 posts

135 months

Thursday 29th September 2016
quotequote all
Apple as a company also use their size to negotiate better deals, the sure volume they order helps with that for sure.

First full day with the 7+, nice upgrade day to day use over my 6, still getting used to the size but the speed is surprisingly noticeable. Battery has lasted 8 hours usage and 12 hours standby, which isn't bad but doesn't feel like the big improvement I was expecting over my 6. Still just about makes a day.

robsa

2,260 posts

184 months

Thursday 29th September 2016
quotequote all
survivalist said:
People inevitably put this down to evil marketing and brainwashed followers. But in reality apple are the only company delivering an integrated software and hardware product that delivers a consistent and well supported offering. Everyone
else is reliant on google android and,in most cases, a load of crappy bloatware - half of it added by Samsung in a failed attempt to add value and the other half added for kickbacks from software companies paying to be included in the vain hope that their services will be seen as invaluable and will see people subscribe in droves.
But don't think Apple are too amazing, they benefit greatly from the generosity of the US government, and, by extension, the good people of the USA's tax dollars.

http://www.pbs.org/newshour/making-sense/the-entre...


Djtemeka

1,811 posts

192 months

Friday 30th September 2016
quotequote all
Got my 7+ yesterday. It's rather large! :0
And much faster than my old 5. First new phone I've bought biggrin

WCZ

10,525 posts

194 months

Friday 30th September 2016
quotequote all
mine's been marked as shipped but the estimated delivery time is 10th of october (got a ups tracking number but not valid yet)

why would it take so long to ship? (i'm based in England)

pushthebutton

1,097 posts

182 months

Friday 30th September 2016
quotequote all
WCZ said:
mine's been marked as shipped but the estimated delivery time is 10th of october (got a ups tracking number but not valid yet)

why would it take so long to ship? (i'm based in England)
I think ours took 5 days from notification to delivery even though the estimate showed longer.


Edited by pushthebutton on Friday 30th September 09:59

Blown2CV

28,809 posts

203 months

Friday 30th September 2016
quotequote all
WCZ said:
mine's been marked as shipped but the estimated delivery time is 10th of october (got a ups tracking number but not valid yet)

why would it take so long to ship? (i'm based in England)
i think it could be a global conspiracy designed to ensure you are ridiculed by your peers and/or make trillions for Apple.

ZesPak

24,428 posts

196 months

Friday 30th September 2016
quotequote all
survivalist said:
All the studies/teardowns looking at hardware miss the point. Any of the big producers can use foxcon or similar to produce an item at a small premium over the cost of raw materials. The other costs are R&D, software development and ecosystem support; and marketing of course.Based on the last numbers I looked at apple accounts for something like 17% of the smartphone market in terms of revenue but 91% of profit, with Samsung and a few others filling the remaining 9%. - frightening number of manufacturers make a loss.

People inevitably put this down to evil marketing and brainwashed followers. But in reality apple are the only company delivering an integrated software and hardware product that delivers a consistent and well supported offering. Everyone
else is reliant on google android and,in most cases, a load of crappy bloatware - half of it added by Samsung in a failed attempt to add value and the other half added for kickbacks from software companies paying to be included in the vain hope that their services will be seen as invaluable and will see people subscribe in droves.
The first part is the numbers that quantify it, wich we were discussing the second part is the personal justification for paying a premium.
I was not missing the point, I was responding to "others have very similar margins". Which they don't.

Your last sentence by the way applies to Apple at least as much as to others. Tie-in into an ecosystem, however flawed, is what most of them are trying to do. Google has another mindset to this as they just want as many people on their services as possible, so their services work well on iOS as well.

WCZ

10,525 posts

194 months

Friday 30th September 2016
quotequote all
pushthebutton said:
I think ours took 5 days from notification to delivery even though the estimate showed longer.


Edited by pushthebutton on Friday 30th September 09:59
alright, thanks!