BMW used car search....oh dear.....
Discussion
Just noticed BMW have changed their used car search facility again after their failed recent attempt.
Not good. Not good at all. I can't even be bothered to browse now because it is so poor to use.
Anyone else think its bad or am I just getting old and reluctant to change???
Not good. Not good at all. I can't even be bothered to browse now because it is so poor to use.
Anyone else think its bad or am I just getting old and reluctant to change???
Edited by W12GT on Friday 22 August 07:17
I don't understand how something that's so obviously inferior to the previous version manages to get as far as going live. Surely there must be a sign-off process for changes of this sort and if that's the case when BMW find the people responsible they've also found themselves some cost savings (and probably significant ones at that as I'll bet at least some of the idiots responsible are earning hefty salaries).
The problem always arises when a programmer tells the end user what he's getting rather than the end user telling the programmer what he wants. Then you need a large representative sample of end users to test the product, before it is released, so that any changes necessary can be made.
Osinjak said:
It's actually a pretty crap website all round. When you build a car and want more info about option X most of the time there's simply no information, it's truly bizarre.
Totally agree. If you are lucky there might be a photo showing you a dashboard button...quite often there are no photo's and there's never even a simple one line explanation.Given optional extra's are probably about a 500% profit margin I find it utterly incredible.
Cheib said:
Osinjak said:
It's actually a pretty crap website all round. When you build a car and want more info about option X most of the time there's simply no information, it's truly bizarre.
Totally agree. If you are lucky there might be a photo showing you a dashboard button...quite often there are no photo's and there's never even a simple one line explanation.Given optional extra's are probably about a 500% profit margin I find it utterly incredible.
I mean I know what it is but what does it actually do? (Before I get a raft of responses, I know what it does!) Honestly, they need to stick a 17 year old in front of their website and bloody sort it out.
Edited by Osinjak on Thursday 4th September 11:47
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