Does A New Site Help - I Have Proof
Discussion
Ok so we got badly hit at the start of 2013 by Google Panda and Penguin which was fair enough, after me flapping about for a few months a PHer did us a Magento site quickly that was intended to be a quick fix as we had to do something or go down the pan.
Site went soft live a year ago but only started running in Jan 2014, if I compare sales 1/4/2013 - 26/11/13 to the same dates in 2014 we are UP 40% in monetary terms (I haven't analysed anything else) - its had NO SEO because it was seen as a temp site and indeed the new new site (also magento) is nearly ready and that will have professional SEO once I decide who, what, how and why. What it (the current site) does have is 100% original content apart from bullet point spec points that I am told Google is ok with.
So my dilemma is if a new site gets you a 40% increase over a sanctioned old site then does a new site with SEO get you another 40% ??
Point of the post is to illustrate that a good site with no really bad points will get you sales and I only checked because of the SEO thread in this forum.
Oh and so far Ive been guesstimated for SEO at £3300 + VAT a month PLUS Adwords hence I am reticent and sceptical with a high degree of caution - I mean what car can you lease for £3k a month!!! I will not be paying that much unless it can be proven to wash its face and I am not sure how any SEO company can do that.
Site went soft live a year ago but only started running in Jan 2014, if I compare sales 1/4/2013 - 26/11/13 to the same dates in 2014 we are UP 40% in monetary terms (I haven't analysed anything else) - its had NO SEO because it was seen as a temp site and indeed the new new site (also magento) is nearly ready and that will have professional SEO once I decide who, what, how and why. What it (the current site) does have is 100% original content apart from bullet point spec points that I am told Google is ok with.
So my dilemma is if a new site gets you a 40% increase over a sanctioned old site then does a new site with SEO get you another 40% ??
Point of the post is to illustrate that a good site with no really bad points will get you sales and I only checked because of the SEO thread in this forum.
Oh and so far Ive been guesstimated for SEO at £3300 + VAT a month PLUS Adwords hence I am reticent and sceptical with a high degree of caution - I mean what car can you lease for £3k a month!!! I will not be paying that much unless it can be proven to wash its face and I am not sure how any SEO company can do that.
jammy_basturd said:
There seems to be a general attitude lately that specific SEO tactics maybe a bit of a waste of time. Get a good domain name and good original content (and no obvious indexing issues like half your content is Flash) and you'll be 80-90% of the way there.
Really depends on the niche!What's adwords got to do with SEO? Or is that SEO and PPC management for £3300 p.m.?
I've been exploring this lately on a smaller scale and I just find it hard to see the return. SEO campaigns are quite expensive and the results aren't guaranteed at all. PPC campaigns can cost a lot of money to manage and by the time you have the management cost + adwords budget it just seems like a lot of sales required to get a return. Maybe I'm just too scared to risk £500 a month + adwords budget?!!
Your site looked pretty impressive when I looked at it so I'm surprised its a temporary measure, am keen to see the new one!
I've been exploring this lately on a smaller scale and I just find it hard to see the return. SEO campaigns are quite expensive and the results aren't guaranteed at all. PPC campaigns can cost a lot of money to manage and by the time you have the management cost + adwords budget it just seems like a lot of sales required to get a return. Maybe I'm just too scared to risk £500 a month + adwords budget?!!
Your site looked pretty impressive when I looked at it so I'm surprised its a temporary measure, am keen to see the new one!
MrSparks I know good Seo / ranking gets results as I have experienced black art Seo a few years back getting ten times the traffic however now it has to be good stuff or you get a google black mark.
Adwords IMHO works if you are honest to say when a customer lands on your advertised page what is their experience, is it what they wanted, good pic, good description with all anxiety points checked - if so then they will buy if not they will not and it's Adwords £ wasted.
Tonight I think we have decided to advertise for a in house part time SEO person hoping a self employed person may fancy a few days a week guaranteed work - no idea if we will get any response
Adwords IMHO works if you are honest to say when a customer lands on your advertised page what is their experience, is it what they wanted, good pic, good description with all anxiety points checked - if so then they will buy if not they will not and it's Adwords £ wasted.
Tonight I think we have decided to advertise for a in house part time SEO person hoping a self employed person may fancy a few days a week guaranteed work - no idea if we will get any response
I would be cautious
How were you able to isolate and attribute the influence of the new "temp" site ?
Nothing else changed ? e.g. a manufacturer linking to your site can have a huge influence alone
As you rightly say say you would want some cast iron guarantees for that kind of money - which I don't think will be forthcoming
How were you able to isolate and attribute the influence of the new "temp" site ?
Nothing else changed ? e.g. a manufacturer linking to your site can have a huge influence alone
As you rightly say say you would want some cast iron guarantees for that kind of money - which I don't think will be forthcoming
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