Critic Van Design.

Author
Discussion

R1 Indy

Original Poster:

4,382 posts

183 months

Saturday 20th December 2014
quotequote all
Have got a new van due soon, and want to get the decals/sign writing right to give the right/professional impression.

I am not very good with words etc, so thought I would put my designs so far up, to see any recommendations etc, as I know a few of you guys are very good at this sort of thing.

Your thoughts on the wording and arrangements all much appreciated.

Cheers










Simpo Two

85,417 posts

265 months

Saturday 20th December 2014
quotequote all
Looks fine to me but the red cross makes it look like you do first aid too.

Maybe the bullet points could be a bit bigger.

Piersman2

6,597 posts

199 months

Saturday 20th December 2014
quotequote all
Doesn't this thread constitute advertising? laugh

Looks good to me, agree with the comments above especially the red cross bit.

fridaypassion

8,563 posts

228 months

Saturday 20th December 2014
quotequote all
Simpo Two said:
Looks fine to me but the red cross makes it look like you do first aid too.

Maybe the bullet points could be a bit bigger.
Thats the logo of the trade body the OP belongs to so pretty essential biggrin

Looks good I think full wraps with full colour photos are the way to go with van liveries now though.

davepoth

29,395 posts

199 months

Saturday 20th December 2014
quotequote all
I'm not a fan of the way the letters are sitting around the "/" in the third bullet point - is it spaced properly (one either side)?

campionissimo

578 posts

124 months

Saturday 20th December 2014
quotequote all
It looks good.

However, the NICEIC should all be in upper case and not with just the first letter capitalised.

campionissimo

578 posts

124 months

Saturday 20th December 2014
quotequote all
and there's no need to capitalise each word in your web address.......

Quattromaster

2,907 posts

204 months

Saturday 20th December 2014
quotequote all
On the back door I'd move the phone no and email down in the space opposite number plate, then move website address up under company name, it can then be bigger and clearer to read.

jammy_basturd

29,778 posts

212 months

Saturday 20th December 2014
quotequote all
The orange is a bit hard to read. For your website address, consider doing it in black with just 'Webb' in orange.

Hoofy

76,352 posts

282 months

Saturday 20th December 2014
quotequote all
The lack of centring of the logo on the front and back make my teeth itch. biggrin

ReaderScars

6,087 posts

176 months

Tuesday 23rd December 2014
quotequote all
Not entirely keen on the logo - sorry!

Perhaps you could create some sort of waveform shape - M+sinewave+W - so overall the M would be the positive part of the wave and the W negative, ie, M above the zero crossing, sinewave through one cycle, then the W below the zero crossing - but keeping it encapsulated inside the circle.

Maybe something like ye olde Plessey logo?


technodup

7,580 posts

130 months

Tuesday 23rd December 2014
quotequote all
Bullet points drive me nuts. Everyone knows what a spark does, we don't need reminded. What a potential customer needs to know is why they should go with you as opposed to one of the other hundred on Google.

I'd sack them and have a line in the biggest lettering that fits describing your USP, or how you can solve their problem. Or have a big photo of you. People will remember that and it gives credibility that you'll put your face to your business.

The NICEIC thing too, I know it's an industry standard and not everyone has it but 99.99999999% of customers won't have a clue what it is. Something for the website but imo wasted space on a van. A guy in my BNI mentions it every week and I'm still none the wiser.

Or to put it another way have a look at other sparks vans, if you can change the name/logo only and the rest still makes sense with your competitors names instead then you're not offering anything different to the customer.

Truckosaurus

11,280 posts

284 months

Wednesday 24th December 2014
quotequote all
I'd drop the 're-wires' and 'registered' bullet points and make the other 2 bigger. They'll be the 2 points that get you business from people seeing your van parked up.