Bing Ads

[j80jpw]

I set up a Bing Ads account this morning, does anyone know how long it takes for the ads to start appearing?

I imported campaigns from Google Adwords, completed payment details etc all ready to go at around 10.30 this am but still not appearing and all campaigns show 0 impressions clicks etc.

[andy-xr]

People use Bing??

[j80jpw]

I haven't done to date however after some discussions with a colleague who seems to know what he is doing has been reporting some very good results. Bing is the default search engine for Microsoft so has a good volume of searches. (The market I'm looking at isn't particularly IT savvy and tend to type the search term in to the explorers address bar which in turn defaults to bing!!)

It would also appear keywords that I am paying 80p- £1.00 a click for with google are relatively uncontested in Bing so I should be paying around 10p.

I will let you know how it goes......