Why would a dealer do this? Or am i missing something.......

[Streetrod]

Dk Engineering has had this Lusso for sale for a few months, and unusually for them it was looking a bit sticky. I then noticed it had just sold as indicated on its web site here:

http://www.dkeng.co.uk/ferrari-sales/351/Blue_Chip...

As is my way I then flip over onto to the Talacreast web site and what do I find. The same car now advertised with them:

http://www.talacrest.com/Ferrari-Sales/Ferrari-250...


Why would a dealer buy a car that the originally dealer was obviously having difficulty shifting??

[Streetrod]

grumpy52 said:

Dealer stock sitting unsold is dead money so most put a limit on how long it sits before moving it on usually through the trade .Better to turn over 20 cars worth £25k eachper month getting £2000 profit per unit than one £400k supercar and only take £12k profit .
Many small dealers run on finance for their stock and payments have to be met .

The thing is that is not a £400k car, more like £1.5 million at current prices