Promoting/managing personal profile through Twitter/LinkedIn
Discussion
I've had some feedback from a trusted source suggesting that my lack of twitter/LinkedIn use/contribution could disadvantage me in the market place.
I'm genuinely interested in how people make use of these platforms to promote and manage their own brand? Specifically, any guidance on how to create engaging content based on first hand experiences (good & bad) but without compromising client confidentiality.
For background, I head up an IT Professional Services organisation running a team of consultants and PM's, client facing and work with the some of the largest and complex organisations across the EMEA and APAC. Background in Programme/Project Management.
In terms of what I want from this, I want to increase my profile externally and through my own channels (as opposed to blogging through our corporate site).
Any guidance and direction welcomed.
I'm genuinely interested in how people make use of these platforms to promote and manage their own brand? Specifically, any guidance on how to create engaging content based on first hand experiences (good & bad) but without compromising client confidentiality.
For background, I head up an IT Professional Services organisation running a team of consultants and PM's, client facing and work with the some of the largest and complex organisations across the EMEA and APAC. Background in Programme/Project Management.
In terms of what I want from this, I want to increase my profile externally and through my own channels (as opposed to blogging through our corporate site).
Any guidance and direction welcomed.
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