Meaningless company slogans

[Ari]

Just seen a sign that reads 'Hitachi. Inspire the next'. What does that even mean?

Any other equally banal company slogans out there?

[Ari]

MonkeyMatt said:

funkyrobot said:

'Vorsprung durch Technik'

'Advancement through technology', Id say this is one of the best out there, They have also stuck with it for a lot longer than most rather than keep changing there slogan.

Must admit I've always thought it was an excellent slogan. 'Progress through technology' written in German - describes the brand perfectly.

Some of the others on here are classics though!

[Ari]

motco said:

I obscured the company name so people can guess their function.

Go on then, what the hell is it?

[Ari]

Asterix said:

In one of my previous roles I was the Marketing Director for an Environmental/Waste Management Agency here in the Middle East. One of the divisions was called 'Tandeef' responsible for waste collection and delivery to the recycling centre or landfill.

The Arabs are big on literal names for companies that explain exactly what they do in their Trade Names.

So I tabled the idea of calling it 'Tandeef Waste And Transportation' and that we could have the initials in big letters on the side of the trucks.

All the Arab guys on the board thought it a great idea and it took a good few minutes for the MD (who was Canadian) to work out what I had just said. He just shook his head with a wry grin and said that perhaps I could come up with other suitable suggestions.

Unprofessional? Nah, just having a laugh while drudging through the daily grind.

Nearly got it through though.

I remain absolutely convinced that the famous Lisa Simpson Blowjob London Olympic logo was exactly that, a joke slipped into the suggestion slides to give all the colleagues a good laugh when it came up on the screen before quickly moving on.

But that before anyone could enjoy the humour, a bigwig said 'That's it, that's the one we'll have!' and in a classic example of Emperors New Clothes a load of sycophants dived in and agreed and it got too far too quickly for anyone actually involved in the joke to say 'err, hang on - this was just a joke you know' and they ended up running it.

No way, no way is the resemblance accidental.