Test drove a Kuga - Ford never fails to disappoint

Test drove a Kuga - Ford never fails to disappoint

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wibblebrain

Original Poster:

656 posts

141 months

Monday 12th October 2015
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Test drove a Ford Kuga today and was very impressed with the way the car drove for a crossover.

However I can't see myself ever buying one. It felt so cheap and nasty inside. It's not as if the thing is even that cheap to justify that fact as the list price is close to £30k for a Titanium X 180. OK so you can get one from a broker for about £24k but when you compare the build quality and ambience compared to other manufacturers it just seems such a let down. Apart from the way it drives there's no pleasure or pride to be had in the way the car makes you feel.

Ford seem to be brilliant at making cars that look pretty good and drive well, but just shoot themselves in the foot with interior design, build quality and ambience.


wibblebrain

Original Poster:

656 posts

141 months

Monday 12th October 2015
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Nickbrapp said:
ok.

Now try a mokka and report back
Isn't the Mokka a class down from the Kuga?

Anyway I know it's not a 4x4 but I also looked at a Skoda Superb Estate, which costs similar money, and they are simply not in the same league in terms of quality. You'd swear that the Skoda cost twice as much.




wibblebrain

Original Poster:

656 posts

141 months

Tuesday 13th October 2015
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austinsmirk said:
well who buys a 30k car new ? Just to watch your money vanish ???

buy it 6/12 mths old for feasibly half the price.

at that point you have a bargain !
The asking price for 6/12 month old Kugas still seem very high.

RobM77 said:
Isn't it simply the case that Ford have a much bigger profit margin than the other manufacturers mentioned above, so a £30k Ford is not the same as a £30k Toyota, VW etc? The discounts available on new Fords compared to other manufacturers would certainly hint at that (note to PH pedants: I said "hint", not "proves").
Doesn't Ford Europe make a massive loss? I would argue that the reason they do is that that the quality/ambience issue that I've raised is that no-one will pay the asking price for these cars and so they have to discount them like hell and shift stock through less profitable channels. If they make the cars that people would actually aspire to then they'd probably command a selling price closer to the asking price and sell in greater volumes.

Building cheaply in order to make more profit doesn't work if the associated compromises mean that nobody wants your products. Look at the German companies for examples of how building a better quality product means that people aspire to own such....

wibblebrain

Original Poster:

656 posts

141 months

Tuesday 13th October 2015
quotequote all
Ali_T said:
New or used? Used, I'd happily buy another Mazda CX7. Bar overly light steering, it's bloody brilliant.
They are quite cheap second hand. What sort of economy do you get from it and how clattery/refined is the diesel engine?