RE: Ford sells Aston for £450m

RE: Ford sells Aston for £450m

Monday 12th March 2007

UPDATE: Ford sells Aston for £479m

Dave Richards buys iconic marque


Aston Martin Rapide
Aston Martin Rapide
Ford's sale of Aston Martin was agreed last night, according to the Telegraph newspaper.

A consortium headed by Prodrive's Dave Richards will buy the iconic marque for a figure close to £450 million, with the final details due to be revealed at a press conference at 1300 today.

Richards' consortium includes Islamic investment companies Adeem Investment KSC and Investment Dar Company.

Ford, which took full control of Aston Martin in 1993, will retain a 15 per cent stake in the new company, which makes cutting a deal with the Blue Oval over technology such as engines much easier.

Dr. Ulrich Bez, once boss of Porsche, will remain as AM's CEO, and will be tasked with increasing output from the current level of 7,000 cars a year.

UPDATE from the press conference

  • Aston Martin has been sold for £479 million.
  • Ford said that it was sorry to see AM go but that it has a great future ahead of it.
  • Richards said that Ford did a great job with AM. But AM's true potential has yet to come. As chairman, he said he'll be involved both technically and financially.
  • Bez said that he plans to increase production to 10,000 cars a year and make it the best prestige car company in the world.
  • Richards refused to divulge details of the equity split among the consortium.
  • On the question of AM's engines, Richards said that they will continue to be made at Ford's Cologne plant.
  • On the question of F1, Richards said that there was no chance of AM going into F1. "People have been adding 2+2 and making six. Prodrive may partner with existing team, but AM will continue with sportscar racing."
  • The four-door Rapide will go into production in 2009.
  • Bez said he couldn't confirm any further cars for the future, such as the DBS.

Related story

Author
Discussion

Twin Turbo

Original Poster:

5,544 posts

267 months

Monday 12th March 2007
quotequote all
Hopefully AM will go from strength to strength under Mr Richards.

Good luck fella.

RobPhoboS

3,454 posts

227 months

Monday 12th March 2007
quotequote all
Personally I'd like to see a model or two that aren't so 'executive' based, a little more bonkers if you will

Captain Beaky

1,389 posts

285 months

Monday 12th March 2007
quotequote all
RobPhoboS said:
Personally I'd like to see a model or two that aren't so 'executive' based, a little more bonkers if you will


Agreed. Something half way between the V8 and the Cerbera would be ideal...

PhantomPH

4,043 posts

226 months

Monday 12th March 2007
quotequote all
The Sun says £500mil. :shrug:

AMPilot

37 posts

206 months

Monday 12th March 2007
quotequote all
Excellent news!

You'll find a number of enthusiasts for Aston Martin in the ranks of the investors,with a long history with the marque.

tony*t3

20,911 posts

248 months

Monday 12th March 2007
quotequote all
Wow. Thats really rather cheap, isnt it....?

paulpsz008

463 posts

209 months

Monday 12th March 2007
quotequote all
Aston MArtin back in F1 in 2008 then?

Mr Whippy

29,078 posts

242 months

Monday 12th March 2007
quotequote all
Yay!

Does this mean Ford might do something decent with Jaguar at last?

Good luck to Prodrive too... lets hope they carry on the good work!

Dave

scotty_917

1,034 posts

223 months

Monday 12th March 2007
quotequote all
Mr Whippy said:
Yay!

Does this mean Ford might do something decent with Jaguar at last?

Good luck to Prodrive too... lets hope they carry on the good work!

Dave


nothing to do with Prodrive;...it's Dave Richards in a private capacity with investor backing!

sdw2003

1,143 posts

254 months

Monday 12th March 2007
quotequote all
paulpsz008 said:
Aston MArtin back in F1 in 2008 then?


Errr... back in F1??

OK, so they entered in 1959 and 60 with the DBR4 and 5 but it was a disaster. Aston then focussed solely on sports cars where they have had much more success and should stay that way. As mentioned, this is not a Prodrive purchase and people should not get confused thinking that Aston will be in F1 next year with DR's other interests.

Purple haze

259 posts

225 months

Monday 12th March 2007
quotequote all
Isn't it nice to actually have some positive news about what's left of the British car industry - I hope Dave Richards makes a real go of it - all the best to him. I can't think of anyone better.

b10

1,243 posts

268 months

Monday 12th March 2007
quotequote all
Perhaps they may now introduce the Lagonda name and use it on the Rapide (a Lagonda name). This will add to the brand range and give a brand that competes with Maybach and Rolls. Discuss...

Mr Whippy

29,078 posts

242 months

Monday 12th March 2007
quotequote all
scotty_917 said:
Mr Whippy said:
Yay!

Does this mean Ford might do something decent with Jaguar at last?

Good luck to Prodrive too... lets hope they carry on the good work!

Dave


nothing to do with Prodrive;...it's Dave Richards in a private capacity with investor backing!


Ah yes of course, but I'm sure he'll bring across what has made him succeed with Prodrive

Dave

sprinter885

11,550 posts

228 months

Monday 12th March 2007
quotequote all
AMPilot said:
Excellent news!

You'll find a number of enthusiasts for Aston Martin in the ranks of the investors,with a long history with the marque.

Welcome to PH .Sounds like you know something "us normal people" don't??
Agree it is good news- & despite foreign money AM is remaining in UK.

bor

4,705 posts

256 months

Monday 12th March 2007
quotequote all
What's in it for the new investors ?

drgp

202 posts

215 months

Monday 12th March 2007
quotequote all
tony*t3 said:
Wow. Thats really rather cheap, isnt it....?


Umm, that depends on the Ts and Cs of the contract of purchase. AM isn't worth very much without the R&D of Jaguar to develop new modesl. If AM comes with a tie in to the R&D base then this could be a good deal. Without it, it looks a short term prospect at best.

scotty_917

1,034 posts

223 months

Monday 12th March 2007
quotequote all
Mr Whippy said:
scotty_917 said:
Mr Whippy said:
Yay!

Does this mean Ford might do something decent with Jaguar at last?

Good luck to Prodrive too... lets hope they carry on the good work!

Dave


nothing to do with Prodrive;...it's Dave Richards in a private capacity with investor backing!


Ah yes of course, but I'm sure he'll bring across what has made him succeed with Prodrive

Dave


Agreed!

richb

51,647 posts

285 months

Monday 12th March 2007
quotequote all
sdw2003 said:
paulpsz008 said:
Aston Martin back in F1 in 2008 then?
Errr... back in F1?? OK, so they entered in 1959 and 60 with the DBR4 and 5 but it was a disaster.


Indeed, and although, to my eyes, it was a lovely looking racing car it was unsuccessful and competed (I belive) in only 9 races whilst the DBR5 never even raced competitively! For all their success in Sports Car racing Aston Martin do not have a "track record" in F1... Rich...

Jeremy E

20 posts

219 months

Monday 12th March 2007
quotequote all
Excellent news. Now why couldn't he have bought TVR!?

lone granger

801 posts

244 months

Monday 12th March 2007
quotequote all
Jeremy E said:
Excellent news. Now why couldn't he have bought TVR!?



-- I was just about to type the very same words... - 'small change' to save one of UK's Great modern Marques - I am missing them already...-- what an UTTER waste.......................................