Discussion
It's a shame they hold their value so well and are so revered because for some unfathomable reason I can't stand them.
I like some of the homage versions (e.g. Steinhart Ocean) and similar pieces but that Rolex label makes me run a mile.
A case of their marketing not working for some. Not reverse snobbery though; I like a number of similar level brands very much.
I like some of the homage versions (e.g. Steinhart Ocean) and similar pieces but that Rolex label makes me run a mile.
A case of their marketing not working for some. Not reverse snobbery though; I like a number of similar level brands very much.
Edited by Vladimir on Friday 31st May 21:23
Vladimir said:
It's a shame they hold their value so wells and are so revered because for some unfathomable reason I can't stand them.
I like some of the homage versions (e.g. Steinhart Ocean) and similar pieces but that Rolex label makes me run a mile.
A case of their marketing not working for some. Not reverse snobbery though; I like a number of similar level brands very much.
I agree, I hate Rolex. There are so many better watches for the money. But I have just bought a Rolex because it made more sense than anything else at the time.I like some of the homage versions (e.g. Steinhart Ocean) and similar pieces but that Rolex label makes me run a mile.
A case of their marketing not working for some. Not reverse snobbery though; I like a number of similar level brands very much.
Lol - hackneyed old discussion...but I know what you mean.
Rolex as a brand have made some amazing timepieces. And you can't fault their history and heritage.
Trouble is, as said - they've been clever marketers too, and many buyers are, let's say, 'noveau riche...' so they end up on some let's say less than desireable individuals' wrists.
I bought my Omega firstly because both my Mum and a chap at work both owned Omegas for all their adult lives, and in both cases, the watches are still going strong, some 50 years later.
But secondly, I bought it because it just looks like a simple, stainless steel diving watch at first glance.
Over the 13 years I have owned it, the type of people who have noticed it on my wrist and commented favourbly on it, are the type of people I would want to notice it. If you know what I mean
Also, having just had it serviced (and I wear it every day more or less) - what has made me happiest is the jeweller returning it back to me, and commenting that the insides look 'as good as new.'
That'll do me.
Rolex as a brand have made some amazing timepieces. And you can't fault their history and heritage.
Trouble is, as said - they've been clever marketers too, and many buyers are, let's say, 'noveau riche...' so they end up on some let's say less than desireable individuals' wrists.
I bought my Omega firstly because both my Mum and a chap at work both owned Omegas for all their adult lives, and in both cases, the watches are still going strong, some 50 years later.
But secondly, I bought it because it just looks like a simple, stainless steel diving watch at first glance.
Over the 13 years I have owned it, the type of people who have noticed it on my wrist and commented favourbly on it, are the type of people I would want to notice it. If you know what I mean

Also, having just had it serviced (and I wear it every day more or less) - what has made me happiest is the jeweller returning it back to me, and commenting that the insides look 'as good as new.'
That'll do me.
Perec said:
I agree, I hate Rolex. There are so many better watches for the money. But I have just bought a Rolex because it made more sense than anything else at the time.
If that's true, then I'm roffling at the notion of you sitting in a house in an area you hate (but was a good investment), full of furniture you hate (but will help come resale) after coming home from the job you hate (but has good prospects) in the car you hate in a colour you hate (sensible choice, easy to sell on) and glaring angrily at your hated Rolex (curse their high residuals!!!) until another day is over...Why would you buy something you hate because 'it made sense'??
Disastrous said:
If that's true, then I'm roffling at the notion of you sitting in a house in an area you hate (but was a good investment), full of furniture you hate (but will help come resale) after coming home from the job you hate (but has good prospects) in the car you hate in a colour you hate (sensible choice, easy to sell on) and glaring angrily at your hated Rolex (curse their high residuals!!!) until another day is over...
Why would you buy something you hate because 'it made sense'??
I wonder how he feels about his wife? Why would you buy something you hate because 'it made sense'??
CardShark said:
Perec said:
I agree, I hate Rolex. There are so many better watches for the money. But I have just bought a Rolex because it made more sense than anything else at the time.
Eh?I am not keen on Rolex as a brand.
I don't buy into the lifestyle image.
Many of the watches they make I don't like.
Their products are hugely aspirational.
I don't like the fact, as someone points out above, that they are the default first purchase of the junior trader.
I don't like the flashy image.
I don't like that people flock round Goldsmiths window to look at the Rolex display because in their minds Rolex is the last word sophistication.
But!
I wanted a watch to wear for casual that I can leave on whatever I am doing - swimming, windsurfing, biking whatever.
I wanted a watch that won't date.
I like all-time classics watches.
I am putting together a collection that my kids will be happy to inherit (there are no other Rolexes in there at present).
I wanted something that would retain a high proportion of its purchase price.
So I sought out a brand new 14060 and bought it, because it was the watch that I felt fitted the bill best.
Disastrous said:
If that's true, then I'm roffling at the notion of you sitting in a house in an area you hate (but was a good investment), full of furniture you hate (but will help come resale) after coming home from the job you hate (but has good prospects) in the car you hate in a colour you hate (sensible choice, easy to sell on) and glaring angrily at your hated Rolex (curse their high residuals!!!) until another day is over...
Why would you buy something you hate because 'it made sense'??
Why would you buy something you hate because 'it made sense'??

It's possible that there's immense satisfaction at having made the right logical decisions even if he doesn't like the item. Take the house thing, I chose to buy inside the M25 for logical reasons. I'd rather have a massive but cheap house somewhere in the wilderness possibly not even in this country but that doesn't make sense.

Thud_Mcguffin said:
I have a sub and love it dearly. But today I love it that little bit more knowing it can induce rage in some people.
Rage is a bit of a strong word but it fitted the title better.Just a shame that the "safe" money is always on Rolexes. Wish it was Breitling, IWC, Panerai or similar. Omega make some nice kit but values seem to be all over the place.
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