The new Honda Insight hybrid is selling three times faster than originally predicted, the company has announced.
Honda had initially planned to sell 200,000 Insights per year globally, but that number is likely to be a lot higher as the company has received over 20,000 orders in the US alone since the car went on sale there six weeks ago.
The Insight is currently the most affordable hybrid on sale, and will undercut the Toyota Prius by nearly £3k when it goes on sale in the UK this month. Huge demand for the Insight in Japan and the United States has caught Honda by surprise, and interest is only likely to increase when the car goes on sale in Europe.
Honda’s Suzuka factory is currently producing 600 Insights per day, and has had to recruited more staff to help speed up production.