You can get a better look at the forthcoming McLaren MP4-12C supercar by pointing your browser at the new company website.
A 'grenaded' McLaren MP4-12C
McLaren Automotive says the site has been 'developed to reflect the design ethic of all future McLaren sports cars', and 'all features are intended to enhance the experience of users'. Which is all well and good, but don't blame us if you need to upgrade your software to look at it...
We've had a quick look around, and the site is definitely worth a visit with a terrific animated exploded view of the car on the home page, and lots of great images and insights into how the new British supercar has been developed inside out, and entirely around the driver.
Moments before the explosion...
"Until the car is physically presented in showrooms in early 2011, this website will be the only publicly-available source of official information relating to our range of high performance sports cars," says McLaren Automotive head of marketing Lianne Daly. "Visitors to McLarenautomotive.com can now explore the interior and exterior of the car in beautiful detail and over the coming months time we will add more engaging content."
In addition, users can view a gallery of images from McLaren Automotive's past and present and also tap into 'The Insider', a blog that will be regularly updated with developments from the depths of the McLaren Technology Centre, says the official McLaren press release.