A curious logic behind Spyker's move to buy Saab could soon be revealed - the Dutch company's purchase of Saab could help to make its supercar arm profitable for the first time since it went public in 2004.
How so? Well, part of the plan seems to be to get Saab dealers to sign up to selling Spykers - as we first revealed when we spoke to Spyker's marketing boss, Hans Van Rennes, at the Geneva show back in March.
That bit of the plan is now clearly coming to fruition. "We are signing up Spyker dealerships left, right and center," Spyker CEO, Victor Muller, told Bloomberg in a recent interview at Saab's headquarters in Trollhaettan.
Using existing Saab franchises, Spyker aims to push its dealer network from 35 outlets to 60 this year, and to 90 by the end of 2011.
Spyker, which bought Saab in February from General Motors, sold just 36 cars last year - so we must presume the company wants to at least double that.
The other aspect to Spyker's profit plan is to share some of the economies of scale that Saab gets when buying-in generic ancillary parts, although significant component sharing between the two companies still seems to be a long way off.
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