If you haven't yet heard that Mercedes-Benz is celebrating its 125th birthday this year, don't worry: you will. And no doubt you'll get fed up of hearing that fact before 2011 has drawn to a close.
From among the deluge of celebratory marketing wheezes comes this indulgent but rather enjoyable commercial, first screened during last night's Superbowl (some sort of American game, apparently).
It's a Night at the Museum/Nutcracker Suite-style ad, where all manner of Mercedes come to life to 'welcome' the latest models to the family. Cheesy, but enjoyable.
And there are cameo appearances from a lot of cracking Mercedes-Benzes. So many, in fact, that we'll award a 'Mystery Star Prize' to the person who can spot just how many different Mercedes models feature, and name them.*
*The mystery is that we don't know the answer and so won't be able to give out a prize. But go on, have a go anyway...