Mr Ambassador, you are spoiling us...
Former F1 star and current DTM pilot David Coulthard has been appointed as a 'brand ambassador' by AMG, and the popular racer wants to help the German firm set-up future models with UK roads in mind.
DC joins fellow DTM star Bernd Schneider in the AMG ambassadorial role. AMG chairman Ola Kallenius, speaking as he announced DC's adoption by the brand at AMG HQ in Affalterbach near Stuttgart yesterday, suggested that: "David can help our engineering and test teams to find that little extra twist we need to survive those difficult English B roads."
DC naturally followed up the remark by suggesting the Scottish B roads on which he learned to drive would be the bigger challenge.
Kallenius: 'UK perspective important'
The 40-year old Scottish driver has a long relationship with Mercedes-Benz - his delivery as a baby began in the back of father's Merc on the way to hospital, and his racing career has been powered by the company for many years.
PH chatted to DC briefly after the AMG announcement, and while there is no concrete plan to involve him in the road car development process yet, he confirmed he's keen to get involved as soon as is practicable.
He's also going to become an 'active partner' for AMG at customer and press events, so now could be the time to sign up for that AMG Academy 'master class'. (Especially as the fabulous SLS GT3 racer is going to be adopted by the Academy later this year...)
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