FORD IN LOVEY-DOVEY PR FLUFF OVERLOAD
Help us subvert Ford's valentine's message in the pursuit of childish giggles
The release is accompanied by press shots of said Fiesta with a heart formed of snow on its windscreen, and a bunch of roses strewn across the dash of a Fiesta that’s preparing to send a message of ‘I love you’ via the infotainment system. Bluergh, etc.
Within the copy, meanwhile, Ford’s consumer insight manager comments that "Date Street in London is the perfect place to get a relationship underway, while couples can step it up a gear at Lipscomb Close in Berkshire before fulfilling their destiny and arriving at Wedding Drive in Nottinghamshire." Aw, how sweet. But how about taking a few diversions en route that Ford chose to ignore? Here are some suggestions from Time Out. Got any of your own to share?