What, you expected Lamborghini to take the arrival of the McLaren 675LT, Ferrari 488 GTB, Aston Martin Vantage GT3 and Glickenhaus SCG003 lying down? At Geneva? Don't be daft - this is THE supercar show and the ideal stage for an Aventador with sharper horns.
Specifically it's got a tickled version of the mighty 6.5-litre V12 - naturally aspirated, of course - with an additional 50hp to bring the total up to 750hp at a thunderous 8,400rpm. Torque remains at 509lb ft. Extensive use of lightened carbon parts chops 50kg out of the weight, now a not especially svelte 1,525kg dry, but it's the downforce created by the fixed rear wing and heavily reworked nose that really makes the difference.
Meaner, if not especially leaner, Super Veloce
Chatting with R&D boss Maurizio Reggiani the marginal gains on the spec sheet - top speed is now 'over' the 217mph of the standard car, 0-62 down a tenth to 2.8 seconds - are nothing compared with the additional aero effect. Reluctant to talk specific numbers he would reveal the increase was "over 150 per cent" compared with the standard car and necessitated magnetorheological dampers, stiffer springs and all-new P-Zero Corsa tyres to cope.
If this is meant to be the proper hairy chested Aventador why not go the whole hog, strip more weight and go rear-wheel drive then? Reggiani sees the question coming and shrugs, saying with this much power the Aventador needs all the traction it can get. So the four-wheel drive stays, the Aventador's system a Haldex 4 rather than the more sophisticated fifth generation set-up used on the Huracan and therefore unable to send all its power to the rear. It seems like SV will be getting the controversial variable ratio steering optional on the Huracan too.
At heart though this is a proper Lamborghini, complete with outrageous looks and a demeanour so aggressive you get the impression it'll be hanging out around the back of the hall come show closing time, ready to dish out a kicking to any McLaren, Ferrari or similar pretender fool enough to cross its path. Which is what we want, right?
Click here for the PH Geneva news hub!