Beijing show: The Victoria Beckham Evoque


Land Rover has unveiled a special edition Range Rover Evoque at the Beijing show, designed with the help of Victoria Beckham.

Can we have the whole car in shot, please?
Can we have the whole car in shot, please?
We knew this day was coming - the celebritisation (That's not a word, Riggers - Ed) of product design has been going on in clothes, handbags shoes and sporting equipment for ages, so its transferral to cars was inevitable. And its transferral to the Evoque pretty much a fait accompli as soon as Victoria Beckham was announced as a Range rover 'Brand Champion' back in 2010.

So what exactly what are the fruits of the award-winning British fashion designer's/wife of David Beckham's/Spice Girl's (delete as preferred) labours? Well, they are a 200-example limited edition, featuring the following: hand-finished matt paint, rose gold accents on the grille surround, badging and 20-inch gloss black forged alloy wheels, vintage-inspired leather seats with hand-finished feature stitch, rose gold-plated accents, bespoke luggage, and luxurious trim materials - including mohair. Yes, we did just write mohair.

That's...ummm...a bit better
That's...ummm...a bit better
The Special Edition Evoque is also the first product of JLR's 'Engineered to Order' division, along with the new Jaguar XJ Ultimate.

If you fancy getting your hands on one of the 200 cars, you will have to pay quite a lot for the privilege - it's expected to cost in the region of £80,000. At which price you've got to have a real soft-spot for mohair...

P.H. O'meter

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Comments (112) Join the discussion on the forum

  • HighwayStar 25 Apr 2012

    jetpilot said:
    Did that constant VB pout not come back to haunt her when the SG dolls were released, by all accounts the VB sat on the shelf as she or it looked so miserable!

    Whilst you can accredit her with some form of design talent, would she have won designer of the year, would these A list celebs really be wearing a VB dress if she was a no one, No, im sure there are plenty of talented designers out there who cant catch a break as they are respectfully not known!

    VB success is from Spice Girls and more so her marriage to David, wasnt it well documented that even growing up she said she wanted to marry a famous footballer? If she was the astute business woman as suggested she would have been able to forge a career without David or fame such as Anita Roddick who started Bodyshop or Debra Meadan or that other guy on there now Hilary Devay, sorry, i meant "woman"!
    She wasn't exactly poor before she hooked up with Beckham but obviously she done well with his support... No doubt about it. But... Celebrity or not... Another celebrity/A list Hollywood actress is going to wear VB's clobber if her clobber is sh!te! They are some of the most image conscious people around with plenty of established names around. If it's duff... They ain't gonna wear it.
    Anyway enough talk of her... Don't like her but I wouldn't slam her just for the sake of it.

  • jetpilot 25 Apr 2012

    HighwayStar said:
    It wouldn't hurt her to crack a smile once in a while.


    As I say, I don't like her but credit where credit is due, she does design actually design, style, call it what you will, the dresses, coats etc for her label. She has recieved high praise and accolades for her designs. In 2011 she was awarded Designer of the Year at the British fashion awards. She also designed dresses for Hollywood A-list stars attending the Oscars. They can get stuff from/by anyone they want. In that area... She has studied fashion and knows exactly what she's doing.
    Did that constant VB pout not come back to haunt her when the SG dolls were released, by all accounts the VB sat on the shelf as she or it looked so miserable!

    Whilst you can accredit her with some form of design talent, would she have won designer of the year, would these A list celebs really be wearing a VB dress if she was a no one, No, im sure there are plenty of talented designers out there who cant catch a break as they are respectfully not known!

    VB success is from Spice Girls and more so her marriage to David, wasnt it well documented that even growing up she said she wanted to marry a famous footballer? If she was the astute business woman as suggested she would have been able to forge a career without David or fame such as Anita Roddick who started Bodyshop or Debra Meadan or that other guy on there now Hilary Devay, sorry, i meant "woman"!



  • HighwayStar 25 Apr 2012

    You miss my point, Ive is an industrial designer... He is responsible for the look and feel of apple products not how they work. What I was getting at was a few internal and external touches, nice details for the limited edition 200. Of course highly unlikely he'd work outside of Apple.

  • Skii 25 Apr 2012


    If I hear one more talentless bint who has flouted her tits to the lowest bidding red-top or pouted at the back of a manufactured girl band in a bid to gain fame and fortune described as an 'astute business woman' you will literally see my piss evaporate.


  • Twincam16 25 Apr 2012

    HighwayStar said:
    How about Jonathan Ive, British... In 2010, Fortune named Ive the "world's smartest designer" for his work on Apple products. Would've positioned the 200 limited edition Evoques and truly modern and cutting edge and who doesn't know what Apple products look like....
    True, but you can bet Apple would have insisted on making sure they held the rights to his work, so you wouldn't have ended up with a 'Jonathan Ive' Evoque, you'd have got an 'Apple' Evoque that probably would have financially crippled JLR to make.

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