Ferrari isn't a company to pass up a celebration opportunity lightly, and 70 years as a car company is a pretty significant milestone. So as well as branding each of the
LaFerrari Apertas
with a new '70 Years 1947-2017' logo, the Tailor Made department will also make 350 very special cars next year.
The cars have already been sold- of course - but they're still worth talking about. 70 liveries have been chosen from Ferrari's illustrious history over the past seven decades, with five cars to be made in each livery. Each will be unique too, with the current Ferrari range comprising five models: 488 GTB, 488 Spider, F12, GTC4 Lusso and California T.
At Paris Ferrari previewed five, with details presumably to follow on the remaining liveries. It certainly isn't short of paint schemes to use! It's not just motorsport either; the California T here aims to evoke Steve McQueen's 250 GTL Berlinetta, with the same brown/camel leather colour combination.
The four other cars on the Paris stand are 'The Stirling' (an F12 inspired by Stirling Moss's Tourist Trophy winning 250 GT SWB), 'The Schumacher' (a 488 GTB with the 2003 F1 livery), 'The Green Jewel' (a 488 Spider paying homage to the 365 P2 that twice won the Kyalami Nine Hours) and another 488 Spider taking inspiration from a Pininfarina bodied 1953 375 MM.
And, well, they looked to make a pretty good wallpaper. Some may see it as Ferrari cynically cashing in on its heritage, but when the results look like this you'll hear no complaints from us! We'll take the F12 please...