The Type 72 gets black paintwork with matching gloss black alloys complete with gold rims, and black and gold 'Type 72' livery in various places inside and out.
The Sport Pack is thrown in as standard, bringing black micro fibre ProBax sports seats with gold stitching, Bilstein dampers, a roll hoop, traction control, twin oil coolers and an adjustable front anti-roll bar. Each car also gets a special plate marking its build number.
Just 20 Exige S Type 72s will be sold in the UK, to mark the 20 Grand Prix victories that the F1 car achieved. Each car will set buyers back £36,945 on-the-road, with no delivery date confirmed as yet.
The release of the special edition has been timed to celebrate the return of the Lotus brand to Formula One (even if it's not the Hethel boys themselves), by evoking one of the original Lotus F1's finest hours. Perhaps it hopes that some of the 72 magic will rub off on the new Malaysian team...