Astonishing discussion with my local Rolex dealer.
Discussion
Any steel sports watch , GMT, Sub, Sea Dweller, 3 to 4 yrs waiting list and sign a contract not to sell within a year, also withhold the paperwork to enforce this period.
Daytona is quite frankly a f
king joke.
Rolex are reducing production to increase demand ! lol.
Like I said, quite astonishing from normally sane Laings.
Daytona is quite frankly a f
king joke.Rolex are reducing production to increase demand ! lol.
Like I said, quite astonishing from normally sane Laings.
Brads67 said:
Any steel sports watch , GMT, Sub, Sea Dweller, 3 to 4 yrs waiting list and sign a contract not to sell within a year, also withhold the paperwork to enforce this period.
Daytona is quite frankly a fking joke.
Rolex are reducing production to increase demand ! lol.
Like I said, quite astonishing from normally sane Laings.
Certainly interesting, but how much of it is true?Daytona is quite frankly a f
king joke.Rolex are reducing production to increase demand ! lol.
Like I said, quite astonishing from normally sane Laings.
Lord Marylebone said:
Certainly interesting, but how much of it is true?
The restriction on availability of the entry level products is axwell known strategy of more than just Rolex. And it’s very effective. For me it’s a turn off, but there are plenty of other manufacturers out there whose products appeal and who don’t try to artificially fame their image of exclusivity....
Every single word. I had this discussion tonight.
Unless you are questioning the truth of the dealer, in which case I`m not sure.
I did state that keeping documents and making people sign a contract not to sell was very likely illegal in the UK but they insisted.
The waiting list for sports models (not including the Daytona) seems like utter bullst to me but again they insisted.
Unless you are questioning the truth of the dealer, in which case I`m not sure.
I did state that keeping documents and making people sign a contract not to sell was very likely illegal in the UK but they insisted.
The waiting list for sports models (not including the Daytona) seems like utter bulls
t to me but again they insisted.OMITN said:
The restriction on availability of the entry level products is axwell known strategy of more than just Rolex. And it’s very effective.
For me it’s a turn off, but there are plenty of other manufacturers out there whose products appeal and who don’t try to artificially fame their image of exclusivity....
So why can I buy as many Explorers as I like ? seems bloody mental to me.For me it’s a turn off, but there are plenty of other manufacturers out there whose products appeal and who don’t try to artificially fame their image of exclusivity....
Brads67 said:
Any steel sports watch , GMT, Sub, Sea Dweller, 3 to 4 yrs waiting list and sign a contract not to sell within a year, also withhold the paperwork to enforce this period.
Daytona is quite frankly a fking joke.
Rolex are reducing production to increase demand ! lol.
Like I said, quite astonishing from normally sane Laings.
IMO it is brilliant marketing. Create restricted demand for certain parts of the range. Let the halo effect of improved residuals benefit the whole range. Porsche have used a similar (albeit slightly different) approach with RS products for several years. Daytona is quite frankly a f
king joke.Rolex are reducing production to increase demand ! lol.
Like I said, quite astonishing from normally sane Laings.
God no!
If you have a stainless sports model, then ffs keep it, it won`t go down and this bullst period will only boost it`s value higher.
I bought a 666 sea dweller a few years ago for £4995 (Mk1 Matte dial rarity)
Its now retailing at 12k trading at almost 10k)
Hold on to what you have at the moment IMO
If you have a stainless sports model, then ffs keep it, it won`t go down and this bulls
t period will only boost it`s value higher.I bought a 666 sea dweller a few years ago for £4995 (Mk1 Matte dial rarity)
Its now retailing at 12k trading at almost 10k)
Hold on to what you have at the moment IMO
Edited by Brads67 on Friday 1st June 00:26
stuttgartmetal said:
Wrong time to buy
Right time to sell
I rang someone yesterday about selling some watches, and my ceramic Daytona got a high bid, but my green submariner (black face) and BLNR were lower bids than I thought, not by much but lower than expected. Right time to sell
The Rolex thing has gone a bit odd, papers being kept on steel subs now. Of course you can complain, but then you don't get any more watches.
Wether it stops the flippers, who knows.
Brads67 said:
Every single word. I had this discussion tonight.
Unless you are questioning the truth of the dealer, in which case I`m not sure.
I did state that keeping documents and making people sign a contract not to sell was very likely illegal in the UK but they insisted.
The waiting list for sports models (not including the Daytona) seems like utter bullst to me but again they insisted.
Old news.Unless you are questioning the truth of the dealer, in which case I`m not sure.
I did state that keeping documents and making people sign a contract not to sell was very likely illegal in the UK but they insisted.
The waiting list for sports models (not including the Daytona) seems like utter bulls
t to me but again they insisted.This has been the case for the Arum Group of Rolex AD's (Goldsmiths, Watches of Switzerland and Mappin&Webb and any Arum owed Boutiques) for some months already, and some independent's have adopted it as well.
It's also a policy that is now being seen elsewhere in the world.
if you look on the Rolex specific forums on the net you'll find endless threads on this subject in the past 6-9 months.
Johnnybee said:
Isn't it just the Aurum group doing this? Goldsmiths, Watches of Switzerland etc.
They have definitely adopted it first, but it has been encountered by some customers at other AD's now.It's even being seen in the USA, much to the angst of US Rolex fans......
Doesn't seem to have any effect on grey dealer supply there though, first SS BLRO GMT was seen adverstised on a well-known US Grey dealer this week for well over $20k.........madness!!!
I still fail to see how Rolex will win out of this.
Some are saying it will drive people to buy the more expensive models, but I don't buy that explanation.
I only like like stainless steel 'dive' models. I could happily buy a more expensive model but I don't want to because I don't like them.
(With the exception of the Daytona)
Most guys I know are the same, they simply don't like anything more than the stainless models for reasons of personal taste.
Also, many people can stretch to buying a £6000 watch, but once you start asking them for £10,000-20,000 for the next models and they won't be able to spend that sort of money.
So it's either sell them a stainless steel model or don't sell them anything.
I appreciate there will be some people driven to higher value models by the low supply levels of stainless, but I can't honestly see it being that many?
Some are saying it will drive people to buy the more expensive models, but I don't buy that explanation.
I only like like stainless steel 'dive' models. I could happily buy a more expensive model but I don't want to because I don't like them.
(With the exception of the Daytona)
Most guys I know are the same, they simply don't like anything more than the stainless models for reasons of personal taste.
Also, many people can stretch to buying a £6000 watch, but once you start asking them for £10,000-20,000 for the next models and they won't be able to spend that sort of money.
So it's either sell them a stainless steel model or don't sell them anything.
I appreciate there will be some people driven to higher value models by the low supply levels of stainless, but I can't honestly see it being that many?
Lord Marylebone said:
I still fail to see how Rolex will win out of this.
Some are saying it will drive people to buy the more expensive models, but I don't buy that explanation.
I only like like stainless steel 'dive' models. I could happily buy a more expensive model but I don't want to because I don't like them.
(With the exception of the Daytona)
Most guys I know are the same, they simply don't like anything more than the stainless models for reasons of personal taste.
Also, many people can stretch to buying a £6000 watch, but once you start asking them for £10,000-20,000 for the next models and they won't be able to spend that sort of money.
So it's either sell them a stainless steel model or don't sell them anything.
I appreciate there will be some people driven to higher value models by the low supply levels of stainless, but I can't honestly see it being that many?
Agreed, and that's the view of the vast majority of people that have posted elsewhere on this subject, but clearly Rolex have their own agenda for their own odd reasons, and there's not a lot that can be done, other than what some people are already doing, which is cashing in on the inflated used SS prices and selling up and moving to other brands instead.Some are saying it will drive people to buy the more expensive models, but I don't buy that explanation.
I only like like stainless steel 'dive' models. I could happily buy a more expensive model but I don't want to because I don't like them.
(With the exception of the Daytona)
Most guys I know are the same, they simply don't like anything more than the stainless models for reasons of personal taste.
Also, many people can stretch to buying a £6000 watch, but once you start asking them for £10,000-20,000 for the next models and they won't be able to spend that sort of money.
So it's either sell them a stainless steel model or don't sell them anything.
I appreciate there will be some people driven to higher value models by the low supply levels of stainless, but I can't honestly see it being that many?
aeropilot said:
Lord Marylebone said:
I still fail to see how Rolex will win out of this.
Some are saying it will drive people to buy the more expensive models, but I don't buy that explanation.
I only like like stainless steel 'dive' models. I could happily buy a more expensive model but I don't want to because I don't like them.
(With the exception of the Daytona)
Most guys I know are the same, they simply don't like anything more than the stainless models for reasons of personal taste.
Also, many people can stretch to buying a £6000 watch, but once you start asking them for £10,000-20,000 for the next models and they won't be able to spend that sort of money.
So it's either sell them a stainless steel model or don't sell them anything.
I appreciate there will be some people driven to higher value models by the low supply levels of stainless, but I can't honestly see it being that many?
Agreed, and that's the view of the vast majority of people that have posted elsewhere on this subject, but clearly Rolex have their own agenda for their own odd reasons, and there's not a lot that can be done, other than what some people are already doing, which is cashing in on the inflated used SS prices and selling up and moving to other brands instead.Some are saying it will drive people to buy the more expensive models, but I don't buy that explanation.
I only like like stainless steel 'dive' models. I could happily buy a more expensive model but I don't want to because I don't like them.
(With the exception of the Daytona)
Most guys I know are the same, they simply don't like anything more than the stainless models for reasons of personal taste.
Also, many people can stretch to buying a £6000 watch, but once you start asking them for £10,000-20,000 for the next models and they won't be able to spend that sort of money.
So it's either sell them a stainless steel model or don't sell them anything.
I appreciate there will be some people driven to higher value models by the low supply levels of stainless, but I can't honestly see it being that many?
I refuse to buy a overpriced, grey, or used, and over list. So the end result is not buying one.
As a result i've bought other watches Omega, Breitling, Glycine, Christopher ward, Graham, so who loses not me, Rolex lose a customer.
I might buy a CORUM next or a Bell and Ross. shame as i'd happily own a GMT, or SUB, but wont be held to ransome for one, and 100% refuse to leave papers with a dealer, so that wont happen for me. Its all a bit strange, you'll notice this trend of short supply, and waiting lists is being passed down to TUDOR as well, so I've voted with my feet on that brand as well :-)
Andy
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