BBC2 Who's the Boss?

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hidetheelephants

Original Poster:

24,294 posts

193 months

Tuesday 8th March 2016
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I can't decide whether this is a stupid idea or not, but the Brewdog guy came across as a bit of a tit.

numtumfutunch

4,723 posts

138 months

Tuesday 8th March 2016
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A bit??

The reaction of his staff when he stopped being cool Jim and turned into James the Dictator was telling

JimmyConwayNW

3,064 posts

125 months

Wednesday 9th March 2016
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Uncompromising.

For someone so keen to try and be quirky, different and do things differently he was not much prepared to even give the idea a go was he.

Also what was with the bizarre entrance into the car park in his Golf GTI ? A sort of stamped brake, handbrake turn.


footnote

924 posts

106 months

Wednesday 9th March 2016
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I felt sorry for the young, 'passionate' and painfully naive employees who had to peddle the Brewdog Charter of conventional unconventionalty.

We blow st up. - Been watching Top Gear and other dad telly etc etc

We have beards - might be a novelty in Scotland to have hipsters but I doubt it.

Old men wearing trainers being 'creative' - we have them by the barrowload.

James Watt (the Captain and prize dhead) on his 'pulpit' - top piss-taking by BBC watching James telling staff that they could have opinions on the prospective new employees but only when Captain James gave them to them.

Two things became clear:

James Watt and Brewdog couldn't organise a recruitment process in a brewery.

Dread to think of the enforced Jollity at their piss-ups - when you have to conform to James' view of everything.

Brewdog's plans for a one hour free tv advert on how cool they were backfired spectacularly when it turned out that Captain James Watt is not at all cool and is as dull and money-grabbing as any old-school capitalist.

Nothing like an arse getting properly shafted by a stick of his own making.

Edited by footnote on Wednesday 9th March 08:49

Halmyre

11,191 posts

139 months

Wednesday 9th March 2016
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I've thought for a while now that Brewdog need to give up this image of plucky little independent against the big boys, and its 'wacky' self-promotion.

Still like their Punk IPA though...

MrsMiggins

2,809 posts

235 months

Wednesday 9th March 2016
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I watched the first 5 minutes then turned it off. Think I might give it another go; sounds quite funny.

turbospud

500 posts

238 months

Wednesday 9th March 2016
quotequote all
footnote said:
I felt sorry for the young, 'passionate' and painfully naive employees who had to peddle the Brewdog Charter of conventional unconventionalty.

We blow st up. - Been watching Top Gear and other dad telly etc etc

We have beards - might be a novelty in Scotland to have hipsters but I doubt it.

Old men wearing trainers being 'creative' - we have them by the barrowload.

James Watt (the Captain and prize dhead) on his 'pulpit' - top piss-taking by BBC watching James telling staff that they could have opinions on the prospective new employees but only when Captain James gave them to them.

Two things became clear:

James Watt and Brewdog couldn't organise a recruitment process in a brewery.

Dread to think of the enforced Jollity at their piss-ups - when you have to conform to James' view of everything.

Brewdog's plans for a one hour free tv advert on how cool they were backfired spectacularly when it turned out that Captain James Watt is not at all cool and is as dull and money-grabbing as any old-school capitalist.

Nothing like an arse getting properly shafted by a stick of his own making.

Edited by footnote on Wednesday 9th March 08:49
could not agree more,big dip in sales now comming what a tit

rpguk

4,465 posts

284 months

Wednesday 9th March 2016
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I was in a brewdog once and found their beers overpriced and lacking any subtlety and the pub felt very corporate.

Their marketing really puts my back up too, it seems to be say the word punk enough and it might just wear off.



James came across as a bellend throughout - especially that attempt at a top gearesq entry to the carpark.

Also did they say quite early on in the show that the bald bloke had previously worked in property for Punch?

footnote

924 posts

106 months

Wednesday 9th March 2016
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Yep - my understanding of the candidates was that both chaps had area manager experience and one definitely had brewery/hospitality experience.

The woman was always being set up for a fall I felt but James Watts came across as such a dick when he tried to humiliate all of them in that room where he questioned whether they had any hospitality experience.

Captain Watts' telephone call to the recruitment consultant, designed he thought, to make him look clever and authoritative, simply made him look pathetic and like a pedantic dweeb.

To then accost the three candidates and accuse them of being the cause of the problem, by not having hospitality experience, and then find out they had hospitality experience - what a knob!

His closing comments to the woman candidate when he gave her his bottle of cheap piss - like a big man - he went all snidey and said something like "that's the only intelligent thing you've ever said" - what a pompous prick!

The measure of a 'man' (any human) is how they act when they don't have to be kind, when they're in a position of power and are holding all the cards.

Well that showed me the measure of James Watts and Brewdog - good luck to the hipsters working for that tosser - he'll fk them over quicker than they can say 'you're so judgemental man!'




hidetheelephants

Original Poster:

24,294 posts

193 months

Wednesday 9th March 2016
quotequote all
I wasn't impressed by the fact he decided halfway through that their CVs weren't up to scratch; the bin sift's something you do at the beginning, and that phonecall to the recruitment bloke was just embarrassing.

JustinP1

13,330 posts

230 months

Wednesday 9th March 2016
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The illusion of a 'cult' is that everyone in it is a true believer and it is a community of like minded individuals.

However, the reality is the cult always has a leader who is autocratic, and the followers always know that underneath the illusion of the shared belief system it's subject to change.

footnote

924 posts

106 months

Wednesday 9th March 2016
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http://www.thedrum.com/news/2016/03/09/brewdog-bos...

Brewdog's James Watt on the spin again - he's not an ahole - no - everyone else just conspired to make him look like an ahole.

Hubris.


Lynchie999

3,422 posts

153 months

Wednesday 9th March 2016
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ahh... I'm so glad I wasn't the only one that thought the "Boss" was a bit of a tw@ then...

... it made me laugh how he started off being all edgy with their interview technique.. then realised the candidates weren't quite what he expected... perhaps if he asked them some relevant questions and stopped being an arrogant so and so he might have learnt something about them!

mad

"Craft Beer" yeh right.... haha...

hidetheelephants

Original Poster:

24,294 posts

193 months

Wednesday 9th March 2016
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My gut instinct answer to the 747 full of jelly beans was 'train an army of ants to offload them'; maybe I'm as much of a throbber as he is. scratchchinhehe

footnote

924 posts

106 months

Wednesday 9th March 2016
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When he asked that question of the woman - I think I suffered from her reaction - in that I couldn't understand his broad accent.

Also, is 747 said in isolation/without qualification or additional description, going to instantly conjure up an image of a jumbo jet to a woman of a certain age? I just think she couldn't initially interpret the question at all.

Still, he's the boss - not his problem if people can't understand him - that's their problem.

They all had a lucky escape.

When they started down the alternative job description route - I was sure Captain James was going to offer them jobs as cleaners or warehouse operatives - something where the company's brand image wouldn't be affected - cool!


rpguk

4,465 posts

284 months

Wednesday 9th March 2016
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I did a quick google on the 747 load of jelly beans question and it turns out it's not even original. It's all over the internet and really shows him as a David Brent type.

footnote

924 posts

106 months

Wednesday 9th March 2016
quotequote all
I suppose it all goes to show that being a great success doesn't preclude you from being a knob.

We laugh at Captain James Watt now but he could be the next Donald Trump.

hidetheelephants

Original Poster:

24,294 posts

193 months

Wednesday 9th March 2016
quotequote all
JimmyConwayNW said:
Also what was with the bizarre entrance into the car park in his Golf GTI ? A sort of stamped brake, handbrake turn.
It's unclear, although an inability to control a motor vehicle is topping the list. I've seen better in a Maccy D carpark.

Joratk

432 posts

110 months

Wednesday 9th March 2016
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I think the hipster/too cool for school vibe is cringey and comedic, however, I actually borderline like James. I think the business is his baby, and when the TV show is all wrapped up he potentially could have been stuck with someone that he didn't feel suited the role/his business, which just isn't worth it for the sake of good TV. So fair play to him for stepping in, yes he throttled the opinions his staff had on the matter, but that's his job afterall, is it not?

I think both Andy and Rus are very nice and capable blokes and will do very well. I think Lucy shouldn't have been on the show as you was verging on stupid and had no real people or information processing skills from what I saw. The fact that she had been selected as one of the candidates clearly got to her head and gave her a heightened sense of self-worth, when in reality she would probably do a mediocre job managing a McDonalds (again, from what I saw in the documentary). I think this was all perfectly summed up by her inability to give an answer to the 747 Jellybean question, and also when she brought it up again in her final meeting she just came across as very dull minded. I had a chuckle at James saying "that's the only sensible thing you've said all day" in regards to the beer comment, as I think he was absolutely spot on.

DSLiverpool

14,741 posts

202 months

Wednesday 9th March 2016
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Conventional unconventionality is Jims mantra, maybe not originally but the upscale of the business has tempered his wackiness.
Note they took in 3 heavy hitting directors this year so now 8 inc the CEO, I guess he is in love with the cash now and the original small plucky go getters is history.