Automotive Vloggers (Vol. 5)

Author
Discussion

Sweet Fantastic

51 posts

13 months

Friday 24th March 2023
quotequote all
SteveStrange said:
There is a massive one in each video, just not in the name. hehe
Careful, you’ll upset the Schmug sycophants on ‘ere……!!

SteveStrange

3,752 posts

212 months

Friday 24th March 2023
quotequote all
Sweet Fantastic said:
SteveStrange said:
There is a massive one in each video, just not in the name. hehe
Careful, you’ll upset the Schmug sycophants on ‘ere……!!
I don't really think he is, a little irritating maybe, but I was just playing.

pquinn

7,167 posts

45 months

Friday 24th March 2023
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ThomW said:
But he clearly couldn’t keep buying all the cars he’s doing if he wasn’t making serious money somewhere.

** Looks back at the glorious history of people seen on PH with big toy collections and no obvious/known means of income to support them. **


Usually even with YouTube types the processes of paying for it all are fairly easy to spot, so people don't fall back onto speculating 'it must come from somewhere'.

wpa1975

8,600 posts

113 months

Friday 24th March 2023
quotequote all
ThomW said:
I can’t see the Shmuseum channel going much longer though, paying the least charismatic man alive (on camera, never met him) to shuffle cars around with a full time videographer surely can’t last.
By all accounts he has a team of 10 people behind the scenes not just the chuckle brothers but I agree he is awful on camera.

honda_exige

5,980 posts

205 months

Friday 24th March 2023
quotequote all
pquinn said:
ThomW said:
But he clearly couldn’t keep buying all the cars he’s doing if he wasn’t making serious money somewhere.

** Looks back at the glorious history of people seen on PH with big toy collections and no obvious/known means of income to support them. **


Usually even with YouTube types the processes of paying for it all are fairly easy to spot, so people don't fall back onto speculating 'it must come from somewhere'.
I think the intrigue is he's generally pretty open about everything but as time goes on its relatively apparent that YT revenue doesn't even come close to funding it - the YT income would barely cover the 2 Shed employees, leasing the shed + insuring the cars.

There's barely any channel sponsorship and 'merch' I would guess to be tiny.

He's on the road 24/7 for YT so time to physically manage a profitable business is in short supply so either he's got something that generates massive amounts of passive income (in which case well done) or.... who knows.

I'm slowly coming to the conclusion that YT is pretty much a hobby for him at this point and a way to immerse yourself 24/7 in cars, which tbf is what a majority of us would want in all likely hood.

If it was a 'traditional' side business people would find the details on companies house within 5min

How much revenue would someone need to support the essentially 365 day per year travel, hotels and massive fleet of cars? £1mil+?

thecremeegg

1,952 posts

202 months

Friday 24th March 2023
quotequote all
wpa1975 said:
By all accounts he has a team of 10 people behind the scenes not just the chuckle brothers but I agree he is awful on camera.
Haha Chuckle brothers! I agree, both the Shmuseum guys have as much on-screen flair as a damp sponge.

Sweet Fantastic

51 posts

13 months

Friday 24th March 2023
quotequote all
thecremeegg said:
Haha Chuckle brothers! I agree, both the Shmuseum guys have as much on-screen flair as a damp sponge.
Got the impression the Chuckle Brothers are chummy chums from Schmugs school……

wpa1975

8,600 posts

113 months

Friday 24th March 2023
quotequote all
honda_exige said:
I think the intrigue is he's generally pretty open about everything but as time goes on its relatively apparent that YT revenue doesn't even come close to funding it - the YT income would barely cover the 2 Shed employees, leasing the shed + insuring the cars.

There's barely any channel sponsorship and 'merch' I would guess to be tiny.

He's on the road 24/7 for YT so time to physically manage a profitable business is in short supply so either he's got something that generates massive amounts of passive income (in which case well done) or.... who knows.

I'm slowly coming to the conclusion that YT is pretty much a hobby for him at this point and a way to immerse yourself 24/7 in cars, which tbf is what a majority of us would want in all likely hood.

If it was a 'traditional' side business people would find the details on companies house within 5min

How much revenue would someone need to support the essentially 365 day per year travel, hotels and massive fleet of cars? £1mil+?
Answer is lots, hence why I never understand how he does it

Raccaccoonie

2,797 posts

18 months

Friday 24th March 2023
quotequote all
wpa1975 said:
Answer is lots, hence why I never understand how he does it
Vanity projects.

There are loads of wealthy owners who wouldn't dream of plastering their face over all media. Just egocentrics, but some wealthy people do it for the love, to allow others to see and experience cars that are hidden away, like J Leno . It is about the objects not themselves.

I notice George Bamford has a watch channel, seems a decent bloke. No smugness there



Edited by Raccaccoonie on Friday 24th March 12:57

anonymous-user

53 months

Friday 24th March 2023
quotequote all
wpa1975 said:
ThomW said:
I can’t see the Shmuseum channel going much longer though, paying the least charismatic man alive (on camera, never met him) to shuffle cars around with a full time videographer surely can’t last.
By all accounts he has a team of 10 people behind the scenes not just the chuckle brothers but I agree he is awful on camera.
Agreed, I am amazed at how big his channel is considering he is awkward and has zero charisma on camera.


LARK F1 GTR

3,186 posts

145 months

Friday 24th March 2023
quotequote all
jamesth32 said:
ThomW said:
I saw that Archie Hamilton had moved his ABT RS3-R on already. What a surprise - in fact I wonder if he ever even paid for the conversion and it wasn’t just funded by Richter Sport as their demo car.

Now he’s getting a new RS6 Performance in a few weeks, with some supporting bks about it being the last ICE RS6, limited run (no it isn’t), special car etc. Which I’m sure he’ll keep for about a month.

But oh no, it’s also going to become an ABT RS6-R, so once again this is most likely a load of ste and it’s Richter’s car.

He’s still got the X5M which I’m sure will go when that arrives, and ‘one of the first new M2’s in the UK’ coming too. Which once again, is black/black/black. How incredibly dull.
He still makes videos? I was once at a car meet and he said basically anything over 5 years old is a bag of st his words considering his family come from a racing heritage background with the collection they have he came across as a right knob
I remember AH going to a dealers to drive the cheapest Huracan in the UK, he was saying about putting 10% down and financing the rest, basically at £1400 a month. To me that doesn't mean we should all go out and do it.

The video was basically an advert for that dealership (an independent, not Lamborghini themselves)

I don't watch him anymore.

LARK F1 GTR

3,186 posts

145 months

Friday 24th March 2023
quotequote all
thecremeegg said:
wpa1975 said:
By all accounts he has a team of 10 people behind the scenes not just the chuckle brothers but I agree he is awful on camera.
Haha Chuckle brothers! I agree, both the Shmuseum guys have as much on-screen flair as a damp sponge.
Lol!!! I think the same. I don't bother with anything to do with him or them anymore.

Motoring12345

615 posts

49 months

Friday 24th March 2023
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I honestly can't see Shmee lasting too long. I'd imagine most of audience has matured and moved on from the weird man child character he does.

Bas Jaski

434 posts

192 months

Friday 24th March 2023
quotequote all
Not really a fan of Shmee, only watch something when it really peaks my interest (i.e. the yellow F50/Enzo drives or visiting certain car collections).

His earlier finances have been done to death now, but it certainly isn't beyond the scope of reason that he's made some good financial decisions/investment with his earlier youtube success that really paid off and the youtube income is just a side income these days, + I'm sure a nice tax write off (and since your face is already plastered all over the internet..why wouldn't he?)

InformationSuperHighway

5,949 posts

183 months

Friday 24th March 2023
quotequote all
Maybe it's all been a long play with Tim.

Family money (Menswear, Biscuits etc.) finally kicking in?

Create the impression of building a channel from scratch, but it's never made money (All a tax write off etc..).

Either way, the channel is in decline yet the costs are higher than ever and growing.

Frimley111R

15,537 posts

233 months

Friday 24th March 2023
quotequote all
Motoring12345 said:
I honestly can't see Shmee lasting too long. I'd imagine most of audience has matured and moved on from the weird man child character he does.
As it isn't his income stream and just a vanity project he can keep going for as long as he wants. The YT audience is massive. I think any decline is as much down to vloggers running out of content. When you've bought a cheap Ferrari or the latest Lambo, drag raced a McLaren, taken a Merc to the Ring etc. the new content becomes more of the same. New cars are going to be electric mostly and it remains to be seen how much interest/excitement they can bring too.

Doofus

25,732 posts

172 months

Friday 24th March 2023
quotequote all
While we're on Automotive vloggers, what's with The Car Guys? Are they a couple? They come from different parts of the country and have very different back stories, so how come they have a channel together?

_dobbo_

14,321 posts

247 months

Friday 24th March 2023
quotequote all
InformationSuperHighway said:
Maybe it's all been a long play with Tim.

Family money (Menswear, Biscuits etc.) finally kicking in?

Create the impression of building a channel from scratch, but it's never made money (All a tax write off etc..).

Either way, the channel is in decline yet the costs are higher than ever and growing.
Is there a Burton brand that Tim hasn't been associated with? Timber Merchants maybe?

Mezzanine

9,148 posts

218 months

Friday 24th March 2023
quotequote all
Raccaccoonie said:
…I notice George Bamford has a watch channel, seems a decent bloke. No smugness there
Christ, are you joking?!


nick1871

369 posts

111 months

Friday 24th March 2023
quotequote all
ThomW said:
I saw that Archie Hamilton had moved his ABT RS3-R on already. What a surprise - in fact I wonder if he ever even paid for the conversion and it wasn’t just funded by Richter Sport as their demo car.

Now he’s getting a new RS6 Performance in a few weeks, with some supporting bks about it being the last ICE RS6, limited run (no it isn’t), special car etc. Which I’m sure he’ll keep for about a month.

But oh no, it’s also going to become an ABT RS6-R, so once again this is most likely a load of ste and it’s Richter’s car.

He’s still got the X5M which I’m sure will go when that arrives, and ‘one of the first new M2’s in the UK’ coming too. Which once again, is black/black/black. How incredibly dull.
Why did you watch something you don’t like?