Demand/Surge pricing coming to supermarkets soon

Demand/Surge pricing coming to supermarkets soon

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Discussion

hornetrider

Original Poster:

63,161 posts

205 months

Saturday 24th June 2017
quotequote all
Seriously. fk off.

http://www.telegraph.co.uk/news/2017/06/24/exclusi...

Want a sandwich at lunchtime? 3 quid. Buy it two hours earlier? 2 quid.

Want petrol during rush hour or on a bank holiday? 125p a litre. During the afternoon? Call it 115p.

Oh look the sun is out. That Solero which was £1.50 an hour ago is now £2.50. That bottle of Evian has just gone up from 80p to £1.20.

SERIOUSLY. fk OFF. S.

sidicks

25,218 posts

221 months

Saturday 24th June 2017
quotequote all
hornetrider said:
Seriously. fk off.

http://www.telegraph.co.uk/news/2017/06/24/exclusi...

Want a sandwich at lunchtime? 3 quid. Buy it two hours earlier? 2 quid.

Want petrol during rush hour or on a bank holiday? 125p a litre. During the afternoon? Call it 115p.

Oh look the sun is out. That Solero which was £1.50 an hour ago is now £2.50. That bottle of Evian has just gone up from 80p to £1.20.

SERIOUSLY. fk OFF. S.
Wasn't there a pub that did something similar - unpopular beer got cheaper etc?!

ian in lancs

3,772 posts

198 months

Saturday 24th June 2017
quotequote all
what if the price displayed changes between taking the item off the shelf and passing through the checkout?

Turn7

23,590 posts

221 months

Saturday 24th June 2017
quotequote all
Article said:
A Tesco spokesman said: “We are always looking at ways to improve the shopping experience forcompletely shaft our customers and are currently trialling electronic shelf edge labels in one of our stores.

Jonesy23

4,650 posts

136 months

Saturday 24th June 2017
quotequote all
Petrol prices shifting is common in other parts of Europe.

Electronic shelf pricing is more to do with reducing overhead from maintaining the labels and to make sure the shelf is consistent with the sales systems. Suppliers aren't going to support dynamic pricing on products, it takes enough effort just sorting out the prices and offers as is.


PositronicRay

27,000 posts

183 months

Saturday 24th June 2017
quotequote all
Turn7 said:
Article said:
A Tesco spokesman said: “We are always looking at ways to improve the shopping experience forcompletely shaft our customers and are currently trialling electronic shelf edge labels in one of our stores.
I'm not sure I see a problem, getting a discount is fine. I've been known to take advantage of happy hour, lunchtime specials in restaurants, cheap flights, off peak rail travel, what's different?

FourWheelDrift

88,483 posts

284 months

Saturday 24th June 2017
quotequote all
ian in lancs said:
what if the price displayed changes between taking the item off the shelf and passing through the checkout?
They get their pricing wrong anyway enough times, different at the till compared to the shelf so I can see this going very wrong very easily.

ian in lancs

3,772 posts

198 months

Saturday 24th June 2017
quotequote all
why would Tesco sell sarnies for £2 when if they wait an hour they can sell for £3 then those that aren't sold discount to £2 ?

Wiccan of Darkness

1,839 posts

83 months

Saturday 24th June 2017
quotequote all
Tesco would be bonkers to do this, the st storm I created over the milk-gate fiasco was apocalyptic. Milk-gate was an offer, any 2 mix and match £3 (4 pints was £1.54, 6 pinters more) but I bought 2 pints for me and a single one for someone else who only wanted 1 pint. Charged £3 under the offer. Should have been £1.30 or so. Raised hell.

I stopped shopping at Tesco when I saw an offer for mixed seafood - £3 each or 3 for £10.

Kermit power

28,640 posts

213 months

Saturday 24th June 2017
quotequote all
Personally, I think it's a great idea, as the chances are most of the impact of this will be to bring prices down if you get smart about when you shop, rather than putting them up.

Yes, you might pay £3 for a sandwich at lunchtime and £2 for it at 11:00, but I suspect that at the moment, you'd be paying £3 for it at 11:00 as well. If shops can spread their customer load out more across the day, it works out better for them, as they're not paying more staff than they need for a couple of hours either side of the lunchtime rush just to make sure they're sufficiently staffed for said rush.

Where I could see prices increasing is if/when they get round to linking the pricing not only to time of day, but also to real time stock levels. That way, if something is starting to run low, they can do real time supply and demand based pricing, which increases the chance you'll get what you need if you're willing to pay a bit extra for it, but still have the option to walk away if you don't want to pay the increased price.

As for petrol pricing, if it's 5p a litre to fill up, let's say, at 23:00 Sunday-Thursday, then great! I'll avoid the peak price and just fill up when it's cheaper. smile

lord summerisle

8,138 posts

225 months

Saturday 24th June 2017
quotequote all
sidicks said:
Wasn't there a pub that did something similar - unpopular beer got cheaper etc?!
the Berlin Republic does this with the beer prices after 6. the price varies by 10-90 cent over the evening.
http://www.die-berliner-republik.de/en/

there is also the stockmarket crash every evening when they knock about 50-60cent off the price.

hornetrider

Original Poster:

63,161 posts

205 months

Saturday 24th June 2017
quotequote all
Kermit power said:
Personally, I think it's a great idea, as the chances are most of the impact of this will be to bring prices down...
roflroflrofl

Yes! Because the corporations running supermarkets want to make less money! They are very charitable and the implementation of this technology at great cost is to reduce prices for the consumer! All hail the benevolent corporate overlords!

roflroflrofl

MarkRSi

5,782 posts

218 months

Saturday 24th June 2017
quotequote all
ian in lancs said:
what if the price displayed changes between taking the item off the shelf and passing through the checkout?
That's probably why some Tesco stores have been testing out scan as you shop systems, which at present seems a bit pointless compared with the normal/self service checkouts.

mondeoman

11,430 posts

266 months

Saturday 24th June 2017
quotequote all
Prepare to get butt fked.

Dindoit

1,645 posts

94 months

Saturday 24th June 2017
quotequote all
Wiccan of Darkness said:
I stopped shopping at Tesco when I saw an offer for mixed seafood - £3 each or 3 for £10.
You showed them

snotrag

14,456 posts

211 months

Saturday 24th June 2017
quotequote all
lord summerisle said:
sidicks said:
Wasn't there a pub that did something similar - unpopular beer got cheaper etc?!
the Berlin Republic does this with the beer prices after 6. the price varies by 10-90 cent over the evening.
http://www.die-berliner-republik.de/en/

there is also the stockmarket crash every evening when they knock about 50-60cent off the price.
Sheffield Hallam student union were doing this tent years ago. It was... Messy!

Matt..

3,594 posts

189 months

Saturday 24th June 2017
quotequote all
This sounds like a great way to get people to not use normal supermarkets and to go online. Ocado would do well from this.

CoolHands

18,604 posts

195 months

Saturday 24th June 2017
quotequote all
They want to gradually mix & mix & mix all the prices so in the end the customer has no baseline for what is good value. IMO it's one reason all the supermarkets introduced all these stty 3 for 2 offers etc that are constantly changing. Should a bottle of 'Flash' bathroom cleaner be £1.50 or £1.99? fked if know, and neither will you be able to know, and compare, in the future either.

PurpleMoonlight

22,362 posts

157 months

Sunday 25th June 2017
quotequote all
hornetrider said:
Seriously. fk off.

http://www.telegraph.co.uk/news/2017/06/24/exclusi...

Want a sandwich at lunchtime? 3 quid. Buy it two hours earlier? 2 quid.

Want petrol during rush hour or on a bank holiday? 125p a litre. During the afternoon? Call it 115p.

Oh look the sun is out. That Solero which was £1.50 an hour ago is now £2.50. That bottle of Evian has just gone up from 80p to £1.20.

SERIOUSLY. fk OFF. S.
Otherwise known as profiteering.

PurpleMoonlight

22,362 posts

157 months

Sunday 25th June 2017
quotequote all
ian in lancs said:
what if the price displayed changes between taking the item off the shelf and passing through the checkout?
That in itself is not unlawful, look up 'invitation to treat'.