RE: Bloodhound SSC project enters administration

RE: Bloodhound SSC project enters administration

Monday 15th October 2018

Bloodhound SSC project enters administration

Land speed record attempt stalls as money, rather than ability, runs out



Breaking a land speed record is never a straightforward endeavour, but the difficulty extends far beyond the challenge of engineering a vehicle capable of such immense speeds. Following its successful 200mph run at Newquay Airport last year, news that a planned 500mph run on Bloodhound's Hakskeen Pan drag strip had been pushed back to 2019 didn't necessarily look like a harbinger of things to come. Now, though, it seems that it is the financial side of the British record attempt that is proving problematic, rather than the physical one.

It is believed that for the Bloodhound SSC to hit that 500mph speed in South Africa would cost the team in the region of £5 million. To reach 800mph requires £15 million and, to succeed in its goal of breaking the 1,000mph barrier, a total of £25 million is needed. Needless to say, these sums are far more than the team currently has available, and beyond the reach of even the most well intentioned of crowdfunding campaigns.

They needn't, however, be so overwhelming to investors when viewed in context. As Andrew Sheridan, Partner at administrator FRP Advisory puts it, "the £25m Bloodhound requires to break the land speed record is a fraction of the cost of, for example, finishing last in an F1 season, or running an America's Cup team. This is an opportunity for the right investor to leave a lasting legacy."


Despite its current predicament, the Bloodhound team remains positive about its future. "We wouldn't choose to be in this position," one insider told Autocar, "but we're greatly encouraged by the behaviour of the administrator. They recognise that we're unique, and that we've already built a great deal of global exposure. They say they wouldn't take us on if they weren't confident of a good outcome. The dream scenario is that we'll be in this state for a month or six weeks, then money will flow again and we can get back into action. We're ready to go."

Should investment be found, the team, lead by former land-speed record holder Richard Noble, would need around 10 months to ready itself for its first South African runs. Currently just 5 members strong, around three times that number would be required for the 500mph attempt, with closer to 40 people needed to break the 1,000mph barrier.

Luckily, Sheridan seems confident, describing Bloodhound as, "a truly groundbreaking project that has built a global audience and helped inspire a new generation of STEM talent in the UK" he added, "we are already in discussion with a number of potential investors and would encourage any other interested party to contact us without delay." Fingers crossed that a solution can be found, it'd be an awful shame never to see the Bloodhound take its shot at the record books.

Author
Discussion

matbat

Original Poster:

772 posts

245 months

Monday 15th October 2018
quotequote all
I really hope this can be saved.

Would be fantastic to see it achieve its target speed.

SydneyBridge

8,587 posts

158 months

Monday 15th October 2018
quotequote all
agree, hope they can get the money from lots of people or one company/person

would be amazing for them and for the country to break the record- assuming they can obviously...

Chuck328

1,581 posts

167 months

Monday 15th October 2018
quotequote all
Really hope this can be saved. They have come so far.

Surely some multi millionaire philanthropist petrol head can help out?

Macboy

739 posts

205 months

Monday 15th October 2018
quotequote all
It does seem surprising that the project could simply stop so close to (and yet so far away from) it's goal despite the backing of some pretty serious sponsors. Were they just hoping they'd uncover a huge pile of cash underneath desert when they got to South Africa? Have they miscalculated the development and the amount they've received in sponsorship is nowhere near enough? It seems that despite the public engagement activities this hasn't been managed well - the recent America's Cup challengers haven't been wound up before the boat races. I wonder why this project has proven to be so different?

sdiggle

182 posts

90 months

Monday 15th October 2018
quotequote all
My son's name is on the tail..somewhere.

Anyone have a spare £25m? Such a shame is this doesn't happen. 1000 mph probably wouldn't be beaten in my lifetime.

selym

9,544 posts

171 months

Monday 15th October 2018
quotequote all
It'd look good in Virgin livery Mr Branson.

UnluckyTimmeh

3,452 posts

213 months

Monday 15th October 2018
quotequote all
Or in a redbull colour scheme.

Unless Mr Musk wants to get involved? Land X maybe?

great_kahn

83 posts

86 months

Monday 15th October 2018
quotequote all
I will front them the cash, but I want to be the one driving it, and I want to keep the wreckage.

paulyv

1,020 posts

123 months

Monday 15th October 2018
quotequote all
The owners claim they are looking for £25m in 'investment'. Forgive my lack of insight but is this a very broad use of the term, or is there a genuine investment opportunity regards this? On the face of it 'donation' seemed a more realistic term to use.

selym

9,544 posts

171 months

Monday 15th October 2018
quotequote all
UnluckyTimmeh said:
Or in a redbull colour scheme.

Unless Mr Musk wants to get involved? Land X maybe?
He’ll just call the pilot a paedo.

Cold

15,244 posts

90 months

Monday 15th October 2018
quotequote all
paulyv said:
The owners claim they are looking for £25m in 'investment'. Forgive my lack of insight but is this a very broad use of the term, or is there a genuine investment opportunity regards this? On the face of it 'donation' seemed a more realistic term to use.
The investment would be having "Your Name Here" being displayed worldwide if/when it does the 1000mph run and being associated with the project for some time.

paulyv

1,020 posts

123 months

Monday 15th October 2018
quotequote all
Cold said:
The investment would be having "Your Name Here" being displayed worldwide if/when it does the 1000mph run and being associated with the project for some time.
So time for the accountants to compare 25m spent here as opposed to 25m spent in something like football. I suspect that despite the amazing technology and grit displayed here it is viewed as something of a niche venture, amazingly. Fingers truly crossed as part of me was considering heading out and watching this if the opportunity arose.

daddy cool

4,001 posts

229 months

Monday 15th October 2018
quotequote all
Cold said:
paulyv said:
The owners claim they are looking for £25m in 'investment'. Forgive my lack of insight but is this a very broad use of the term, or is there a genuine investment opportunity regards this? On the face of it 'donation' seemed a more realistic term to use.
The investment would be having "Your Name Here" being displayed worldwide if/when it does the 1000mph run and being associated with the project for some time.
For 25M I wouldn't just want my name on the thing - i'd actually want the whole vehicle & project renamed from "Bloodhound SSC" to "Daddy Cool's Feckin Amazing 1000mph Ultra Dildo".


CaptainRAVE

360 posts

112 months

Monday 15th October 2018
quotequote all
A real shame, but a lot of money for something that will be obsolete and beaten before too long.

Cold

15,244 posts

90 months

Monday 15th October 2018
quotequote all
daddy cool said:
For 25M I wouldn't just want my name on the thing - i'd actually want the whole vehicle & project renamed from "Bloodhound SSC" to "Daddy Cool's Feckin Amazing 1000mph Ultra Dildo".
I suspect that would be feasible at the moment. Get your chequebook out. thumbup

CharlesA

70 posts

74 months

Monday 15th October 2018
quotequote all
How many readers does Pistonheads have? I googled and found that in 2009 there were 2.5m unique subscribers, so presumably there are more now. On that basis, that is a tenner a head to fund it to 1,000mph.

I don't have the time to coordinate, so I am going to abdicate responsibility, but rather than moan about it, why not solve it? I'd be more than happy to contribute a financial equivalent of a tank of fuel (£80 as of last night) - how about it?

Neonblau

875 posts

133 months

Monday 15th October 2018
quotequote all
paulyv said:
So time for the accountants to compare 25m spent here as opposed to 25m spent in something like football. I suspect that despite the amazing technology and grit displayed here it is viewed as something of a niche venture, amazingly. Fingers truly crossed as part of me was considering heading out and watching this if the opportunity arose.
Agreed - I doubt many organisations would ever see their £25m back let alone any return. In football - Juventus bought Ronaldo for close on £100m and sold over 500,000 Ronaldo shirts at €105 a pop in 24 hours. That's an extreme example but that's the market they would be in for corporates with deep pockets. I can't see many Bloodhound SSC shirts or other tat shifting.

Outside a small special interest group of people who really cares, and how many of them would put up any cash?

michaelw3628

198 posts

206 months

Monday 15th October 2018
quotequote all
This surely something red bull or virgin would stick their name to. Small change in the great scheme of things too.

Let’s hope it gets what it needs.

sumpoil

431 posts

164 months

Monday 15th October 2018
quotequote all
I really hope they manage to turn things around.

Surely there is a multi-billion pound British company willing to fund this?

If I had a billion-pound company, I'd fund stuff like this without hesitation. However, that could be WHY I don't have a billion-pound company! biggrin

flyinglotus

75 posts

139 months

Monday 15th October 2018
quotequote all
where is lord hesketh when you need him! laugh