Car servicing from Shell, tell us what you think.
Discussion
Northern Ireland not included. How predictable.
There's www.maindealerdiscount.com for BMWs, which does actually work in some respects (albeit not in NI yet).
There's www.maindealerdiscount.com for BMWs, which does actually work in some respects (albeit not in NI yet).
Absolutely friggin pointless - what makes Shell think users here wouldn't know where to get their car serviced, if that's what they wanted.
And anyone else will go to a main dealer, local garage or look on yell.com or similar.
From a marketing perspective, Shell have managed to look stupid on a hugely popular car site - nice one.
And anyone else will go to a main dealer, local garage or look on yell.com or similar.
From a marketing perspective, Shell have managed to look stupid on a hugely popular car site - nice one.
sulli said:
Absolutely friggin pointless - what makes Shell think users here wouldn't know where to get their car serviced, if that's what they wanted.
And anyone else will go to a main dealer, local garage or look on yell.com or similar.
From a marketing perspective, Shell have managed to look stupid on a hugely popular car site - nice one.
I suspect that PH'ers are not the core audience Shell are aiming at with this, but they don't know where else to go to find a bunch of people who are motorists. Advertising in a petrol station / motorway services / somewhere else never occurred to them. And anyone else will go to a main dealer, local garage or look on yell.com or similar.
From a marketing perspective, Shell have managed to look stupid on a hugely popular car site - nice one.
Papa Hotel said:
Haymarket, how much did you get bunged for this nonsense?
I guess the positive spin is that whatever they pay helps keep PH free for us lot. It does look like a spectacularly crap market offering though. And I'm not at all sure it reflects well on Haymarket for them to accept such advertising revenues. Oli.
Shell said:
Sorry, there are no AUDI dealerships participating in the Shell Car Servicing Network nearby
In fairness, I can understand that such a niche car manufacturer wouldn't be supported in the sparsely populated county of Surrey So what does this offer that a quick Google, a copy of the phone book, or asking a friend couldn't achieve? Who's paying for the pleasure - the customer via over priced quotes (if so more fool them) or the garages that sign up (and if so will corners be cut to make up for the loss of income going to Shell in commission).
Sorry, not a fan of these types of middle men services, I'm out.
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