RE: Ferrari FF: Review

Author
Discussion

Digger

14,641 posts

191 months

Sunday 8th March 2015
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kambites said:
Digger said:
HELE - High Emotion Low Emission £960


You what?!
That's probably Ferrari speak for stop-start. hehe
If the two E's had been accidentally swapped I'd have more sympathy! And understanding smile

leglessAlex

5,434 posts

141 months

Sunday 8th March 2015
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Those options! You've gotta hand it to them, Ferrari knows how to make money.

I really don't like the look of the FF in red or any bright colour really. The darker colours really suit these like dark grey or dark blue.

Hubris

156 posts

137 months

Sunday 8th March 2015
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a 1/3 of a million for a FIAT breadvan?

Well, I guess you know what they say about fools and their money...

PGNCerbera

2,930 posts

166 months

Sunday 8th March 2015
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Jesus. Over £300k

THREE HUNDRED THOUSAND.

Mad.

Krikkit

26,514 posts

181 months

Sunday 8th March 2015
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GroundEffect said:
McWigglebum4th said:
£990 for some stickers rofl
They're enamel and need the wings modified with recesses for them. Can't be cheap on any car!
Quite, not just a set of stickers!

The options are madness though, the coloured stitching options and brake caliper paints are the bits that make me laugh the most. £350 to use some different-coloured thread when they stitch the seats, £864 to paint the calipers red rather than silver.

kaiowas

70 posts

276 months

Sunday 8th March 2015
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mrclav said:
Regardless of the cost of the options, which anyone who can afford a FF will not care about (just whether they actually want them or not), this car is still something I greatly aspire to own; it turns heads, goes like very little else and sounds lovely. The fact it can seat four and has a decent sized boot bringing real practicality to the package is only icing on a very tasty cake as far as I'm concerned.

I will have one in the next couple years.
It's getting to a point where it's going beyond whether or not a customer can spare the cash though. I don't like to be taken for a mug and if I could afford a brand new Ferrari I still wouldn't like to be taken for a mug. Pricing like that would make me question whether I wanted to buy a product from a company that is prepared to take the piss out its customers so openly.

Burwood

18,709 posts

246 months

Sunday 8th March 2015
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kaiowas said:
mrclav said:
Regardless of the cost of the options, which anyone who can afford a FF will not care about (just whether they actually want them or not), this car is still something I greatly aspire to own; it turns heads, goes like very little else and sounds lovely. The fact it can seat four and has a decent sized boot bringing real practicality to the package is only icing on a very tasty cake as far as I'm concerned.

I will have one in the next couple years.
It's getting to a point where it's going beyond whether or not a customer can spare the cash though. I don't like to be taken for a mug and if I could afford a brand new Ferrari I still wouldn't like to be taken for a mug. Pricing like that would make me question whether I wanted to buy a product from a company that is prepared to take the piss out its customers so openly.

But you then get to tell everyone how much you spent on paint etc. Rolls Royce have much higher option costs. 150k over list is not hard on a phantom

wolves_wanderer

12,373 posts

237 months

Sunday 8th March 2015
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Still my favourite Ferrari

Gecko1978

9,680 posts

157 months

Sunday 8th March 2015
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At 300K I assumed it was a new model not lots of options but I am sure on PH it has been reported in the past more than 50% of Ferrari buyers from new spec over 100k of options. I suspect if your dropping 200k on a car you can in 50% of cases affrod 300k so you spend just that to make your car just aas you want it (though I do wonder if most buyers tick the same box's etc meaning Ferrari could just sell the cars in that spec at first like most car makers BMW 320D or £") M sport etc).

Also I know f all about paint but can red really be worth 20k also if you buy a new FF and want the wing sheilds I am guessing then they make the wings they press that shape in pre paint so its hardly recessing them more pressing the steel / aluminum / carbon etc in a slightly different way so no major work at all bit like the delete badge option again on most BMWs lol.

Cheib

23,215 posts

175 months

Sunday 8th March 2015
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I've done a fair bit of reading about these....owners absolutely love them. I quite like the looks but then I also love the BMW breadvan. 4 seat Ferrari's do nothing but lose money but these in the right spec seem to sell quickly...I'd love one in a couple of years time of things work out.

Schnellmann

1,893 posts

204 months

Monday 9th March 2015
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Gecko1978 said:
At 300K I assumed it was a new model not lots of options but I am sure on PH it has been reported in the past more than 50% of Ferrari buyers from new spec over 100k of options. I suspect if your dropping 200k on a car you can in 50% of cases affrod 300k so you spend just that to make your car just aas you want it (though I do wonder if most buyers tick the same box's etc meaning Ferrari could just sell the cars in that spec at first like most car makers BMW 320D or £") M sport etc).

Also I know f all about paint but can red really be worth 20k also if you buy a new FF and want the wing sheilds I am guessing then they make the wings they press that shape in pre paint so its hardly recessing them more pressing the steel / aluminum / carbon etc in a slightly different way so no major work at all bit like the delete badge option again on most BMWs lol.
It is not just that new owners of the FF can stump up the £300k it is that they can afford to lose £100k-£150k on depreciation (within a fairly short period of time). If you can throw away so much money then I suspect an extra few tens of thousands doesn't really matter. Oddly in the world of the super rich it might even be a statement of how much money they have to show that they can waste on options.

sutats

134 posts

165 months

Monday 9th March 2015
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Impressive with nearly £90k worth of options. That's a spanking new base Porsche Carrera for when you don't need the FF.

The Wookie

13,936 posts

228 months

Monday 9th March 2015
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I actually love the FF but three hundred and thirteen thousand pounds? Forget it.

mrclav

1,290 posts

223 months

Monday 9th March 2015
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kaiowas said:
mrclav said:
Regardless of the cost of the options, which anyone who can afford a FF will not care about (just whether they actually want them or not), this car is still something I greatly aspire to own; it turns heads, goes like very little else and sounds lovely. The fact it can seat four and has a decent sized boot bringing real practicality to the package is only icing on a very tasty cake as far as I'm concerned.

I will have one in the next couple years.
It's getting to a point where it's going beyond whether or not a customer can spare the cash though. I don't like to be taken for a mug and if I could afford a brand new Ferrari I still wouldn't like to be taken for a mug. Pricing like that would make me question whether I wanted to buy a product from a company that is prepared to take the piss out its customers so openly.
Using your logic buying any car brand new means you're a mug if you're looking at it from a functional point of view. What you personally consider "taking the piss" is not indicative of the opinion of the market that Ferrari sells to.

With any premium product one is paying for the experience of product ownership, not product functionality; if you don't want to pay you don't have to buy, it's a free market. Same thing applies with an iPhone - why would people en masse pay the best part of £800 for effectively a computer with cut-down functionality when a phone device can be bought for £20 and a laptop for £200? It's the experience of owning and using the product that counts and ultimately Apple could charge less but if people are happy with them then who is anyone to criticise someone for their choice? Like the Ferrari, it's a premium product that provides a unique experience (by unique in this case I mean software/hardware integration, full compatibility with other apple hardware products etc).

What alternatives are there to this car that are currently on sale? Ones that come with 'true' exclusivity (I'm looking at you, Bentley Continental/VW Passat), a rabid 660bhp N/A V12, seat 4, have a big boot and include a 7-year warranty? That's right, none!

mrclav

1,290 posts

223 months

Monday 9th March 2015
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Schnellmann said:
Oddly in the world of the super rich it might even be a statement of how much money they have to show that they can waste on options.
Absolutely this.

bertie

8,548 posts

284 months

Monday 9th March 2015
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TTmonkey said:
Nickyboy said:
Some of the options don't seem too bad but then £3k to paint a spoiler eek
And my question....? What spoiler?
Under rear bumper I think.

bertie

8,548 posts

284 months

Monday 9th March 2015
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kambites said:
1880kg? That's a serious lump of car!

Gotta love Ferrari's options list. £1000 for a couple of small yellow stickers and over £20k's worth of paint! biggrin
When you say stickers, if you mean Scuderia shields, they are an enamel badge and the wing pressing is modified so they are recessed into the wing.

Not cheap I grant you, but not stickers.

Dale487

1,334 posts

123 months

Monday 9th March 2015
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Krikkit said:
Quite, not just a set of stickers!

The options are madness though, the coloured stitching options and brake caliper paints are the bits that make me laugh the most. £350 to use some different-coloured thread when they stitch the seats, £864 to paint the calipers red rather than silver.
Audi charge £320.00 for red brake calipers on the S1 - which is a tenth of the base price.

kambites

67,545 posts

221 months

Monday 9th March 2015
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bertie said:
When you say stickers, if you mean Scuderia shields, they are an enamel badge and the wing pressing is modified so they are recessed into the wing.

Not cheap I grant you, but not stickers.
Ah fair enough that does make it a bit less ridiculous. Still a lot of money for a pair of badges, though, whatever they're made of. smile

MDMetal

2,775 posts

148 months

Monday 9th March 2015
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I think people are forgetting that the options are as much about allowing the customer to differentiate themselves from the base level buyers as it is about making money off the options. When your in the rich club it's not enough to own a particular car, plenty of other own the same car even at this end of the market. What's important is you can differentiate yours and do so in a way that that makes it obvious your not in at the entry level.

I mean look at a merc SL vs an SLK, don't tell me anyone thinks the price difference is really reflective given how similar those cars now are. All manufacturers understand that selling their top end cars in bigger volumes but with expensive enough options to widen the model range both saves and earns them money, lets the lower end customers into their brand but keeps the top end feeling exclusive. It's not actually about the cost of the option at this end!