Evo magazine - seems like everyone's leaving

Evo magazine - seems like everyone's leaving

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Discussion

thetapeworm

9,368 posts

203 months

Friday 21st October 2016
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I've been an EVO subscriber for many years but of late I've been considering canceling my subscription, when I read the tweet from Catchpole early it pretty much confirmed this idea.

I had no idea about all the others until I read this, no wonder they have been pushing new subscription deals of late.


s m

20,641 posts

167 months

Friday 21st October 2016
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birdcage said:
Somebody from the publishing company will read this so can I take the opportunity to say Octane is now the most boring and odd looking car magazine on the planet.

I will buy any car magazines but I cannot bear it. It is impossible to navigate and reads like an Ikea instruction manual.

Look at copies from a couple of years ago, fire the editor and art director and start again please. Its BORING as hell
To a certain extent I agree - I buy a lot of car mags, hundreds......but I don't feel I'm posh enough to read Octane

Captain Smerc

2,401 posts

80 months

Friday 21st October 2016
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Ìm still reading Car magazine after 40 odd years . I think this mag &
Stephen King books are what taught me to read .

fatboy69

8,760 posts

151 months

Friday 21st October 2016
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Cancelled my subscription to Evo 2 years ago.

Only read Octane, Classic & Sportscar and MotorSoprt.

The remainder are all ste!!

Hitch

5,923 posts

158 months

Friday 21st October 2016
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Shame this, I'd just got back into Evo

generationx

3,628 posts

69 months

Friday 21st October 2016
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Classic & Sportscar and Motorsport for me - I get to read a mates Octane. Used to be a serial Car fanatic and before that Supercar Classics, Fast Lane and Performance Car. No more...

Jamesf288

437 posts

178 months

Friday 21st October 2016
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ATG said:
Many moons ago I used to read Performance Car, then it got a new editor, went to st in a couple of issues, and low and behold half of the original hacks and photographer turn up (set up?) Evo. Plus ca change. Sad to hear that Evo is imploding, just as I was sad to watch PC fall apart. While I'm meandering down Memory Lane, the back page of PC was handed over to Clarkson for some light entertainment. His car reviews on other pages were light weight compared to the other hacks, but his rambling diatribes on the back page were works of genius.
This.

Terminator X

10,761 posts

168 months

Friday 21st October 2016
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I had every copy until recently when I chucked a load out (all the early ones after issue 20). Still enjoy it today as reading a mag is different to reading online imho.

TX.

ecsrobin

12,689 posts

129 months

Friday 21st October 2016
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Motorsport is the only magazine I buy these days but not every issue.

I went to get Evo this week for the McLaren article flicked through the rest of the mag and thought it was crap compared to a few years ago so didn't bother.

I did see today though, modern classics or maybe future classics. Seemed like a good read.

slk 32

1,337 posts

157 months

Saturday 22nd October 2016
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I used to buy it religiously every month up to about two years ago. I found that Nick Trott and Dan Prosser were a bit anodyne compared to Jethro and Henry, plus I'd got to that age where I was gravitating more towards octane and cars I'd lusted after in my youth (group B etc) rather than the latest Megane etc

I can't help think it's the slow death of print media. As someone else has said it's like Drivers Republic which was the forerunner.


xjay1337

15,966 posts

82 months

Saturday 22nd October 2016
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I remember I quite enjoyed Autocar magazines.
Are they still around?

The lady in my school library called me Mr Autocar because I was literally the only person to read them and I hired them every single week.

Wills2

17,857 posts

139 months

Saturday 22nd October 2016
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darth_pies said:
Interesting times. Its a bit like when Monkey, Dickie Meaden and Jethro all upped and went to Driver's Republic, except they were obviously 8yrs early...
That was hugely ahead of its time, pity it couldn't have had the funding to let it continue, great concept.



slk 32

1,337 posts

157 months

Saturday 22nd October 2016
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Is Trott going too?

I've just looked up the monthly ABC figures for Evo..47k!

Compare that with the reach of someone like Tim Burton with 850k subs and regularly gets 150-200k for videos. You could of course argue that a lot of his subscribers are spotty bedroom bound teenagers but for the younger generation the whole idea of paying for content is an anathema

SpeedBall

643 posts

134 months

Saturday 22nd October 2016
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Before the 'new' Top Gear line-up was announced (Chris Evans etc), I thought Jethro and Henry Catchpole along with Harris or Harry could have saved the brand, but they went with 'Joey from Friends' and Wogan's Radio 2 replacement. Amazon clearly has a virtually limitless budget when it comes to backing up Clarkson and co. It'll be interesting to see which channel picks up shows created by The Grand Tour and Drive Tribe. My guess is Sky or Channel 4.

RWD cossie wil

4,056 posts

137 months

Saturday 22nd October 2016
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darth_pies said:
I particularly like this bit of PH-baiting nonsense on their About page:

"GAMERS HAVE GOT TWITCH, TRAVELLERS HAVE GOT TRIP ADVISOR AND FASHION FANS HAVE GOT, OH, SOMETHING OR OTHER TOO. BUT PEOPLE WHO ARE INTO CARS HAVE GOT NOWHERE. THERE'S NO GRAND-SCALE ONLINE MOTORING COMMUNITY WHERE PEOPLE CAN MEET AND SHARE VIDEO, COMMENTS, INFORMATION AND OPINION. DRIVETRIBE WILL CHANGE THAT. AND THEN SOME."

- RICHARD HAMMOND


Only the TG boys could get away with such brazen BS!

laugh
To be fair, PH is more of a "mild passing interest in cars" than a serious petrolhead/ drivers forum. There are more threads moaning about people being knobs, registrations people don't like & the holier than thou brigade in SPL than there are genuinely into cars!

thatsprettyshady

1,404 posts

129 months

Saturday 22nd October 2016
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Surely the golden years are over for EVO (perhaps mags in general?), personally the best years were 2004-2007 when the mag was a cracker: Harry at the helm, Tomalin, Barker, Jethro, Vivian,Meaden with Catchpole being the new boy.

Some top notch regular columnists such as Gordon Murray, Rowan Atkinson and of course the late Jeff Daniels explaing sophisticated tech in such a way that anyone could understand and be interested.

Anyhow from what I remember back then the writing was a cut above and it was the only mag I bought but one month I missed an issue and just never bothered after, there was nothing there anymore to make me invest the time each month... stale?

I took advantage of a 3 issue trial at the beginning of the year, but those just remained in the bog, half read.

frown such a shame

Leins

7,792 posts

112 months

Saturday 22nd October 2016
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xjay1337 said:
I remember I quite enjoyed Autocar magazines.
Are they still around?
Not bought it for years, but I found it a great mag in the early 2000s with Sutcliffe, Goodwin, Harris, etc.

And speaking of CH:


SWoll

10,876 posts

222 months

Saturday 22nd October 2016
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thatsprettyshady said:
Surely the golden years are over for EVO (perhaps mags in general?), personally the best years were 2004-2007 when the mag was a cracker: Harry at the helm, Tomalin, Barker, Jethro, Vivian,Meaden with Catchpole being the new boy.

Some top notch regular columnists such as Gordon Murray, Rowan Atkinson and of course the late Jeff Daniels explaing sophisticated tech in such a way that anyone could understand and be interested.

Anyhow from what I remember back then the writing was a cut above and it was the only mag I bought but one month I missed an issue and just never bothered after, there was nothing there anymore to make me invest the time each month... stale?

I took advantage of a 3 issue trial at the beginning of the year, but those just remained in the bog, half read.

frown such a shame
Scary, as pretty much mirrors my exact thoughts and actions. Used to be a PC subscriber and then switched to Evo and never missed an issue for about 15 years. Lost intrerest about 3 or so years ago, although couldn't tell you why and tried again this year but dodn't stick..

I still watch a lot of their YT content and looking forward to the ECOTY 2016 video due soon, but don't imagine I'll ever buy the mag itself again other than as maybe a holiday read.

MrBarry123

5,543 posts

85 months

Saturday 22nd October 2016
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I stopped my subscription about 3 months' ago. The main reason is that I get 95% of my car related news from here and the remaining 5% from YouTube - mainly Steve Sutcliffe at Auto Express - when I want to see a video review of a specific car, leaving Evo to do nothing other than repeat the same stuff I've already read/watched.

cib24

1,014 posts

117 months

Saturday 22nd October 2016
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Evo usually has one or two good articles per magazine but my biggest gripe is that they are pretty much a Porsche and BMW magazine as they fall over themselves each time they review one and give it 5 stars despite pointing out several flaws. A lot of other cars just don't get the same attention from other brands and to be honest I'm interested in the whole brand spectrum so it would be nice to have a bit more focus on other marquees aside from the one page test drive article here and there.