RE: Jaguar unveils 'fearless' Type 00 in Miami
Discussion
TheBinarySheep said:
simply no need for the long bonnet.
pretty much had a blank sheet of paper and produced something that looks like it's going to house an engine from a spitfire under the bonnet.
for me, given that it's going to be an EV means that the design didn't have to follow a traditional
about, but it does.
Do you think there is a reason for that though? While I understand that EVs give us the freedom to do things differently, I'm not sure that it benefits us to do so. Sure, the removal of the an ICE means you don't need a long bonnet, but what do you do instead? If you move the cabin forward, you end up with something that looks like an MPV, which as about the least desirable vehicle available.pretty much had a blank sheet of paper and produced something that looks like it's going to house an engine from a spitfire under the bonnet.
for me, given that it's going to be an EV means that the design didn't have to follow a traditional
about, but it does.
Perhaps the reason that so many EVs carry over the basic forms used by combustion vehicles is because those forms are the most desirable, or at least have the same familiar desirability that we have spent more than a century with.
thepritch said:
On price point, Jaguar won’t be competing against RR or Bentley.
Jaguar have stated they are moving up to the £100k entry pp, but RR and Bentley are currently double to triple that. BMW 7 series is £100-150k
So Jaguar wanted to move into the true luxury segment and stop competing with premium brands. To do this, they're going to increase the price point of their products to the same level as BMW and Mercedes, which are the very same premium brands they've been trying (and failing) to compete with for the last 40 years. I think something might have gone wrong there Jaguar have stated they are moving up to the £100k entry pp, but RR and Bentley are currently double to triple that. BMW 7 series is £100-150k
I think Jaguar's plan is working really well so far
- Weird, confrontational advert to get people interested in the reveal
- Dramatic show car with promise of an interesting and different production car
Bear in mind, in the US the Tesla Cyber truck was the 3rd best selling EV (after Model 3 and Model Y) so there is a market for "different" and "expensive"
The challenges I think that Jaguar face now are :
a) Create a production car that lives up to the concept as interesting and different enough whilst legal in all the markets they want to sell in
b) Do it fast enough
c) Be able to refresh the look quickly enough (3 to 5 year replacement cycle, not 8 to 12 with a mid-life in the middle)
I think b) and c) are the real challenges they face (and all European OEM) as the problem with this type of car is that there is a finite "pool" of customers and once they have had one, they almost certainly won't want a 2nd or a slightly tweaked one. The customer base they are after are fickle and cross-shop to get whatever the latest "one" product is and long product cycles are not going to cut it
Good luck to them and fingers crossed !!
- Weird, confrontational advert to get people interested in the reveal
- Dramatic show car with promise of an interesting and different production car
Bear in mind, in the US the Tesla Cyber truck was the 3rd best selling EV (after Model 3 and Model Y) so there is a market for "different" and "expensive"
The challenges I think that Jaguar face now are :
a) Create a production car that lives up to the concept as interesting and different enough whilst legal in all the markets they want to sell in
b) Do it fast enough
c) Be able to refresh the look quickly enough (3 to 5 year replacement cycle, not 8 to 12 with a mid-life in the middle)
I think b) and c) are the real challenges they face (and all European OEM) as the problem with this type of car is that there is a finite "pool" of customers and once they have had one, they almost certainly won't want a 2nd or a slightly tweaked one. The customer base they are after are fickle and cross-shop to get whatever the latest "one" product is and long product cycles are not going to cut it
Good luck to them and fingers crossed !!
username_checksout said:
Whatever123 said:
People who get upset by a font!? 
get a grip...
People who get upset at people who get upset over a font... get a grip...Everything is designed; absolutely everything.
A reaction to the shape of a car is equally valid as a reaction to a typeface. A design at any scale can resonate positively or negatively; it's subjective.
guess I’m upset then 
Jon_S_Rally said:
So Jaguar wanted to move into the true luxury segment and stop competing with premium brands. To do this, they're going to increase the price point of their products to the same level as BMW and Mercedes, which are the very same premium brands they've been trying (and failing) to compete with for the last 40 years. I think something might have gone wrong there
Erm, last time I looked BMW & Merc weren't £100k entry point. Cheapest BMW is under £30k so you're a bit way off there. It's only a concept car, and not a particularly well developed one, especially the interior.
This whole project is well behind schedule, and this has the feel of something released a little before it was quite ready. Hard points like the Miami event can cause these problems.
I would be very surprised if anything like this was launched in the next couple of years and who knows what the market will look like by then....
This whole project is well behind schedule, and this has the feel of something released a little before it was quite ready. Hard points like the Miami event can cause these problems.
I would be very surprised if anything like this was launched in the next couple of years and who knows what the market will look like by then....
For some reason the press are only showing the concept, seeming AI generated, pictures and not the physical mock ups. Either way I’m astonished that after all this time this is all they have to show us. They’ve already shut down the existing operation for goodness sake, and this is all they’ve got??
I kind of like the idea, but its a bit too way out and too far from looking like a finished car which means it looks a bit strange, sort of hint of uni students Jaguar design project about it, sort of looks a bit amateurish like that.
It couldnt actually work as a car as it is, I think toned down and made into something similar but more realistic it will probably look pretty impressive, especially when its not in pastel shades. Its too long and thing really as it is, not muscular as a jag used to be but it is a new direction.
Wonder how far off it is ?
It couldnt actually work as a car as it is, I think toned down and made into something similar but more realistic it will probably look pretty impressive, especially when its not in pastel shades. Its too long and thing really as it is, not muscular as a jag used to be but it is a new direction.
Wonder how far off it is ?
kambites said:
Whilst I agree that some people do seem to have that attitude, I don't think that quote is an example. I think SDK was pointing out that they are already failing so they need to change, and radically, if they're going to survive.
Similar situation to Lotus, really. What they were doing wasn't working (commercially) so they need to try something different.
I was agreeing with SDK.Similar situation to Lotus, really. What they were doing wasn't working (commercially) so they need to try something different.
What I'm referring to are the people posting hourly in all the three Jaguar threads how s
t the whole thing is.I'm trying to figure out what I would think of the Type 00 if it wasn't preambled by that horrendous emasculating new logo, that ridiculous and completely-unrelatable-to-humans zoolander advert (see Volvo's new advert for comparison), the launch colours in childish baby pink and baby blue, and all the DEI-in-your-face BS from the Jaguar leadership team. (The fact that the CEO responded to all the naturally negative feedback about the logo/advert by saying he was "disappointed by the vile hatred and intolerance shown towards the people featured in the video", even though 99.99% of the feedback said nothing of the sort, shows he has been infected by the extreme lefty intolerant mind virus imo).
If they had a good new logo, a cool relatable advert, and launched that exact car in dark nickel silver (or something), I'd probably find it quite interesting. I wouldn't like it as much as previous Jaguar concepts like the C-X75 and I'd probably prefer the BMW i8 and Audi e-tron GT as far as futuristic electric GTs go. But I would think it's neat that the concept exists and I'd look forward to seeing the road version in a year (which will surely look quite different in reality). I'd maybe think it looks a bit more Bentley than Jaguar, and I would completely disagree with the E-Type comparisons, but whatever, I would wish them all the best.
If they had a good new logo, a cool relatable advert, and launched that exact car in dark nickel silver (or something), I'd probably find it quite interesting. I wouldn't like it as much as previous Jaguar concepts like the C-X75 and I'd probably prefer the BMW i8 and Audi e-tron GT as far as futuristic electric GTs go. But I would think it's neat that the concept exists and I'd look forward to seeing the road version in a year (which will surely look quite different in reality). I'd maybe think it looks a bit more Bentley than Jaguar, and I would completely disagree with the E-Type comparisons, but whatever, I would wish them all the best.
Pintofbest said:
Wills2 said:
S366 said:
ElsieDriver said:
Looks a bit basic, like ‘my first art deco coupe’, but if it becomes a cut-price Rolls Spectre then cool.
It’ll be priced at the same price point as a Rolls Royce AFAIK.If they were going to try and take on the Taycan that would have been a stretch but RR? They are smoking some very strong stuff.
Instead, at under £150k, we must grapple with the notion that Jaguar’s four-door electric GT will eventually need to contend with the likes of the Porsche Taycan, only slightly less reliant on volume than the saloons that preceded it
Reading the posts you quote might help you...
Edited by Wills2 on Tuesday 3rd December 08:54
Weird "it's coming" adverts attracted media attention - tick
Provocative design polarises. Everyone has an opinion - tick
Can they sell it like the Mk1 TT? Hmmm, not so sure but let's enjoy the wacky sales pitches to come. Definitely more interesting than bland monthly price car advert fodder.
Provocative design polarises. Everyone has an opinion - tick
Can they sell it like the Mk1 TT? Hmmm, not so sure but let's enjoy the wacky sales pitches to come. Definitely more interesting than bland monthly price car advert fodder.
GianiCakes said:
For some reason the press are only showing the concept, seeming AI generated, pictures and not the physical mock ups. Either way I’m astonished that after all this time this is all they have to show us. They’ve already shut down the existing operation for goodness sake, and this is all they’ve got??
Head over to the Youtube for videos of presenters commenting on the actual model car rather than images. Here's Harry with your starter, he viewed the car a few weeks ago.Gassing Station | General Gassing | Top of Page | What's New | My Stuff