PH classifieds

[GroundZero]

The amount of filters on the classified search is a VERY GOOD feature for potential buyers to search for exactly what they want.
And this feature no doubt draws in a lot of interested buyers looking for cars on the market.

But I am wondering what could PH do to improve the numbers of sellers using this website?

On comparison to the likes of Autotrader, there are many more cars on AT than on PH, even though PH advertising prices/month are significantly lower.

One suggestions is for the website to also pick up the sales market from other websites so that PH provides a one-stop-shop for everything in the UK market.
I have an app on my phone that does something similar to this already, it searches through Autotrader, Ebay and Motors websites all at the same time and then presents the results.

This means that buyers can use just the one website and be presented with many more vehicles under the single search they conduct.
If PH did something similar then it would draw more people to use it, especially sellers, given that it would likely be cheaper than the alternatives.

It may also be an idea to save the seller the hassle of creating a PH account, verifying emails etc. before they can list their car?
Something a bit less onerous maybe to attract more sellers?

Just a thought.

[Jack Mansfield]

Hi GZ,

Thanks for taking the time out to post your thoughts, much appreciated!

I'll certainly pass your comments onto the product team.

Cheers.