1st sub £250k 296 GTB?
Discussion
Familymad said:
That’s bonkers. The mark up on these is crazy. I thought 10% maybe …
It's not mark-up, it's just that no-one is buying them used.Most of the new ones were bought by serial Ferrari buyers who had to buy the car to keep future allocations, then they sell the coupe when the Spider arrives.
The only trouble with that is that Ferrari have ALWAYS flogged you a motor. “Limited” production has only ever meant limited by how many wallets they can get open. Ferrari - in any incarnation, whoever was running them be it Enzo, Luca, Marchione, Elkan, etc have never knowingly said: Non! to anybody voluntarily handing them cash. They just charged each extra buyer more.
To be fair the more I think about this the more I'm starting to believe it, especially if no one is currently buying at those dealer list prices.
A year ago, every single used Artura being sold by a McLaren dealer had its price artificially set to £215,000 in an attempt to better control the used market compared to previous releases. This failed spectacularly because a year later you can have one for £135,000 from the same dealers.
A similar thing happened with MC20 prices where dealers all kept them artificially high, until one or two transactions went far below the cartel prices and caused a domino effect down
Perhaps people just aren't interested in paying £200,000 for a used V6 supercar
A year ago, every single used Artura being sold by a McLaren dealer had its price artificially set to £215,000 in an attempt to better control the used market compared to previous releases. This failed spectacularly because a year later you can have one for £135,000 from the same dealers.
A similar thing happened with MC20 prices where dealers all kept them artificially high, until one or two transactions went far below the cartel prices and caused a domino effect down
Perhaps people just aren't interested in paying £200,000 for a used V6 supercar
Another sub £190k 296 on Autotrader. This time a 2023 car with 950 miles. I wonder what the trade value truly is.
http://www.autotrader.co.uk/car-details/2024112165...
http://www.autotrader.co.uk/car-details/2024112165...
simon_j said:
Another sub £190k 296 on Autotrader. This time a 2023 car with 950 miles. I wonder what the trade value truly is.
http://www.autotrader.co.uk/car-details/2024112165...
Thats shocking when you consider it would have cost someone £280k plus a year ago.http://www.autotrader.co.uk/car-details/2024112165...
It does start to make you wonder whether the Ferrari business model of “you have to buy a certain number of “ordinary” models to qualify for the “specials” “ is starting to break. I know a couple of people who bought Purosangues to keep themselves on “the list”. I have no idea how they are doing on the used market.
PinkHouse said:
To be fair the more I think about this the more I'm starting to believe it, especially if no one is currently buying at those dealer list prices.
A year ago, every single used Artura being sold by a McLaren dealer had its price artificially set to £215,000 in an attempt to better control the used market compared to previous releases. This failed spectacularly because a year later you can have one for £135,000 from the same dealers.
A similar thing happened with MC20 prices where dealers all kept them artificially high, until one or two transactions went far below the cartel prices and caused a domino effect down
Perhaps people just aren't interested in paying £200,000 for a used V6 supercar
That form of price control is strictly illegal of courseA year ago, every single used Artura being sold by a McLaren dealer had its price artificially set to £215,000 in an attempt to better control the used market compared to previous releases. This failed spectacularly because a year later you can have one for £135,000 from the same dealers.
A similar thing happened with MC20 prices where dealers all kept them artificially high, until one or two transactions went far below the cartel prices and caused a domino effect down
Perhaps people just aren't interested in paying £200,000 for a used V6 supercar
willy wombat said:
It does start to make you wonder whether the Ferrari business model of “you have to buy a certain number of “ordinary” models to qualify for the “specials” “ is starting to break. I know a couple of people who bought Purosangues to keep themselves on “the list”. I have no idea how they are doing on the used market.
The Purosangues are VERY BAD news on the used market right now too. NO dealer is buying them all the cars for sale are on SOR and many below list. Ferrari have lost the plot. W4NTED said:
willy wombat said:
It does start to make you wonder whether the Ferrari business model of “you have to buy a certain number of “ordinary” models to qualify for the “specials” “ is starting to break. I know a couple of people who bought Purosangues to keep themselves on “the list”. I have no idea how they are doing on the used market.
The Purosangues are VERY BAD news on the used market right now too. NO dealer is buying them all the cars for sale are on SOR and many below list. Ferrari have lost the plot. But I am giggling a little because of the extensive writeups on McLaren in the last two years and how they were forcing unwanted stock on dealers, preselling etc. and that the Ferrari model was the way to go.
An 830bhp 296 for £120-150k is probably a safe space in depreciation terms. I’m hearing they are causing lots of headaches at dealerships due to the reliability issues. Could we be seeing the renaissance of McLaren and the fall of Ferrari as the supercar to buy with eyes wide open… warranty is fine but a hassle when it keeps getting collected and taken away.
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