Supercar sales pre-covid vs today

Supercar sales pre-covid vs today

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Discussion

PompeyReece

Original Poster:

874 posts

44 months

Monday 15th June
quotequote all
I regularly watch the market for potential next purchases and thought I'd post some comparison figures of the number of cars for sale pre-lockdown vs today on Autotrader.

Model - no. for sale w/c 23rd March vs no for sale w/c 15th June 2020 - % change

- Audi R8 V10 gen 1 coupe (all) - 38 vs 30 - down 21%
- Audi R8 V10 gen 1 coupe (manual) - 6 vs 1 - down 83%
- Audi R8 V10 gen 1 coupe (automatic) - 32 vs 29 - down 9%

- Audi R8 V8 gen 1 coupe (all) - 75 vs 53 - down 29%
- Audi R8 V8 gen 1 coupe (manual) - 34 vs 19 - down 44%
- Audi R8 V8 gen 1 coupe (automatic) - 41 vs 34 - down 17%

- Audi R8 V10 gen 2 (all) - 96 vs 90 - down 6%

- Lamborghini Huracan coupe - 101 vs 83 - down 18%
- Lamborghini Huracan Performante coupe - 20 vs 17 - down 15%

- McLaren 540C coupe - 16 vs 14 - down 13%
- McLaren 570S coupe - 45 vs 25 - down 44%
- McLaren 570S spyder - 26 vs 22 - down 15%
- McLaren 720S coupe - 58 vs 39 - down 33%

In all cases there has been a decline but some more than others especially the 570S and the R8 manuals compared to the R-tronic/S-tronic models

Larry5.2

457 posts

63 months

Monday 15th June
quotequote all
Would your snapshot be true for all or most of the supercar market? McLarens and Huracans were on a downward spiral before Covid. Don't know about R8s as I haven't been watching them. I know a few independent supercar showrooms that say they've never been busier, which indicates high demand and possibly price?

BlackR8

329 posts

32 months

Monday 15th June
quotequote all
Being in the market for a car, from my perspective the supercar market is very buoyant right now. Cars are coming on and as long as they are sensibly priced (and by sensible I don't mean just priced very low!) they are selling either same day or within a few days.

The drop in cars is because lots of cars are being sold from what I can see. I have even seen some cars I have been watching go up in price. Having spoken to a couple of dealers they have also stated they are struggling to get enough stock in to meet the demand (I appreciate this could be sales talk but does back up what I have personally seen).

Given that the vast majority of people on the forum have been saying for the last 3/4 months the supercar used car market will crash with prices going through the floor, the reality in my eyes anyway seems to be somewhat different. My personal view is that given the supercar market has softened a fair bit over the last 2/3 years the prices perhaps are at where they need to be for the right balance of supply/demand (however at the moment demand is possibly outstripping supply!)

Kyodo

642 posts

79 months

Monday 15th June
quotequote all
I'm not sure why this data should be a surprise. During this period of lockdown I'm sure owner's wouldn't be actively trying to sell their cars, knowing it wouldn't be a wise move with regard to the whole social distancing thing and places being closed. I'd say its too soon to make any judgements.

PompeyReece

Original Poster:

874 posts

44 months

Monday 15th June
quotequote all
Larry5.2 said:
Would your snapshot be true for all or most of the supercar market? McLarens and Huracans were on a downward spiral before Covid. Don't know about R8s as I haven't been watching them. I know a few independent supercar showrooms that say they've never been busier, which indicates high demand and possibly price?
Re: for all supercars yes that's likely to be the case (although I've no data to back that up!) but the post was intended to highlight to % drop vs other models.

However I do have pre-Covid figures for the cars originally listed and they don't seem to support the downward spiral suggestion. Considering all 4 McLaren's at the start of 2020 (not at lockdown as per the original post), there were 110 available now there are 100. Huracan's - 113 available, 100 now. Advertised prices have declined as you would expect but they certainly haven't dived.

Audi R8's have seen a huge decline in availability across the gen 1 range - generally over the last few years there has always been 80/90 V8's available, this is now down to 53 with the manual availability tanking. Same with the gen 1 V10 manuals - only 1 available but over the last two years, always at least 10 available - now you can't buy one unless you want it in white!

Whether this is due to high sales or low volume of advertising as sellers think it's a bad time to sell I don't know but will be interesting to see how things pan out over the coming months too.



davek_964

6,732 posts

130 months

Monday 15th June
quotequote all
BlackR8 said:
Being in the market for a car, from my perspective the supercar market is very buoyant right now. Cars are coming on and as long as they are sensibly priced (and by sensible I don't mean just priced very low!) they are selling either same day or within a few days.
I advertised my 360 last week (or maybe the week before). It is priced lower than it should be - probably 10% lower. I've had interest, and I believe one person will buy it for the price we've agreed - probably this coming weekend.

I didn't really price it due to Covid etc. - it was more a case of I know I should sell it, and I wanted to put it up for a price where it would sell - rather than the "correct price" and waiting for a buyer to come along at some point. In fact, that's how I've sold most of my cars anyway - I can't be bothered with them hanging around, and they usually sell pretty quickly.

PrancingHorses

2,614 posts

162 months

Monday 15th June
quotequote all
Where is Ferrari on this list?

PompeyReece

Original Poster:

874 posts

44 months

Monday 15th June
quotequote all
PrancingHorses said:
Where is Ferrari on this list?
A marque I'm not currently interest in purchasing so I don't record the stats. Sorry :-)

Cam555

12 posts

4 months

Monday 15th June
quotequote all
I have been doing similar and have a couple of figures for Ferrari -
These are from Autotrader on 08.04.20

136 x 458's starting at around £105k - £110k - today there's 130, I don't there's been any change in prices.
166 x 488's starting at around £150k - today there's 155, maybe some slight price drops

As above Mclaren 570s and R8 plus have seen big reduction in numbers for sale which I was quite surprised about.


Cheib

18,748 posts

130 months

Monday 15th June
quotequote all
What will be interesting is where these number are come Sept/October.


Ferruccio

1,193 posts

74 months

Monday 15th June
quotequote all
Tom Hartley says that he’s never found it harder to buy cars.

PompeyReece

Original Poster:

874 posts

44 months

Monday 15th June
quotequote all
Mmmm, I wonder:

No one selling because they think the bottom has fallen out of the car market

+

People buying because they have spare cash from not going on holidays etc.

=

Tom Hartley (and others) says that he’s never found it harder to buy cars?

ferdi p

1,424 posts

127 months

Monday 15th June
quotequote all
Ferruccio said:
Tom Hartley says that he’s never found it harder to buy cars.
No surprise...

In good times they bid so low its almost a slap in the face! I imagine the 'slap' is a 'punch' now...


BlackR8

329 posts

32 months

Monday 15th June
quotequote all
ferdi p said:
Ferruccio said:
Tom Hartley says that he’s never found it harder to buy cars.
No surprise...

In good times they bid so low its almost a slap in the face! I imagine the 'slap' is a 'punch' now...
Yes I have heard a couple of examples where they offer around 25% below what they retail for, thats some spread!

Cheib

18,748 posts

130 months

Monday 15th June
quotequote all
BlackR8 said:
ferdi p said:
Ferruccio said:
Tom Hartley says that he’s never found it harder to buy cars.
No surprise...

In good times they bid so low its almost a slap in the face! I imagine the 'slap' is a 'punch' now...
Yes I have heard a couple of examples where they offer around 25% below what they retail for, thats some spread!
Mate of mine has a two year old Conti GT he was trying to sell a couple of years ago....nice spec etc. Maybe it’s that kind of car but Romans, Top 555, Hartley etc all said they wanted 20% margin on the car. Couple of them kept calling him to try and get him to sell...without increasing the price obviously. He ended up trading it in.

sparta6

1,784 posts

55 months

Tuesday 16th June
quotequote all
PompeyReece said:
Mmmm, I wonder:

No one selling because they think the bottom has fallen out of the car market

+

People buying because they have spare cash from not going on holidays etc.

=

Tom Hartley (and others) says that he’s never found it harder to buy cars?
+1
Especially people living in the cities who are saving £000's each month not hitting the restaurants etc


Edited by sparta6 on Tuesday 16th June 10:14

PompeyReece

Original Poster:

874 posts

44 months

Tuesday 16th June
quotequote all
sparta6 said:
+1
Especially people living in the cities who are saving £000's each month not hitting the restaurants etc


Edited by sparta6 on Tuesday 16th June 10:14
The thing is if the ads are there on Autotrader, sellers have already paid for the listings - so are they more likely to remove them when not sold and lose the listing money because they think the market's crashed? Or keep them up and see if they sell?

My feeling's the latter which leans the data towards cars are selling, not sellers aren't selling.


sparta6

1,784 posts

55 months

Tuesday 16th June
quotequote all
The idea that many are panic selling doesn't seem to be the case.

Cblair246

180 posts

77 months

Tuesday 16th June
quotequote all
Totally unscientific but just going by FB and PistonHeads “sold” type Adverts/posts, it does seem like things are moving quite quickly and not just excessive ramping from the dealers.

You could easily see prices on the up with less stock coming to market and even just a little bit more demand only pushing things one way. I’d have bet on a downward price trajectory. Whether this is a short or long term effect is the question.

Cheib

18,748 posts

130 months

Tuesday 16th June
quotequote all
sparta6 said:
The idea that many are panic selling doesn't seem to be the case.
They were when we were in full lock down....I know of a few cars that a specialist dealer sold...all SoR. Owners wanted out, dealer got bids. Cars changed hands.

Think the buyers for now got the better of those deals.

Dangerous game letting a car dealer know that you want out...you might be the one paying the commission but at that point I think they can be working harder for buyers than the sellers.