RE: LA Show Preview: Range Rover Evoque 5-Door

RE: LA Show Preview: Range Rover Evoque 5-Door

Wednesday 10th November 2010

LA Show Preview: Range Rover Evoque 5-Door

Pics and details of the family-friendly baby Range Rover



The 5-door Range Rover Evoque makes its debut at the Los Angeles Auto Show next week, and JLR has issued a full set of piccies ahead of the big day.

PH was treated to a sneak preview of the crucial family-friendly version at Gaydon a couple of weeks back, when Land Rover design director Gerry McGovern and vehicle line director Murray Dietsch talked us through some of the highlights. We saw it in Dynamic trim, which is visually distinguishable from the Pure and Prestige models by an extra roof spoiler, body coloured door bottoms and aggressive front bumper treatment.



Resplendent in red with a white roof, the 5-door definitely looked the part tearing round the design studio car park on its 20ins alloys. No surprise then that we keep hearing Land Rover dealers expect 2011 to be a bumper year, with deposits being taken left, right and centre even though deliveries don't start until the summer.



Although the Evoque was revealed in coupe/3-door form as a faithful reproduction of the LRX concept, it has been confirmed that the car was conceived as a 5-door from the off. "The opportunity was spotted for a luxurious, aspirational SUV with Range Rover values back in 2007, and the 5-door and Coupe were developed together," says Murray. Roughly 2000 engineers and Gaydon and the same again at Whitley have been employed developing the vehicle he says, and the spec suggests they've been kept pretty busy.


Conceived to create its own new marketplace, like the Range Rover Sport before it, both 3- and 5-door Evoques are 425mm shorter and 190mm lower than the RRS. However with its (clamshell) aluminium bonnet and roof and composite tailgate, the 5-door Evoque weighs in at 120kgs less than a Freelander. (The weight isn't officially quoted yet, but we think it's comfortably over 1800kgs.) It's thought the sales split will be something like 30/70 in favour of the 5-door.

Although the car is based on the Freelander platform, we're told 70 percent of its architecture has been modified in search of improved dynamics and refinement. Eco-focused features include stop-start technology, electric PAS and regenerative charging.


Amazingly, this means that if you're a cheapskate and opt for the 2.2 litre 150PS turbodiesel with front wheel drive you can expect to scrape 58mpg out of it on the combined EU cycle. Combine that with the expected (TBC) sub-135g/km CO2 figure, and the numbers are a) impressive and b) not necessarily what you expect from a flashy-looking motor with a Range Rover badge.

There's a 190PS diesel version too, but PH's mainly pragmatic approach to factors affecting our planet's climatic disposition means we're pretty sure we'd take a petrol Evoque - the car features a new 240PS, 2.0-litre Si4 (nee Ford EcoBoost) unit that combines direct fuel injection, turbocharging and twin variable valve timing.


The really big philosophical question, of course, is not about the environment but whether it's socially acceptable to choose your baby Range Rover with (shock, horror!) the front wheel drive-only option. According to Murray, the difference between 2- and 4-wheel drive versions is not greatly marked - on the road at least.

"We spent a lot of time working on the dynamics, so the slip control is different between the two. They're almost a match on the road, but 2wd feels a little more sprightly if anything. The handling balance is very neutral too, as we've worked hard to dial out understeer," he reckons.


The Evoque is also interesting also for being the first (compact) SUV to get MagneRide adaptive damping - as fitted to the likes of Ferrari's 599 and the Audi R8 - so it will be interesting to see how it all works out.


Off road, JLR claims better breakover and departure angles than its compact SUV rivals, and with the latest version of Terrain Response the car shouldn't be out of its depth at the pony club, at least. Is it ready for the Darien Gap? Well, as nobody's likely to try and find out, only the purists may care.

Frankly, we're kidding ourselves by thinking about the driving experience too much at all, even if it turns out to be really rather good. Because in the metal the Evoque simply drips with showroom appeal, not least thanks to what Gerry McGovern called "a little bit of intransigence on my part" when it came to transferring the LRX from concept to production reality.


"The 5-Door Range Rover Evoque has the same strong emotional appeal as the coupé, while offering the superior versatility of a family vehicle," he says. "The key lines remain intact - the dramatic rising beltline, muscular shoulder running the length of the car, and the distinctive taper to the floating roofline - but with a slightly higher rear roof." (The overall length and width are identical for both models.)


Inside, the 5-door has 30mm more headroom than the coupé model, and rear seat passengers benefit from over 50mm more shoulder room. There's a full-sized glass panoramic roof, and obvious stuff like 60/40 folding seat squabs with ISOFIX child seat mounts. When required, luggage capacity can be expanded to a substantial 1445 litres, JLR says.

Like the coupé model, the 5-Door Evoque benefits from the same premium gizmos as the larger Range Rovers, including dual-view technology, so that driver and passenger can look at different stuff on the dashboard. Other features on the options list include Park Assist for automated parallel parking, Blind Spot Monitoring system, Surround Camera System with five digital cameras, including a reversing system, Dual-zone automatic climate control, Hard drive navigation system and... well, you get the picture. Let's just say you'll likely be able to spend well over the indicated £30k start price.

It's nice though. And when you hear that cars like the VW Scirocco were included on the JLR team's benchmarking list, it serves only to illustrate the Evoque's breadth of appeal. The littlest Range Rover really does look like the start of something big.





Author
Discussion

British Beef

Original Poster:

2,209 posts

165 months

Wednesday 10th November 2010
quotequote all
Nice looking, if you are into that sort of thing - SUV looks + Hatchback practicality / running costs.

Although LR are not creating a new market / breed, there are already a plethora of options for small SUVs for tree-hugging hair-dressers!

mm458

43 posts

161 months

Wednesday 10th November 2010
quotequote all
Looks amazing....yikes

W00DY

15,482 posts

226 months

Wednesday 10th November 2010
quotequote all
Awesome looking car especially in red and I think the 5 door looks a little better proportion. I don't normally like this type of car and it'll definitely gain an undesirable image but well done LR for making a car which looks like a 'design study' (concept car) that would normally be ruined in the transformation to production car.

yellowbentines

5,311 posts

207 months

Wednesday 10th November 2010
quotequote all
'aspirational SUV', 'emotional appeal', sounds like they've perfected the art of marketing bullst, I bet it sells by the bucketload - soon to be seen parked outside every second house on a new build estate near you.

£30k for a front wheel drive hatchback, or you could stop caring what the neighbours think and buy a Nissan Qashqai or similar for half the price.

daveco

4,125 posts

207 months

Wednesday 10th November 2010
quotequote all
yellowbentines said:
'aspirational SUV', 'emotional appeal', sounds like they've perfected the art of marketing bullst, I bet it sells by the bucketload - soon to be seen parked outside every second house on a new build estate near you.

£30k for a front wheel drive hatchback, or you could stop caring what the neighbours think and buy a Nissan Qashqai or similar for half the price.
yes

And by 2011 you can bet Nissan will have moved the game on with the Qashqai. This RR appears to be a nice looking, updated Honda CR-V. I have no doubt it will be a commercial success and I wish RR all the best with it. Manufacturers need new models and new client bases to maintain profitability and this model will win a lot of people over.

Sonofabeesting

594 posts

183 months

Wednesday 10th November 2010
quotequote all
yellowbentines said:
'aspirational SUV', 'emotional appeal', sounds like they've perfected the art of marketing bullst, I bet it sells by the bucketload - soon to be seen parked outside every second house on a new build estate near you.

£30k for a front wheel drive hatchback, or you could stop caring what the neighbours think and buy a Nissan Qashqai or similar for half the price.
Agreed. I think it looks terrible. I can understand why they build them (money), but for me its a bit a dilution of the brand (more after the Range Rover Sport). I was brought up on RR being off road vehicles for country folk. Makes my blood boil when a city centre to chocked full of massive 4x4 with people who seem to have no spacial awareness.

Insight

607 posts

198 months

Wednesday 10th November 2010
quotequote all
I see Gerry McGovern had a hand in designing this car. Well, let me tell you a little story about Gerry in my childhood. I was obsessed with Gerry (he said once that he preferred model cars to girlfriends) which as a twelve year old boy I agreed with. And then in the same article he said how the designers at Rover used to come into work on Saturday mornings to design the MGF in their spare time because they were so passionate about it. I thought WOW, great guys, and I nearly convinced my dad to buy a MGF because of this (got as far as a test drive in 1995 but then Dad said there was no space for his legs).

Anyways, life moved on, I realised the MX-5 was a better car in everyway and eventually bought one of them age 25 when I could have equally got the MGF. Then I went to a talk about the design of a new car (can't remember which one) and asked Gerry from the audience, "What was the Saturday morning club like?" Gerry was like, "What?" and I told him what I had heard about their deep passion for coming in at the weekends to design the icon that was the MGF. He flat out refused to admit the Saturday Morning club ever existed and wondered what I was talking about.

I was and still am gutted about that and no longer do I believe Gerry is a passionate designer, just a nine to fiver who'll design anything that makes money (see 5 door baby Range Rover).

Still, I am looking forward to Santa coming in a couple of months!

300bhp/ton

41,030 posts

190 months

Wednesday 10th November 2010
quotequote all
Think I might be warming to this.....

GKP

15,099 posts

241 months

Wednesday 10th November 2010
quotequote all
There might be something wrong with my computer, but I can't see any pictures of a Range Rover here. Just some big Freelander, which looks nice, but it's no Range Rover.

RicksAlfas

13,387 posts

244 months

Wednesday 10th November 2010
quotequote all
I think that looks great - exterior, dashboard, seats - all good.

bob1179

14,107 posts

209 months

Wednesday 10th November 2010
quotequote all
I think it looks great, I really wish Land Rover all the best in selling these.

smile

kambites

67,543 posts

221 months

Wednesday 10th November 2010
quotequote all
Strongly reminds me of the MINI. Not in styling terms, obviously, but in ethos.

Ed.

2,173 posts

238 months

Wednesday 10th November 2010
quotequote all
So have they dropped her as a consultant?

Frimley111R

15,615 posts

234 months

Wednesday 10th November 2010
quotequote all
These things are going to absolutely fly out of the showrooms in the UK.

beefcake42

267 posts

201 months

Wednesday 10th November 2010
quotequote all
Every female of reproducing age in England will have one.... it will be to the yummy mummy what the 206cc is to the late teen/early twenties market.

Regardless of the marketing bilge it will sell. They could call it the Landrover STD, and talk all day about it's flange sprocket.. it would still sell.

Hopefully they will invest the cash in a new defender-esq boy-toy to sit next to it on the drive.

Fire99

9,844 posts

229 months

Wednesday 10th November 2010
quotequote all
Keeping it fairly brief, I think it looks very cool. However, I think a purely 2wd version will dilute the brand in the long run and I really don't like cars that look the part but can't cut the mustard. It looks a roughty toughty off-roader but won't have the ability, in 2wd form.

If the 4wd system is up to the job (and if you can get tyres that work off-road for those giant rims) then the more premium versions will be quite impressive.

Keeping narrow-vision accountants out of the equation, Pure 2wd is a step too far.

Beefmeister

16,482 posts

230 months

Wednesday 10th November 2010
quotequote all
Already registered my interest with my local dealer for one of these. If i'm not in the country i'll sell it on, but if we are i'm really looking forward to owning this baby RR.

I'm assuming from the photos (PH can you confirm...) that the one with the white roof and big silver bit on the front bumper is the higher spec model?

Because i think the one with the normal bumper and body colour roof is a much better looking vehicle.

kambites

67,543 posts

221 months

Wednesday 10th November 2010
quotequote all
Fire99 said:
Keeping narrow-vision accountants out of the equation, Pure 2wd is a step too far.
I don't see why really. Yes Range Rovers have always been capable off-road, but 90% of them never go off-road so why force customers to have a 4wd system with all the disadvantages it brings if they don't want it?

Edited by kambites on Wednesday 10th November 13:06

camel_landy

4,886 posts

183 months

Wednesday 10th November 2010
quotequote all
Fire99 said:
If the 4wd system is up to the job (and if you can get tyres that work off-road for those giant rims) then the more premium versions will be quite impressive.
The regular tyres will probably be fine... Even with just standard rubber, you'd be amazed at where even the Freelander will go. ;-)

M

TheBeady

6 posts

161 months

Wednesday 10th November 2010
quotequote all
A real baby Range Rover??
this one is the real stuff , but it cost a bit more,




it comes in all sorts of race colours and a proper off road pedigree as well.
the LRX is easily one of the best looking 4x4's ever.

see more here

http://blog.rallyraid.co.uk/2010/11/748/
or
search facebook for RallyraidUK


bd